Top Instagram Influencers and Instagram Users in New Zealand in 2024
Find out who are the top Instagram influencers in New Zealand. Download the list of the most popular Instagram accounts in New Zealand.

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Discover Top Ranked Influencers by Type and Category of Influence in New Zealand. We've profiled New Zealand's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

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Top Instagram Influencers

Top Instagram Influencers Ranking in New Zealand Find out the most influential Instagram accounts with details on their number of followers from New Zealand. We’re currently tracking a total of 299 influencers in New Zealand with between 1,000 and 10m followers.

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All Topics
Animals & Pets Architecture Art Cars & Motorcycles Celebrities Cooking Design DIY & Crafts Education Fashion Film, Music & Books Food & Drink Game Gardening Hair & Beauty Health & Fitness Humor Kids & Parenting Nature & Outdoors Photography Technology Travel
# @Username Country/Region Topics Followers Engagement Rate
1 Antony Starr
@toni.starr
New Zealand
Outdoor Activity Celebrity 1.9M 9.00%
2
@jaylenecook_
New Zealand
Entertainment and Music Fashion and Accessories Outdoor Activity Travel Adventure 386.3K 0.99%
3 john bozinov
@johnbozinov
New Zealand
Nature Outdoor Activity Photography Nature & Outdoors Architecture 371.4K 2.28%
4 Mitchell Santner
@mitchsantner
New Zealand
Sports Outdoor Activity Cricket Cars 244K 19.91%
5 Brando Yelavich | Wildboy
@brandoyelavichexplorer
New Zealand
Nature Outdoor Activity Adventure Mountain 240.9K 0.11%
6 Gemma McCaw
@gemflynn
New Zealand
Outdoor Activity Sports Parenting Health Food 126.4K 2.88%
7 Rambo Estrada™
@ramboestrada
New Zealand
Outdoor Activity Photography News Adventure 116.5K 1.56%
8 Tiago Santa Ritta
@tiagosantaritta
New Zealand
Outdoor Activity Sports Blues 111K 0.16%
9 Cam Stables
@cam_snaps
New Zealand
Art Travel Outdoor Activity 103.2K 80.93%
10 Cardi E 🇳🇿
@edmasters
New Zealand
Outdoor Activity Bikes Riders 101.1K 3.65%
11 Jake Robertson
@jake_robertson_htbz
New Zealand
Fitness and Health Outdoor Activity Sports Coaching Training 91.3K 2.49%
12 Anna Frost
@annafrosty
New Zealand
Outdoor Activity Sports Fitness and Health Adventure 91K 0.29%
13 Hamish Boyt 📸🌏
@travelphotoskiwi
New Zealand
Travel Outdoor Activity Nature & Outdoors Adventure Digital Creator 82.2K 1.78%
14 droneporn
@dronep_rn
New Zealand
Arts and Crafts Outdoor Activity Product Showcase 73.6K 5.12%
15 VANLIFER - Conversions & Rent
@van.lifer
New Zealand
Outdoor Activity Home and Garden Adventure Mountain 66.1K 1.14%
16 Liz | New Zealand 🇳🇿
@tiny_farmstead
New Zealand
Home and Garden Pets Outdoor Activity 61.1K 1.50%
17 B E C K W A D W O R T H
@beckwadworth
New Zealand
Outdoor Activity Home and Garden Parenting Design Interior Design Celebrities Hair & Beauty 61K 0.23%
18 Olivia McTaggart
@livi_mctaggart_pv
New Zealand
Sports Outdoor Activity Coaching Training 59.4K 3.11%
19 Zoe Fuimaono
@blessedindoubles
New Zealand
Family Outdoor Activity Parenting Moms 55.7K 0.65%
20 MS Mondraker
@msmondrakerteam
New Zealand
Outdoor Activity Sports Bikes Riders 51.9K 0.89%
21 George Brannigan
@georgebrannigan
New Zealand
Outdoor Activity Bikes Mountain Riders 50.4K 5.90%
22 Jamie Prier
@equestriann_jamie
New Zealand
Outdoor Activity Sports 48.6K 5.26%
23 Logan Dodds 🚶🏼
@logan_dodds
New Zealand
Fitness and Health Outdoor Activity Adventure Nature & Outdoors Architecture 45.1K 3.16%
24 Hiking// camping // Solo mum + 2 // Adventuring outdoors
@shoshannah.nz
New Zealand
Outdoor Activity Travel Family 44.5K 3.40%
25 Ben Townley
@bentownleymx
New Zealand
Outdoor Activity Sports Parenting Riders Motorcycle Racing 44K 2.02%
26 Marcus
@pov_fly_fishing_nz
New Zealand
Outdoor Activity 42.6K 7.00%
27 🇳🇿 ＭＡＲＣ ＪＡＣＯＢＳ
@marcjacobskite
New Zealand
Outdoor Activity Sports Surfing 41K 3.63%
28 Catherine Sayce | Spearfishing | Aotearoa, NZ
@cattrin_
New Zealand
Outdoor Activity Food 40.3K 5.73%
29 Tyla Nathan-Wong, OLY
@tylanathanwong
New Zealand
Outdoor Activity Sports 40.2K 6.50%
30 Josh James Kiwi Bushman
@joshjameskiwibushman
New Zealand
Nature Outdoor Activity 39.3K 2.70%
31 Daniel Murray | New Zealand
@danielmurray.nz
New Zealand
Nature Outdoor Activity Photography Travel Nature & Outdoors Architecture 38.1K 3.05%
32 Coronet Peak Ski Area
@coronetpeak
New Zealand
Outdoor Activity 37.9K 1.81%
33 Nixon Stoddart
@nixonsto
New Zealand
Fashion and Accessories Entertainment and Music Outdoor Activity Modeling 36K 1.77%
34 New Zealand Adventure&Travel
@talman
New Zealand
Nature Outdoor Activity Photography Nature & Outdoors Architecture 35.8K 2.26%
35 Built To Fish
@builttofish
New Zealand
Outdoor Activity Sports News Fishing 35.1K 10.78%
36 LYRA
@lyraliger
New Zealand
Nature Arts and Crafts Fitness and Health Outdoor Activity Surfing Adventure 34.7K -
37 Hunters Element
@hunterselement
New Zealand
Outdoor Activity 32.9K 0.68%
38 Tasha Amy | NZ Travel Blogger
@backpackerswanderlust
New Zealand
Outdoor Activity Travel 32.6K 0.26%
39 💙 F R I T Z 💙
@dani_and_fritz
New Zealand
Pets Outdoor Activity Events Dogs 31.9K 1.90%
40 P O P P Y M A C
@p0ppy_mac
New Zealand
Nature Outdoor Activity 30.2K 2.51%
41 ♥ Alexandra Madsen
@alexandramadsen_
New Zealand
Outdoor Activity Sports Photography Home and Garden Personal Finance Riders 29K 2.84%
42 Ben Brown
@ben_brown_
New Zealand
Outdoor Activity Sports Adventure 28.8K 0.60%
43 Jonathan Sunnex
@johnnydeep110
New Zealand
Outdoor Activity Sports Photography Adventure 28.3K 4.18%
44 Gareth Bayliss
@trouthuntingnz
New Zealand
Outdoor Activity Sports 26.8K 19.00%
45 Lynette (Nett) Deacon | MTB
@nett.mtb
New Zealand
Outdoor Activity Sports 26.1K 2.20%
46 Augusto Olinto
@augustoolinto
New Zealand
Sports Outdoor Activity 25.1K 5.22%
47 John Oisin Atkinson
@johnoisinatkinson
New Zealand
Outdoor Activity Parenting Architecture Nature & Outdoors 24.8K 0.30%
48 Chaotic Blonde
@chaotic.blonde
New Zealand
Outdoor Activity Auto and Vehicles 23.4K 2.20%
49 MeekBoyz
@meekboyz
New Zealand
Outdoor Activity Sports Product Showcase 23.3K 0.31%
50 Cody Cooper
@codycoopermx
New Zealand
Outdoor Activity Sports Events Riders Motorcycle Racing Bikes 23.2K 1.76%
51 Shannon Willoughby
@pilotchick
New Zealand
Outdoor Activity 22K 3.20%
52 NZ Surf Report
@nzsurfreport
New Zealand
Outdoor Activity Sports 22K 4.06%
53 Dan 🎣
@thefishfreak
New Zealand
Outdoor Activity Animals Fishing 22K 3.40%
54 Sophie Piearcey
@sophiepiearcey
New Zealand
Travel Outdoor Activity 21.3K 2.34%
55 Cardrona Parks NZ
@cardronaparksnz
New Zealand
Outdoor Activity Sports Celebrity Ski Mountain Snowboarding 21.2K 3.11%
56 Possum Torr
@possumtorr
New Zealand
Sports Outdoor Activity Adventure 21K 2.09%
57 James Trevena
@jamestrevenaofficial
New Zealand
Outdoor Activity Actors Modeling 20.4K 1.40%
58 Captain&Charlie
@captainandcharlie
New Zealand
Outdoor Activity Travel Adventure 20.3K 3.00%
59 EDEN DIX
@edendixx
New Zealand
Fashion and Accessories Outdoor Activity Travel 20K 2.35%
60 Ben Tumata
@biggamehuntingnz
New Zealand
Outdoor Activity Sports News Rec Site Publishers 20K 4.40%
61 📷🌊✈️ Christopher Hubbard
@stumpyvision
New Zealand
Outdoor Activity Sports Photography 19.9K 0.99%
62 Jack Gauld
@jack_gauld
New Zealand
Nature Outdoor Activity 19.5K 2.90%
63 Horse Riding in New Zealand 🐎🐎
@nzmares
New Zealand
Animals Outdoor Activity 19.3K 3.30%
64 愷杰
@makaijay_
New Zealand
Outdoor Activity Parenting Celebrity Adventure 19.1K 1.43%
65 Billy Nunweek | NZ Roamer
@visualsofbilly
New Zealand
Outdoor Activity Photography Travel Landscaping 18.6K 1.50%
66 Danielle Halcrow
@dannihalcrow
New Zealand
Family Outdoor Activity Automotive Racing 18.4K 1.86%
67 ashtabor
@ashtabor
New Zealand
Travel Outdoor Activity Artist 18.3K 2.57%
68 Isaac Ford
@isaac__ford
New Zealand
Outdoor Activity Fitness and Health 18.1K 6.60%
69 Jaxin Hall
@jaxinhall
New Zealand
Outdoor Activity Entertainment and Music Sports Music Skateboarding Film, Music & Books 17.9K 1.72%
70 Billy Stairmand OLY
@billystairmand
New Zealand
Sports Outdoor Activity 17.6K 1.98%
71 Swazi
@swaziapparel
New Zealand
Outdoor Activity 17.5K 0.80%
72 Phoebe & Jasper
@jumpingobsessionn
New Zealand
Pets Outdoor Activity Sports 17.4K 12.26%
73 Olivia Dalton 🇳🇿
@simplyshowjumping
New Zealand
Outdoor Activity Events Bikes Riders 17.4K 4.65%
74 Jantzen Tan
@jaaantzen
New Zealand
Photography Outdoor Activity Parenting 17.4K 0.34%
75 Tane // Auckland, New Zealand
@tane.nz
New Zealand
Photography Outdoor Activity Travel Celebrity Adventure 17K 1.23%
76 Nick Reygaert
@gincleartravel
New Zealand
Outdoor Activity Sports 16.5K 2.22%
77 A N N E K E J E N K I N S
@annekejenkins
New Zealand
Outdoor Activity Sports Food and Drink 16.3K 6.55%
78 A y e s h a "Heaps"
@wilderbound
New Zealand
Outdoor Activity Adventure Mountain 16.1K 9.93%
79 Jono Boyd
@jono.boyd
New Zealand
Travel Outdoor Activity Photography 16K 1.20%
80 Barny Young
@barnyyoung
New Zealand
Outdoor Activity 15.7K 4.50%
81 Boxing Alley
@boxingalley
New Zealand
Outdoor Activity Sports Home and Garden Coaching Training 15.5K 17.52%
82 Dion James
@fueled_by_nature_media
New Zealand
Nature Photography Outdoor Activity Sports 15.4K 0.39%
83 Samuel Hilton
@samuelhilton_
New Zealand
Travel Outdoor Activity Celebrities 15.2K 14.09%
84 Mayan Smith-Gobat
@mayanclimbs
New Zealand
Outdoor Activity 15.1K 3.24%
85 Mark Brown
@rc_pilots_nz
New Zealand
Outdoor Activity 14.9K 4.70%
86 Fili Tapa
@ftapa
New Zealand
Nature Outdoor Activity Fitness and Health 14.8K 1.90%
87 Billabong New Zealand
@billabong_newzealand
New Zealand
Fashion and Accessories Outdoor Activity Surfing 14.3K 2.36%
88 NonoCat
@nonocat_nz
New Zealand
Outdoor Activity 14.2K 5.30%
89 Charlie Murray
@murraycharles
New Zealand
Sports Outdoor Activity 14.1K 5.05%
90 Skyline MTB
@skylinemtb
New Zealand
Outdoor Activity 13.9K 2.68%
91 Lee Murray
@nzhunting
New Zealand
Outdoor Activity Fishing 13.7K 3.80%
92 JASMIN JOHNSON
@thislifeasjasmin
New Zealand
Life and Society Outdoor Activity Food and Drink Food Recipes Vegan 13.6K 1.37%
93 Quinn Ryan
@qryan46
New Zealand
Outdoor Activity Sports 13.6K 7.39%
94 PILOT V
@cockpitinsider777
New Zealand
Outdoor Activity 13.4K 10.60%
95 Thomas Fitzgerald-Grout
@thomas_fitzy
New Zealand
Outdoor Activity Sports 13.4K 1.50%
96 KaikouraNZ Tourism New Zealand
@kaikouranz
New Zealand
Outdoor Activity Travel Adventure 13.2K 1.94%
97 Transformation Specialist
@marjohn_abelardo
New Zealand
Fitness and Health Outdoor Activity Sports Personal Finance Coaching Training 13.2K 2.35%
98 Jay | RED GEMINI & KOMODO
@jay.hall
New Zealand
Arts and Crafts Outdoor Activity 13K 0.50%
99 GEOFF IRVINE
@geoffirvine.nz
New Zealand
Outdoor Activity Sports 12.9K 2.40%
100 Elliot Paerata Reid
@elliotpaeratareid
New Zealand
Outdoor Activity Sports Parenting Celebrity Nature & Outdoors 12.9K 5.56%
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FAQ: Top Instagram Influencers in New Zealand
Who is the most popular Instagram influencer in New Zealand?
If you're curious about the leading Instagram influencers in New Zealand, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer from New Zealand is @toni.starr with 1.9M subscribers in New Zealand.
The second most popular influencer on Instagram in New Zealand is @jaylenecook_. The @jaylenecook_ profile has 386.3K subscribers. Among other top-ranked Instagram profiles is @johnbozinov. @johnbozinov has 244K followers.
How to find top New Zealand influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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