# | NAME | FOLLOWERS | ER | COUNTRY | TOPIC OF INFLUENCE | GET CONTACTS | CHECK FAKE FOLLOWERS |
---|---|---|---|---|---|---|---|
1 |
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Georgina Rodríguez
|
67M
|
1.8%
|
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2 |
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Sergio Ramos
|
64.3M
|
0.97%
|
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3 |
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Gareth Bale
|
53.4M
|
1.19%
|
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4 |
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Andres Iniesta
|
43.4M
|
0.28%
|
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5 |
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Isco Alarcon Suarez
|
29.8M
|
0.95%
|
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6 |
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Álvaro Morata
|
23.2M
|
1.6%
|
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7 |
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Lucas Vázquez
|
22.6M
|
1.54%
|
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8 |
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Gerard Piqué
|
22.4M
|
4.15%
|
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9 |
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Rafa Nadal
|
21.2M
|
0.73%
|
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10 |
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Iker Casillas
|
20.8M
|
0.19%
|
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11 |
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Úrsula Corberó
|
19.9M
|
1.98%
|
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12 |
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Enrique Iglesias
|
19M
|
0.42%
|
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13 |
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Jordi Alba
|
17.5M
|
1.76%
|
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14 |
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Marc ter Stegen
|
15.9M
|
3.09%
|
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15 |
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David De Gea
|
15.7M
|
4.19%
|
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16 |
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Marco Asensio
|
15.6M
|
0.98%
|
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17 |
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Cesc Fàbregas
|
15.3M
|
0.24%
|
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18 |
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Thibaut Courtois
|
14.4M
|
1.92%
|
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19 |
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Nacho Fernandez Iglesias
|
13.7M
|
2.77%
|
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20 |
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Pedri González
|
13.2M
|
0.09%
|
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21 |
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Pilar Rubio
|
11.1M
|
0.28%
|
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22 |
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Álvaro Morte
|
11M
|
0.89%
|
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23 |
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Carles Puyol
|
10.8M
|
2.6%
|
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24 |
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Ibai
|
10.5M
|
10.46%
|
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25 |
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Xabi Alonso
|
10.4M
|
0.84%
|
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26 |
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Ansu Fati
|
10.2M
|
3.95%
|
Get contacts | Check fake followers | ||
27 |
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Alba Flores
|
10.2M
|
0.29%
|
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28 |
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Manu Rios
|
10.1M
|
4.34%
|
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29 |
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FC Barcelona B
|
9.6M
|
0.88%
|
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30 |
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Daniel Carvajal
|
9.2M
|
2.48%
|
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31 |
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David Villa
|
8.9M
|
0.8%
|
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32 |
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Sergi Roberto
|
8.1M
|
2.63%
|
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33 |
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FC Barcelona La Masia
|
8.1M
|
0.22%
|
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34 |
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Diego Costa
|
7.9M
|
0.7%
|
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35 |
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TheGrefg =)
|
7.7M
|
2.16%
|
Get contacts | Check fake followers | ||
36 |
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Jordi Koalitic 🐨📸
|
7.6M
|
27.85%
|
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37 |
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Queen buenrostro
|
7.5M
|
0.39%
|
Get contacts | Check fake followers | ||
38 |
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Mario Casas
|
7.3M
|
3.16%
|
Get contacts | Check fake followers | ||
39 |
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Juan Mata
|
7.3M
|
2.97%
|
Get contacts | Check fake followers | ||
40 |
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Marc Márquez
|
7.2M
|
2.44%
|
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41 |
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Alejandro Sanz
|
7.2M
|
1.72%
|
Get contacts | Check fake followers | ||
42 |
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Cindy Kimberly
|
7.1M
|
3.58%
|
Get contacts | Check fake followers | ||
43 |
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Neiva Mara
|
6.9M
|
0.63%
|
Get contacts | Check fake followers | ||
44 |
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Penélope Cruz
|
6.9M
|
1.24%
|
Get contacts | Check fake followers | ||
45 |
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Star Yuuki
|
6.8M
|
1.94%
|
Get contacts | Check fake followers | ||
46 |
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Marc Bartra
|
6.8M
|
1.1%
|
Get contacts | Check fake followers | ||
47 |
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♈️ Samuel De Luque ♈️
|
6.4M
|
15.35%
|
Get contacts | Check fake followers | ||
48 |
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Miguel Bernardeau
|
6.4M
|
2.91%
|
Get contacts | Check fake followers | ||
49 |
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Naim Alejandro Darrechi 🥷💙
|
6.4M
|
1.36%
|
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50 |
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Sergio Busquets
|
6.3M
|
9.55%
|
Get contacts | Check fake followers | ||
51 |
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Elsa Pataky
|
6.2M
|
2.02%
|
Get contacts | Check fake followers | ||
52 |
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Pedro Rodriguez Ledesma
|
6M
|
1.8%
|
Get contacts | Check fake followers | ||
53 |
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Arci Muñoz 🌸らもな 🌻라모나
|
5.9M
|
0.13%
|
Get contacts | Check fake followers | ||
54 |
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Pablo Alborán
|
5.8M
|
1.8%
|
Get contacts | Check fake followers | ||
55 |
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Sergi Constance
|
5.8M
|
1.04%
|
Get contacts | Check fake followers | ||
56 |
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Maria Alejandra Bustamante
|
5.6M
|
0.02%
|
Get contacts | Check fake followers | ||
57 |
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Roberto Carlos 罗伯特卡洛斯
|
5.5M
|
0.6%
|
Get contacts | Check fake followers | ||
58 |
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FC Barcelona Femeni
|
5.5M
|
0.99%
|
Get contacts | Check fake followers | ||
59 |
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Rels B .݁✧⋆
|
5.4M
|
10.86%
|
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60 |
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Las aventuras de Nacho
|
5.4M
|
4.61%
|
Get contacts | Check fake followers | ||
61 |
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Itziar Ituño (OFIZIAL)
|
5.3M
|
3%
|
Get contacts | Check fake followers | ||
62 |
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Xurxo Carreño
|
5.2M
|
0.64%
|
Get contacts | Check fake followers | ||
63 |
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Ferran Torres
|
5M
|
3.3%
|
Get contacts | Check fake followers | ||
64 |
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Clara Galle🌀
|
5M
|
8.08%
|
Get contacts | Check fake followers | ||
65 |
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💟Victoria Lomba Official💟
|
5M
|
0.1%
|
Get contacts | Check fake followers | ||
66 |
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Mina El Hammani
|
4.9M
|
0.92%
|
Get contacts | Check fake followers | ||
67 |
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Najwa Nimri
|
4.8M
|
0.67%
|
Get contacts | Check fake followers | ||
68 |
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Ander Herrera
|
4.8M
|
0.52%
|
Get contacts | Check fake followers | ||
69 |
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Magno Scavo
|
4.8M
|
0.34%
|
Get contacts | Check fake followers | ||
70 |
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Blanca Suárez
|
4.7M
|
2.47%
|
Get contacts | Check fake followers | ||
71 |
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Señor perez
|
4.7M
|
0.71%
|
Get contacts | Check fake followers | ||
72 |
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Daniella Semaan Fàbregas
|
4.6M
|
0.08%
|
Get contacts | Check fake followers | ||
73 |
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NOVIOS BIPOLARES
|
4.6M
|
0.22%
|
Get contacts | Check fake followers | ||
74 |
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Fermín López Marín
|
4.5M
|
9.82%
|
Get contacts | Check fake followers | ||
75 |
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Steven Wommack
|
4.5M
|
0.56%
|
Get contacts | Check fake followers | ||
76 |
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Joaquin Sanchez
|
4.3M
|
1.64%
|
Get contacts | Check fake followers | ||
77 |
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Miguel Angel Silvestre
|
4.3M
|
2.77%
|
Get contacts | Check fake followers | ||
78 |
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Jon Kortajarena
|
4.2M
|
0.61%
|
Get contacts | Check fake followers | ||
79 |
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El Matador
|
4.2M
|
3.4%
|
|
Get contacts | Check fake followers | |
80 |
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Horacio Sanchez
|
4.1M
|
0.15%
|
Get contacts | Check fake followers | ||
81 |
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Zaida Ward
|
4.1M
|
0.47%
|
Get contacts | Check fake followers | ||
82 |
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Fede Valverde
|
4.1M
|
4.2%
|
Get contacts | Check fake followers | ||
83 |
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Antonio Banderas
|
4M
|
0.34%
|
Get contacts | Check fake followers | ||
84 |
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Selección Española de Fútbol
|
4M
|
0.46%
|
Get contacts | Check fake followers | ||
85 |
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Héctor Bellerín
|
3.9M
|
2.7%
|
Get contacts | Check fake followers | ||
86 |
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DjMaRiiO
|
3.8M
|
7.25%
|
Get contacts | Check fake followers | ||
87 |
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Anna Terés
|
3.6M
|
0.55%
|
Get contacts | Check fake followers | ||
88 |
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César Azpilicueta
|
3.6M
|
0.54%
|
Get contacts | Check fake followers | ||
89 |
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Inigo Dôminic Pascual 💎
|
3.5M
|
0.5%
|
Get contacts | Check fake followers | ||
90 |
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Aida Domenech
|
3.5M
|
1.79%
|
Get contacts | Check fake followers | ||
91 |
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Amor de un café ✨
|
3.5M
|
0.54%
|
|
Get contacts | Check fake followers | |
92 |
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Ana Cozar
|
3.4M
|
0.5%
|
Get contacts | Check fake followers | ||
93 |
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MARIA POMBO
|
3.4M
|
1.94%
|
Get contacts | Check fake followers | ||
94 |
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Abraham Mateo
|
3.4M
|
0.85%
|
Get contacts | Check fake followers | ||
95 |
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Leticia Marches
|
3.3M
|
0.28%
|
|
Get contacts | Check fake followers | |
96 |
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KEO
|
3.3M
|
4.08%
|
Get contacts | Check fake followers | ||
97 |
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Ó S C A R C A S A S
|
3.3M
|
5.84%
|
Get contacts | Check fake followers | ||
98 |
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Luis "Potro" Caballero Dussauge
|
3.3M
|
0.28%
|
Get contacts | Check fake followers | ||
99 |
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Jordi Wild
|
3.2M
|
7.15%
|
Get contacts | Check fake followers | ||
100 |
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Sevilla FC
|
3.1M
|
0.44%
|
Get contacts | Check fake followers |
In the vibrant digital landscape of Spain, influencer marketing has evolved from a novel concept to a cornerstone strategy for brands seeking authentic connections with Spanish consumers. With its distinctive cultural identity, passionate social media users, and unique consumer behaviors, Spain presents both exciting opportunities and specific challenges for influencer marketing campaigns.
This comprehensive guide explores the nuances of the Spanish influencer ecosystem, examining the platforms where Spanish content creators thrive, the categories dominating the market, and the strategic considerations necessary for successful collaborations in this dynamic Mediterranean nation.
Internet Penetration in Spain
Active Social Media Users
Estimated Influencer Marketing Industry Value
Spain's digital culture has embraced influencer marketing with remarkable enthusiasm. With approximately 80% of Spanish internet users active on social media platforms, the country provides fertile ground for influencer collaborations. The Spanish market distinguishes itself through several key characteristics:
The Spanish market has evolved from celebrity-dominated campaigns to embrace micro and nano-influencers, who often deliver higher engagement rates and more authentic connections with niche audiences.
The dominant platform for influencer marketing in Spain, with high engagement across fashion, lifestyle, beauty, and food content.
Rapidly growing platform with enormous popularity among Gen Z and increasingly Millennials in Spain.
Established platform for in-depth content, tutorials, and long-form reviews popular across all demographics.
Important for opinion leaders, journalists, and thought leaders commenting on current events and trends.
1,000-10,000 Followers
€50-€300
Per Instagram post
10,000-50,000 Followers
€200-€1,000
Per Instagram post
50,000-500,000 Followers
€800-€5,000
Per Instagram post
500,000+ Followers
€3,000-€50,000+
Per Instagram post
Pricing in Spain tends to be approximately 10-15% lower than other major European markets like France or Germany, but with significant regional variations. Influencers from Madrid and Barcelona typically command higher rates than those from other regions. Additionally, special consideration should be given to bilingual campaigns (Spanish/Catalan) in regions like Catalonia.
Spain has implemented specific regulations governing influencer marketing, which brands must carefully navigate to ensure compliance:
Several organizations oversee influencer marketing practices in Spain:
Non-compliance with Spanish advertising regulations can result in:
Measuring the success of influencer campaigns in Spain requires attention to several key performance indicators:
In Spain, benchmark performance against local competitors rather than global standards. Spanish social media users show different engagement patterns compared to other markets, with higher engagement rates on visual content and lower click-through rates on commercial calls-to-action.
Spanish influencers increasingly use Instagram Shopping and TikTok Shop features to create seamless purchasing experiences, reducing the gap between inspiration and purchase.
The rise of specialized Spanish-speaking communities around niche interests, creating opportunities for highly targeted campaigns with passionate audiences.
Spanish influencers expanding reach into Latin American markets and vice versa, creating opportunities for brands seeking to enter multiple Spanish-speaking markets.
The Spanish influencer marketing landscape presents a vibrant, evolving ecosystem with unique characteristics that differentiate it from other European markets. With its strong digital adoption, regional cultural diversity, and distinctive consumer behaviors, Spain offers significant opportunities for brands that approach influencer collaborations with cultural sensitivity and strategic insight.
Success in this market requires understanding Spain's platform-specific dynamics, recognizing the value of both large-scale and micro-influencers, navigating the legal framework with care, and measuring performance against appropriate local benchmarks rather than global standards.
As the Spanish influencer ecosystem continues to evolve, brands that build authentic, long-term relationships with creators who genuinely connect with their audiences will be positioned to thrive in this dynamic Mediterranean market.
Ready to navigate the unique Spanish influencer landscape with confidence? StarNgage provides the comprehensive tools and expertise you need to identify the perfect Spanish influencers, create culturally resonant campaigns, and measure real results that impact your bottom line.
Our AI-powered platform makes it easy to discover authentic voices across Spain's diverse regions and connect with creators who will truly resonate with your target audience. From managing legal compliance to optimizing ROI, we've got you covered with our all-in-one influencer marketing suite.