Updated List as of Dec 2022
| # | NAME | FOLLOWERS | ER | COUNTRY | TOPIC | POTENTIAL REACH | SAVE | |
|---|---|---|---|---|---|---|---|---|
| 1 |
Nike
|
245.9M
|
0.06%
|
73.8M | View Profile | |||
| 2 |
National Geographic
|
225.7M
|
0.1%
|
67.7M | View Profile | |||
| 3 |
NASA
|
74.2M
|
0.8%
|
22.3M | View Profile | |||
| 4 |
NBA
|
73.1M
|
0.11%
|
21.9M | View Profile | |||
| 5 |
UEFA Champions League
|
73.1M
|
0.6%
|
21.9M | View Profile | |||
| 6 |
Victoria's Secret
|
72.8M
|
0.01%
|
21.9M | View Profile | |||
| 7 |
Marvel Entertainment
|
65.5M
|
0.2%
|
19.6M | View Profile | |||
| 8 |
Paris Saint-Germain
|
62.9M
|
0.54%
|
18.9M | View Profile | |||
| 9 |
Premier League
|
58.1M
|
0.11%
|
|
17.4M | View Profile | ||
| 10 |
9GAG: Go Fun The World
|
58M
|
0.15%
|
17.4M | View Profile | |||
| 11 |
ZARA Official
|
51.1M
|
0.05%
|
15.3M | View Profile | |||
| 12 |
Louis Vuitton
|
49.7M
|
0.12%
|
14.9M | View Profile | |||
| 13 |
49.6M
|
0.23%
|
14.9M | View Profile | ||||
| 14 |
CHANEL
|
49M
|
-
|
14.7M | View Profile | |||
| 15 |
5-Minute Crafts
|
46.8M
|
0.1%
|
14M | View Profile | |||
| 16 |
DOVE
|
45.4M
|
3.2%
|
13.6M | View Profile | |||
| 17 |
National Geographic Travel
|
44.6M
|
0.1%
|
13.4M | View Profile | |||
| 18 |
Tasty
|
42.7M
|
0.02%
|
12.8M | View Profile | |||
| 19 |
Vogue
|
41.5M
|
0.35%
|
12.4M | View Profile | |||
| 20 |
Dior Official
|
40.9M
|
0.08%
|
12.3M | View Profile | |||
| 21 |
H&M
|
38.4M
|
0.06%
|
11.5M | View Profile | |||
| 22 |
Marvel Studios
|
35.8M
|
1.4%
|
10.7M | View Profile | |||
| 23 |
Mercedes-Benz
|
34.2M
|
0.2%
|
10.3M | View Profile | |||
| 24 |
adidas Originals
|
34.2M
|
0.08%
|
10.2M | View Profile | |||
| 25 |
Disney
|
34M
|
0.17%
|
10.2M | View Profile | |||
| 26 |
WorldStar Hip Hop / WSHH
|
33.8M
|
0.1%
|
10.1M | View Profile | |||
| 27 |
UFC
|
32.4M
|
0.1%
|
9.7M | View Profile | |||
| 28 |
SportsCenter
|
32.3M
|
0.56%
|
9.7M | View Profile | |||
| 29 |
Pubity
|
31.8M
|
0.72%
|
9.5M | View Profile | |||
| 30 |
Lamborghini
|
31.8M
|
0.6%
|
9.5M | View Profile | |||
| 31 |
Netflix US
|
31.6M
|
0.26%
|
9.5M | View Profile | |||
| 32 |
BMW
|
31.6M
|
0.4%
|
9.5M | View Profile | |||
| 33 |
adidas Football
|
31.3M
|
0.5%
|
9.4M | View Profile | |||
| 34 |
LaLiga
|
31.1M
|
0.1%
|
9.3M | View Profile | |||
| 35 |
YouTube
|
29.6M
|
0.05%
|
|
8.9M | View Profile | ||
| 36 |
apple
|
28.9M
|
0.51%
|
8.7M | View Profile | |||
| 37 |
Prada
|
28.7M
|
0.2%
|
8.6M | View Profile | |||
| 38 |
PlayStation
|
28.7M
|
0.5%
|
8.6M | View Profile | |||
| 39 |
Versace
|
28.1M
|
0.14%
|
8.4M | View Profile | |||
| 40 |
The Shade Room
|
27.6M
|
0.16%
|
8.3M | View Profile | |||
| 41 |
Dolce&Gabbana
|
27.5M
|
-
|
8.3M | View Profile | |||
| 42 |
WWE
|
27.2M
|
0.27%
|
8.2M | View Profile | |||
| 43 |
TikTok
|
26.8M
|
0.04%
|
8M | View Profile | |||
| 44 |
Porsche
|
26.7M
|
0.41%
|
8M | View Profile | |||
| 45 |
adidas
|
26.6M
|
0.12%
|
8M | View Profile | |||
| 46 |
EA SPORTS FIFA
|
26.5M
|
0.61%
|
8M | View Profile | |||
| 47 |
Kylie Cosmetics
|
26M
|
0.16%
|
7.8M | View Profile | |||
| 48 |
Fortnite
|
25.3M
|
0.5%
|
7.6M | View Profile | |||
| 49 |
SHEIN.COM
|
25M
|
0.03%
|
7.5M | View Profile | |||
| 50 |
BEAUTIFUL DESTINATIONS
|
24.7M
|
0.88%
|
7.4M | View Profile | |||
| 51 |
Positive & Motivational Quotes
|
24.6M
|
0.1%
|
7.4M | View Profile | |||
| 52 |
M·A·C Cosmetics
|
24.4M
|
-
|
7.3M | View Profile | |||
| 53 |
ESPN
|
24.2M
|
0.54%
|
7.3M | View Profile | |||
| 54 |
Jordan
|
24.1M
|
0.16%
|
7.2M | View Profile | |||
| 55 |
Cameron Dallas
|
23.9M
|
0.1%
|
7.2M | View Profile | |||
| 56 |
Memezar • Comedy and Culture
|
23.4M
|
2%
|
7M | View Profile | |||
| 57 |
FIFA World Cup
|
22.8M
|
0.6%
|
|
6.9M | View Profile | ||
| 58 |
ICC
|
22.5M
|
0.1%
|
|
6.8M | View Profile | ||
| 59 |
Netflix Latinoamérica
|
22.5M
|
0.7%
|
6.7M | View Profile | |||
| 60 |
22.4M
|
14.4%
|
6.7M | View Profile | ||||
| 61 |
Rockstar Games
|
22.4M
|
0.5%
|
6.7M | View Profile | |||
| 62 |
Calvin Klein
|
21.7M
|
0.1%
|
6.5M | View Profile | |||
| 63 |
FORMULA 1®
|
21.6M
|
1.55%
|
6.5M | View Profile | |||
| 64 |
FashionNova.com
|
21.5M
|
0.01%
|
6.5M | View Profile | |||
| 65 |
BBC News
|
21.1M
|
0.3%
|
6.3M | View Profile | |||
| 66 |
Sephora
|
21M
|
0.03%
|
6.3M | View Profile | |||
| 67 |
Dagelan
|
20.9M
|
0.65%
|
6.3M | View Profile | |||
| 68 |
Team India
|
20.6M
|
1.3%
|
6.2M | View Profile | |||
| 69 |
Hugo Gloss
|
20.1M
|
0.1%
|
6M | View Profile | |||
| 70 |
Fendi
|
20M
|
0.15%
|
6M | View Profile | |||
| 71 |
Anastasia Beverly Hills
|
19.4M
|
0.09%
|
5.8M | View Profile | |||
| 72 |
Ferrari
|
19.3M
|
1%
|
5.8M | View Profile | |||
| 73 |
E! News
|
19.3M
|
-
|
5.8M | View Profile | |||
| 74 |
Emporio Armani
|
19M
|
0.01%
|
5.7M | View Profile | |||
| 75 |
Burberry
|
18.9M
|
-
|
5.7M | View Profile | |||
| 76 |
Bleacher Report
|
18.1M
|
1.7%
|
|
5.4M | View Profile | ||
| 77 |
Starbucks Coffee ☕
|
17.9M
|
0.41%
|
5.4M | View Profile | |||
| 78 |
PrettyLittleThing
|
17.8M
|
0.4%
|
5.4M | View Profile | |||
| 79 |
MTV
|
17.6M
|
0.06%
|
5.3M | View Profile | |||
| 80 |
Michael Kors
|
17.5M
|
0.08%
|
5.3M | View Profile | |||
| 81 |
GoPro
|
17.5M
|
0.4%
|
5.2M | View Profile | |||
| 82 |
BBC NEWS فارسی
|
17.1M
|
0.3%
|
5.1M | View Profile | |||
| 83 |
vans
|
17M
|
0.1%
|
5.1M | View Profile | |||
| 84 |
Valentino
|
16.9M
|
0.06%
|
5.1M | View Profile | |||
| 85 |
Discovery
|
16.9M
|
0.18%
|
5.1M | View Profile | |||
| 86 |
Daquan
|
16.8M
|
2.32%
|
5M | View Profile | |||
| 87 |
CNN
|
16.6M
|
0.2%
|
5M | View Profile | |||
| 88 |
Mercedes-AMG
|
15.9M
|
0.1%
|
4.8M | View Profile | |||
| 89 |
The New York Times
|
15.8M
|
0.17%
|
4.7M | View Profile | |||
| 90 |
Stranger Things Netflix
|
15.8M
|
3.4%
|
|
4.7M | View Profile | ||
| 91 |
CLIPS
|
15.7M
|
0.6%
|
4.7M | View Profile | |||
| 92 |
Audi USA
|
15.6M
|
0.4%
|
4.7M | View Profile | |||
| 93 |
Red Bull
|
15.6M
|
0.8%
|
4.7M | View Profile | |||
| 94 |
Kate Hudson
|
15.5M
|
0.23%
|
4.7M | View Profile | |||
| 95 |
Christian Louboutin
|
15.4M
|
0.06%
|
4.6M | View Profile | |||
| 96 |
NYX Professional Makeup
|
14.7M
|
0.04%
|
4.4M | View Profile | |||
| 97 |
Forever21
|
14.4M
|
0.01%
|
4.3M | View Profile | |||
| 98 |
Balenciaga 🕊
|
14.4M
|
0.4%
|
4.3M | View Profile | |||
| 99 |
Atlético de Madrid
|
14.4M
|
0.23%
|
4.3M | View Profile | |||
| 100 |
billboard
|
14.1M
|
0.1%
|
4.2M | View Profile |
Most Talked-About Brands Ranking Analysis
Nike is ranked #1 as the most popular brand for December in 2022. The average engagement rate is 0.06 with 245,871,652 followers count. In addition to being ranked the number one brand on Instagram, Nike is also the top brand in the Sports category.
National Geographic and NASA are ranked 2nd and 3rd in the list. In terms of user engagement, National Geographic has an average engagement rate of 0.1, follower size of 225,737,862. Similarly, NASA average engagement rate is 0.8, with 74,212,998 followers.
NBA is a top Instagram Brand that ranks in 4th place.
Number five on our list is UEFA Champions League, a top brand in the category of Shopping, The follower on Instagram is 73,078,164.
At StarNgage, we believe that socially distributed visual content is the future
of advertising. It’s happening now on Instagram/TikTok and we want to help
brands in this adventure and win. This platform allows brands to measure their
influencer marketing efforts and engage influencers to create content.
ABOUT STARNGAGE+
FOR BRANDS
FOR CONTENT CREATORS