#Storytelling is #🔑 to connecting with consumers. In today's world, consumers are bombarded with information. To stand out, businesses need to tell stories that connect with their customers on an emotional level. That's why under the leadership of CMO @dmarine40, the Coldwell Banker® brand marketing campaigns are built around stories that highlight the unique experiences of our clients. This messaging evolves to keep up with where consumers are at in their #realestate journey. From leveraging the #ColdwellBanker brand story to customizing the experience for our customers, we strive to be a trusted guide during the home-buying or selling process. Read more about how we're using storytelling to connect with consumers in our feature in Fortune Magazine at the #SproutLink in bio.

Enjoy oceanfront living in our latest #HomeOfTheWeek, a luxury 5-bedroom home featuring a guest apartment, direct beach access, and 73' of sea-walled frontage. This renovated property features an elevator, a smart home system, a media room, a wine cellar, and stunning views from every room. Priced below appraisal and market value, this is a rare opportunity to own a dream home on the sand in Carlsbad.🌊 Visit our #SproutLink in bio to learn more. {Listing by @haganshannon, @cbrealtycal, La Jolla, CA; $13,500,000}

Looking for home design trends that will stand the test of time? 🌊Open floor plans create a sense of spaciousness & seamless flow between rooms ✨ Bespoke architectural elements, such as custom cabinetry or molding, provide a touch of luxurious individuality to a home 🤎 Neutral color palettes are a timeless backdrop that provides room for your personal style to shine through See other design trends in The Report 2023 from #CBGlobalLuxury via our #SproutLink in bio.

A rare gem in Manhasset Woods.💎 This elegant 5-bedroom estate sits on 1.5 acres and features a tennis court, bocce court, putting green and guest cottage. It is a true designer showcase with a gunite pool and award-winning landscaping. Visit our #SproutLink in bio to learn more. {Listing by @realestatemanhasset, @cbamhomes, Manhasset, NY; $10,500,000}

According to a survey in The Report 2023, #CBGlobalLuxury Property Specialists said these three factors are the most important to luxury buyers when considering purchasing their next home: 📍 Location: whether it's proximity to a good school system, access to transportation, or a town with a strong sense of community, buyers are prioritizing desirable areas when it comes to honing in on their home search 🏠 Move-in ready: the idea of being able to move in and start enjoying their new space right away is desirable to luxury buyers, rather than having to spend time and money on renovations 🏞️ Acreage: From sprawling yards with sparkling pools or even space for a barn, luxury buyers want access to the outdoors while enjoying the privacy of their own property. What are your top priorities when considering a home purchase? Tell us in the comments and learn more via our #SproutLink in bio. #coldwellbanker #coldwellbankergloballuxury #luxurylifestyle #luxuryrealestate #luxuryhomes

When it comes to award-winning homes, these three are at the top of the list. With their stunning design and luxurious interiors, they are sure to turn heads. Scroll through to check out these incredible homes from Greenwich CT, Westport, CT, and Enola, PA – or head to our #SproutLink in bio for more information on each – they're all currently listed for sale! 🏡

Live like royalty in this European-style stone chalet on 500+ acres of private land near Aspen. Enjoy stunning views, pool, tennis, lake, and more. Visit our #SproutLink in bio to learn more. 🏔️ {Listing by @chrissouki, @cbmasonmorse, Aspen, CO; $60,000,000}

Our latest #HomeOfTheWeek is a stunning quadruplex penthouse with seven terraces and panoramic views in a full-service prewar condo in NoMad. Enjoy grand entertaining in the spacious living room with a fireplace, a formal dining room, a chef's kitchen, and a media room. The master suite offers a walk-in closet, a spa-like bathroom, and a private terrace. A spiral staircase leads to the rooftop oasis with a hot tub and a wet bar. 🗽 Visit our #SproutLink in bio to learn more about this rare gem conveniently located near Madison Square Park. {Listing by Arlene Reed & Rebecca Blacker, @coldwellbankerwarburg, New York, NY; $8,995,000}

What are the defining qualities of a dream home? Our #CBGlobalLuxury Property Specialists Survey, featured in "The Report" 2023, said dreamy views, elegant materials, and the luxury of privacy emerged as the top priorities for buyers. Which quality reigns supreme on your dream home checklist?

Is your ideal home a Mediterranean estate? 🌴 You can have it all in this custom-built masterpiece with over 1 acre of tropical oasis. 🏡 This stunning estate offers 4 bedrooms, a home office, a theater, a guest house, and more! 🎬 Plus, it comes fully furnished by an award-winning designer. 🏆 Click our #SproutLink in bio to learn more! {Listing by Michael Moreiras, @cbrealtyflorida, Naples, FL; $7,800,000}

Enjoy expansive indoor-outdoor living and entertaining in this brand-new multi-level contemporary estate. 🙌 {Listing by Charles Buky, @cbrealtyflorida, Longboat Key, FL; $25,000,000}

Welcome to Hale Palau'ea, the singular Makena Oasis Beachfront estate with 120 feet of direct frontage to the renowned white sands of Palau'ea Beach. This estate is a custom built architectural masterpiece perfectly positioned on 0.47 acres with an unparalleled beachfront setting. Visit our #SproutLink in bio to learn more about our latest #HomeOfTheWeek. {Listing by Dano Sayles and Anthony Sayles, Coldwell Banker Island Properties, Wailea, HI; $39,500,000}