List of Top 100 Auto And Vehicles Brands of Italy in 2026

List of Top 100

What Are The Top Brands Operating in Italy.
Discover what brands are popular in Italy. Continue reading to know the top brands of Italy. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 15,010 Top Brands on Instagram in Italy.
Create a Free Account to see more results
Download Full Listing
# Brand Name Country/Region Categories Followers Engagement Rate
1 Lamborghini
@lamborghini
Auto and Vehicles Automotive Cars Luxury Automotive Manufacturing Home & Auto 37M 0.74%
2 Maserati
@maserati
Auto and Vehicles Luxury Racing Cars 13.8M 0.34%
3 Polo Ralph Lauren
@poloralphlauren
Fashion and Accessories Product Showcase Tennis Styling 9.8M 0.06%
4 Roberto Cavalli
@roberto_cavalli
Fashion and Accessories Fashion Design 9M 0.14%
5 FERRAGAMO
@ferragamo
Fashion and Accessories Fashion Design 7.2M 0.07%
6 Vogue Italia
@vogueitalia
Fashion and Accessories Photography News Fashion Design Magazines Magazine Publishers 7.2M 0.12%
7 KIKO Milano Official
@kikomilano
Beauty and Self Care Product Showcase Health Beauty Personal Goods & General Merchandise Stores 6.3M 0.09%
8 Giuseppe Zanotti
@giuseppezanotti
Fashion and Accessories Business and Finance Styling Lifestyle 5M 0.03%
9 Stefano De Martino
@stefanodemartino
Entertainment and Music Food and Drink Dance 4.9M 0.97%
10 Pagani Automobili Official
@paganiautomobili
Auto and Vehicles Cars Luxury 4.8M 1.63%
11 GialloZafferano
@giallozafferano
Food Marketing and Advertising Cooking 4.8M 0.18%
12 Calzedonia Official
@calzedonia
Fashion and Accessories Lifestyle Styling 4.4M 0.07%
13 Giorgio Armani
@giorgioarmani
Fashion and Accessories 4.4M 0.06%
14 designboom magazine
@designboom
Arts and Crafts 4.1M 0.07%
15 Max Mara
@maxmara
Fashion and Accessories 3.5M 0.10%
16 KTM
@ktm_official
Home and Garden Riders Motorcycle Racing 3.3M 0.79%
17 Elisabetta Franchi
@elisabettafranchi
Fashion and Accessories Animals Fashion Design Modeling 3.3M 0.08%
18 Uomini e Donne
@uominiedonne
Romance and Wedding TV Shows 3M 0.43%
19 Deborah De luca
@deborahdeluca
Entertainment and Music Music 2.9M 1.62%
20 Gianvito Rossi
@gianvitorossi
Fashion and Accessories Home and Garden Lifestyle Styling 2.7M 0.06%
21 Le Iene
@redazioneiene
Entertainment and Music TV Shows 2.7M 0.21%
22 Pastorizia Never Dies
@pastorizianeverdiesreal
Fashion and Accessories 2.6M 2.43%
23 Alberta Ferretti
@albertaferretti
Fashion and Accessories Home and Garden Fashion Design Lifestyle 2.6M 0.04%
24 ᴊᴜʟɪᴇᴛᴀ ᴘᴏɢɢɪᴏ⚡️
@poggiojulieta
Acting and Drama Fashion and Accessories Actors 2.5M 11.99%
25 Tod's
@tods
Fashion and Accessories Product Education Travel Design Lifestyle 2.4M 0.06%
26 TEZENiS
@tezenisofficial
Fashion and Accessories 2.3M 0.22%
27 DSQUARED2 - Dean & Dan Caten
@dsquared2
Fashion and Accessories Fashion Design 2.3M 0.14%
28 Movimento 5 Litri
@movimento5litri
Life and Society Celebrities 2.2M 1.86%
29 Stone Island
@stoneisland_official
Fashion and Accessories Home and Garden Parenting Fashion Design 2.1M 0.27%
30 Alfa Romeo
@alfaromeoofficial
Auto and Vehicles Automotive Cars 1.9M 0.28%
31 Giorgia Gabriele
@giorgiagabriele
Fashion and Accessories Fashion Design Modeling 1.8M 0.37%
32 Westwing.it
@westwing.it
Home and Garden 1.8M 0.10%
33 PINKO Official
@pinkoofficial
Fashion and Accessories Styling 1.7M 0.05%
34 FURLA
@furla
Fashion Business and Finance Bags Design Design & Fashion Business & Utility Services 1.7M 0.09%
35 Chiara Ferragni
@chiaraferragnibrand
Fashion and Accessories Styling Lifestyle 1.7M 2.55%
36 ACHILLE LAURO®
@achilleidol
Entertainment and Music Singer 1.7M 5.81%
37 Ducati Instagram
@ducatistagram
Auto and Vehicles Automotive Motorcycle Bikes 1.4M 0.29%
38 La Gazzetta dello Sport
@gazzettadellosport
Entertainment and Music Sports News Soccer Tennis 1.4M 0.35%
39 Eurovision Song Contest
@eurovision
Entertainment and Music Singer Music 1.4M 1.20%
40 Vanity Fair Italia
@vanityfairitalia
Entertainment and Music News News&Politics 1.3M 0.42%
41 Casa Surace
@casasurace
Entertainment and Music News 1.3M 1.20%
42 Nohow
@nohow
Fashion and Accessories Lifestyle Styling 1.3M 0.10%
43 Sephora Italia
@sephoraitalia
Beauty and Self Care Health Beauty Personal Goods & General Merchandise Stores 1.2M 0.09%
44 Missoni
@missoni
Fashion and Accessories Modeling Fashion Design 1.2M 0.08%
45 AGV Helmets
@agvhelmets
Auto and Vehicles Automotive Home and Garden Parenting Riders Motorcycle Racing 1.2M 0.33%
46 Liu Jo
@liujoglobal
Fashion and Accessories Styling Lifestyle 1.2M 0.10%
47 ACF Fiorentina
@acffiorentina
Sports Marketing and Advertising Soccer 1.2M 0.86%
48 Striscia la notizia
@striscialanotizia
Entertainment and Music 1.2M 0.11%
49 Sergio Rossi
@sergiorossi
Fashion and Accessories Business and Finance Lifestyle Styling 1.2M 0.04%
50 DesignWanted
@designwanted
Arts and Crafts News News&Politics Architecture Design 1.1M 0.18%
51 Mirage jewellery
@mirage_jewellery
Fashion and Accessories 1.1M 0.04%
52 Maisons du Monde Italia
@maisonsdumonde_it
Home and Garden 1.1M 0.05%
53 MonicaHansenBeachwear
@monicahansenbeachwear
Fashion and Accessories Medical Health Bikini Modeling 1M 0.01%
54 The Blonde Salad
@theblondesalad
Fashion and Accessories Beauty and Self Care Entertainment and Music Business and Finance News Styling Lifestyle 1M 0.57%
55 angela mele milano
@angelamelemilano_official
Fashion and Accessories 1M -
56 Radio105
@radio105
Entertainment and Music News Music DJ Producers 1M 0.37%
57 Frasi di tumblr. ✏️
@tumblr.it
Education Arts and Crafts Entertainment and Music Funny News Quotes 1M 1.33%
58 BILLIONAIRE
@billionaireinternational
Fashion and Accessories Lifestyle Modeling 1M 0.08%
59 Elle Decor Italia
@elledecoritalia
Home and Garden Fashion and Accessories News News&Politics 1M 0.03%
60 Archiproducts
@archiproducts
Home and Garden Product Education Product Showcase Design Interior Design Furniture 1M 0.04%
61 René Caovilla
@renecaovilla
Fashion and Accessories Home and Garden Styling Lifestyle 1M 0.09%
62 SJP by Sarah Jessica Parker
@sjpcollection
Fashion and Accessories Product Education Lifestyle Modeling 1M 0.29%
63 Pirelli
@pirelli_motorsport
Auto and Vehicles Racing 1M 0.49%
64 MV Agusta Motor
@mvagustamotor
Auto and Vehicles Business and Finance Motorcycle Motorcycle Racing Riders 0.9M 1.05%
65 Subdued
@subdued
Fashion and Accessories Lifestyle Modeling 0.9M 0.61%
66 ghd Italia
@ghditalia
Beauty and Self Care Product Education Product Showcase Parenting 0.9M 0.17%
67 United Colors of Benetton
@benetton
Fashion and Accessories Design Fashion Design Clothing Personal Goods & General Merchandise Stores 883.1K 0.05%
68 FILA Europe
@filaeurope
Fashion and Accessories Lifestyle Modeling 866.1K 0.02%
69 RTL 102.5
@rtl1025
Entertainment and Music Music 862.1K 0.08%
70 REDValentino
@redvalentino
Fashion and Accessories Home and Garden Fashion Design 860.7K 0.08%
71 Marco D'Amore
@damoremarco
Entertainment and Music Celebrity Lifestyle 835.1K 1.22%
72 ОПТОВЫЙ БАЙЕР В ИТАЛИИ
@viktoria_italian_style
Fashion Fashion and Accessories 830.4K 0.01%
73 Casadei
@casadeiofficial
Fashion and Accessories Lifestyle Styling 807K 0.09%
74 ☆☆☆Valentino Russo Tattoo☆☆☆
@valentinorussotattoo
Arts and Crafts Basketball Piercing 802.7K 0.93%
75 Radio Italia
@radioitalia
Entertainment and Music News 774.9K 0.32%
76 ERMANNO SCERVINO
@ermannoscervino
Fashion and Accessories Modeling Styling 757.5K 0.19%
77 La Biennale di Venezia
@labiennale
Arts and Crafts Entertainment and Music Architecture 726.5K 0.05%
78 Primadonna Collection
@primadonnacollectionofficial
Fashion and Accessories 706.7K 0.07%
79 Ermenegildo Zegna
@zegnaofficial
Fashion and Accessories Tennis Luxury Clothing Personal Goods & General Merchandise Stores 705.7K 0.30%
80 GCDS
@gcdswear
Fashion and Accessories Modeling 697.6K 0.25%
81 Sanremo Rai
@sanremorai
Entertainment and Music 696.7K 9.20%
82 CasaFacile
@casafacile
Home and Garden Arts and Crafts News News&Politics 687.3K 0.29%
83 ITISARTIME Art Magazine
@itisartime
Arts and Crafts Education Modeling Lifestyle Architecture 679K 0.21%
84 Red Bull Italia 🇮🇹
@redbullitalia
Entertainment and Music 677.8K 3.31%
85 M•A•C Cosmetics Italia Market
@maccosmeticsitalia
Beauty and Self Care Lifestyle 669.6K 0.04%
86 Mediaset Infinity
@mediasetinfinity
Entertainment and Music News TV Channel 668.1K 0.11%
87 VICE Italia
@viceitaly
Life and Society News 645K 2.04%
88 Italy Segreta
@italysegreta
Travel Life and Society 621.3K 5.33%
89 Kartell Official
@kartell_official
Home and Garden Arts and Crafts Design Interior Design 611.5K 0.06%
90 ClioMakeUp | Shop
@cliomakeup.shop
Beauty and Self Care Marketing and Advertising Lifestyle 608.1K 0.06%
91 Che Tempo Che Fa
@chetempochefa
Entertainment and Music Marketing and Advertising 597.4K 5.11%
92 RaiPlay
@raiplay_official
Entertainment and Music Modeling 591.7K 0.14%
93 Il Cucchiaio d'Argento
@cucchiaioit
Food Marketing and Advertising Cooking Chef 591K 0.16%
94 Superglamourous
@superglamourous
Fashion and Accessories Styling Lifestyle 582.1K 0.05%
95 Giallozafferano Creators
@giallozafferanocreators
Food Food and Drink 581K 1.00%
96 C'è Posta Per Te
@cepostaperteufficiale
Entertainment and Music TV Shows 578.1K 0.10%
97 C.P. Company
@cp_company_official
Fashion and Accessories Streetwear 576.8K 0.70%
98 ShopLowCost
@shoplowcost
Fashion and Accessories Home and Garden Celebrities 576.5K 0.06%
99 Real Time
@realtimetvit
Entertainment and Music News 575.2K 0.17%
100 FASHION DES FEMMES™
@fashiondesfemmes
Fashion and Accessories Lifestyle 567.8K 0.89%

Most Talked-About Brands Ranking Analysis

Lamborghini is ranked #1 as the most popular brand in Italy for 09 in 2026. The average engagement rate is 0.74 with 36,974,443 followers count. In addition to being ranked the number one brand on Instagram, Lamborghini is also the top brand in the Auto and Vehicles category.
Maserati and Polo Ralph Lauren are ranked 2nd and 3rd in the list. In terms of user engagement, Maserati has an average engagement rate of 0.34, follower size of 13,841,839. Similarly, Polo Ralph Lauren average engagement rate is 0.06, with 9,813,615 followers.
Roberto Cavalli is a top Instagram Brand that ranks in 4th place.
Number five on our list is FERRAGAMO, a top brand in the category of Fashion and Accessories, The follower on Instagram is 7,206,779.