List of Top 100 General Interest Brands of Vietnam in 2026

List of Top 100

What Are The Top Brands Operating in Vietnam.
Discover what brands are popular in Vietnam. Continue reading to know the top brands of Vietnam. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 23 Top Brands on Instagram in Vietnam.
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# Brand Name Country/Region Categories Followers Engagement Rate
1 🦄 UNICORN PLAY ZONE®️👶🏻
@upzstore
Product Showcase Clothing Clothing (Brand) Personal Goods & General Merchandise Stores 566.1K 0.01%
2 𝐒𝐇𝐄𝐁𝐘𝐒𝐇𝐉.𝐂𝐎M
@she.by.shj
Fashion and Accessories Music Clothing Clothing (Brand) Personal Goods & General Merchandise Stores 430.9K 0.02%
3 Trang sức bạc KaT Jewelry
@katjewelry
Fashion and Accessories Product Education Jewelry & Watches Personal Goods & General Merchandise Stores 355.5K 0.20%
4 SAIGON SWAGGER
@saigonswagger
Travel Bags Luggage Company Bags & Luggage Company Personal Goods & General Merchandise Stores 352.8K 0.08%
5 𝐒𝐇𝐎𝐏𝐄𝐄 𝐅𝐑𝐄𝐄𝐒𝐇𝐈𝐏 👉🏻 𝟕𝟎𝐊
@beautyforlady.store
Beauty and Self Care Health Beauty Health/Beauty Personal Goods & General Merchandise Stores 203.6K 0.30%
6 Unisex Clothing🐰Sỉ Lẻ
@hey.thorstore
Product Showcase Clothing Store Personal Goods & General Merchandise Stores 195.9K 0.05%
7 Ngoc Trinh Fashion
@ngoctrinhfashion
Fashion and Accessories Clothing Personal Goods & General Merchandise Stores 159.5K 1.70%
8 Silver Jewelry 💍
@trangsuchas
Fashion and Accessories Topic Shopping Retail Shopping & Retail Personal Goods & General Merchandise Stores 116.9K 0.05%
9 5SP FREESHIP TOÀN QUỐC
@sib.clothing
Fashion and Accessories Product Showcase Clothing Store Personal Goods & General Merchandise Stores 102.1K 0.02%
10 Bucket hat - Socks - and more
@linhtuxedo
Fashion Topic Shopping Retail Shopping & Retail Personal Goods & General Merchandise Stores 81.5K 0.03%
11 🌵 ỐP LƯNG IPHONE & PHỤ KIỆN ☀️
@learis.hn
Home and Garden Health and Medical Services Product Service Product/Service Personal Goods & General Merchandise Stores 74.2K 0.17%
12 SHIP HN 20K
@cucaishop
Product Service Product/Service Personal Goods & General Merchandise Stores 59.7K 0.13%
13 𝙃𝙚𝙧𝙨 𝘾𝙤𝙧𝙣𝙚𝙧 🇫🇷𝘾𝙤𝙨𝙢𝙚𝙩𝙞𝙘 𝙁𝙧𝙖𝙣𝙘𝙚
@hers.corner
Beauty and Self Care Health Beauty Health/Beauty Personal Goods & General Merchandise Stores 45.4K 0.03%
14
@xxlipstickstoree
Beauty and Self Care Product Showcase Lifestyle Health/Beauty Personal Goods & General Merchandise Stores 38.3K -
15 SHIP COD TOÀN QUỐC
@candywonderlandshop
Product Showcase Activity General Interest General Interest 38.3K 0.51%
16 ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ♡ Backpack ♡
@tote.dujour
Fashion Activity General Interest General Interest 35.6K 0.10%
17 MADE BY DRGBOIZ.
@shadowiii3
Photography Modeling Clothing Clothing (Brand) Personal Goods & General Merchandise Stores 29.5K 1.87%
18 Tran Tien Dung
@dungtran.129
Arts and Crafts Activity General General Interest 22.4K 4.34%
19 Perfect Diary Vietnam Official
@perfectdiaryvn
Beauty and Self Care Product Showcase Health Beauty Health/Beauty Personal Goods & General Merchandise Stores 21.6K 0.50%
20 KÉC leather®
@kecleather
Fashion and Accessories Arts Crafts Supply Store Arts & Crafts Store Personal Goods & General Merchandise Stores 14.3K 0.14%
21 Rosie 🌹 | FITNESS INFLUENCER
@_rosesfitness_
Fitness Beauty Cooking Animals & Pets Celebrities Film Music & Books Hair & Beauty Health & Fitness Food & Drink Nature & Outdoors Health Beauty Health/Beauty Personal Goods & General Merchandise Stores 11.5K 0.23%
22 Gncorner
@gncorner
Pets Lifestyle Styling Product Service Product/Service Personal Goods & General Merchandise Stores 3.2K -
23 pinkclubsaigon
@pinkclubsg
Entertainment and Music Celebrities Topic Shopping Retail Shopping & Retail Personal Goods & General Merchandise Stores 3.1K 1.60%

Most Talked-About Brands Ranking Analysis

🦄 UNICORN PLAY ZONE®️👶🏻 is ranked #1 as the most popular brand in Vietnam for 09 in 2026. The average engagement rate is 0.01 with 566,080 followers count. In addition to being ranked the number one brand on Instagram, 🦄 UNICORN PLAY ZONE®️👶🏻 is also the top brand in the Product Showcase category.
𝐒𝐇𝐄𝐁𝐘𝐒𝐇𝐉.𝐂𝐎M and Trang sức bạc KaT Jewelry are ranked 2nd and 3rd in the list. In terms of user engagement, 𝐒𝐇𝐄𝐁𝐘𝐒𝐇𝐉.𝐂𝐎M has an average engagement rate of 0.02, follower size of 430,915. Similarly, Trang sức bạc KaT Jewelry average engagement rate is 0.20, with 355,544 followers.
SAIGON SWAGGER is a top Instagram Brand that ranks in 4th place.
Number five on our list is 𝐒𝐇𝐎𝐏𝐄𝐄 𝐅𝐑𝐄𝐄𝐒𝐇𝐈𝐏 👉🏻 𝟕𝟎𝐊, a top brand in the category of Beauty and Self Care, The follower on Instagram is 203,630.