List of Top 100 News Brands of Sweden in 2026

List of Top 100

What Are The Top Brands Operating in Sweden.

Discover what brands are popular in Sweden. Continue reading to know the top brands of Sweden. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?

Find out the most influential brands based on their followers size. We are currently tracking a total of 290 Top Brands on Instagram in Sweden.

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#	Brand Name	Country/Region	Categories	Followers	Engagement Rate
1	E L I N ╳ H E D S T R Ö M @frokenhedstrom	Sweden	Fashion and Accessories News Modeling Coaching	802.5K	1.80%
2	TVP @tv_publica	Sweden	News Television TV Channel Actors Music	549.8K	0.34%
3	🇸🇪 C A R L D É M A N @carldeman	Sweden	Education Entertainment and Music News Design Interior Design	498.7K	5.84%
4	Sudio @sudio	Sweden	News Music Health & Fitness	455.3K	0.20%
5	Making low carb & keto simple @diet_doctor	Sweden	Fitness and Health Food News Recipes Health	337K	0.08%
6	Ellimacs SFX Makeup Tutorials @ellimacssfx	Sweden	Arts and Crafts News Anime	287.5K	0.78%
7	Språk För Alla @sprakforalla	Sweden	Education News Entertainment Site Publishers	271.6K	4.81%
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8	JENNYS MATBLOGG @jennysmatblogg	Sweden	Food Travel Food and Drink News Design Interior Design Cooking Food & Drink Health & Fitness	258.6K	0.53%
9	HOOM - Luxury Lifestyle @hoommagazine	Sweden	Travel News News&Politics	257.6K	2.48%
10	Sköna hem \| Expressen @skonahem	Sweden	Home and Garden News&Politics	255.8K	0.50%
11	SVT @svt	Sweden	Entertainment and Music News Design Interior Design	255.7K	0.28%
12	Aftonbladet @aftonbladet	Sweden	News News&Politics	254.5K	2.18%
13	RIX MorronZoo @rixmorronzoo	Sweden	Entertainment and Music Family News TV Shows Design Interior Design	246K	0.69%
14	Awakening Music @awakeningrecords	Sweden	Entertainment and Music Education Upskilling News Music Singer Songwriting	235K	1.54%
15	Allt om Mat I Expressen Lifestye @alltommat	Sweden	Food News News&Politics	200.5K	0.41%
16	Rusta Sverige @rustasverige	Sweden	News Design Interior Design Lifestyle	197.5K	0.93%
17	TV4 @tv4	Sweden	Entertainment and Music News TV Channel Design Interior Design	193.1K	0.61%
18	Morgonpasset i P3 @morgonpassetip3	Sweden	Entertainment and Music News Design Interior Design	172.5K	1.96%
19	Residence @residencemag	Sweden	Home and Garden News Design Interior Design	161K	0.29%
20	Keeping the past alive @youneedtolearnhistory	Sweden	Education News	159K	2.20%
21	TV4 Nyheterna @tv4nyheterna	Sweden	News Design Interior Design	156.8K	1.16%
22	By Chris Hairstyles & More @bychris.se	Sweden	Beauty and Self Care News	151.6K	0.02%
23	Lev Vackert AB /Ingela Broling @lev_vackert	Sweden	Home and Garden News Design Interior Design	141.9K	0.67%
24	Malin Berghagen Official @mberghagen	Sweden	Acting and Drama Family Fitness and Health News Design Interior Design	140.1K	2.36%
25	Eton Shirts Official @etonshirts	Sweden	Fashion and Accessories News Lifestyle Styling Clothing Clothing (Brand) Personal Goods & General Merchandise Stores	135.1K	0.18%
26	Expressen @expressen	Sweden	News Design Interior Design	135K	2.02%
27	Musikhjälpen @musikhjalpen	Sweden	Entertainment and Music News Design Interior Design	134.2K	4.29%
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28	PlazaUomo & A Story To Read @plazauomo	Sweden	Fashion and Accessories News News&Politics Celebrities Design Hair & Beauty	133.2K	0.82%
29	Rum21 @rum21se	Sweden	News Design Interior Design	120.2K	0.06%
30	ELLE Sverige @ellesverige	Sweden	Fashion and Accessories Beauty and Self Care News Design Interior Design	117K	0.28%
31	Nyheter från Ekot @ekotsverigesradio	Sweden	News Design Interior Design	113.4K	0.90%
32	Gustav Johansson @javligtgott	Sweden	Food News Design Interior Design	111.5K	0.47%
33	Lantliv \| Expressen Lifestyle @tidningenlantliv	Sweden	News Design Interior Design	110.1K	0.73%
34	Axtone @axtone	Sweden	News DJ Producers Music	108.4K	0.77%
35	Hänt @hant.se	Sweden	Entertainment and Music News Design Interior Design	100K	0.14%
36	Ako Rahim - Online Coach @akorahim	Sweden	News Training Coaching	97.5K	0.38%
37	Mäkleri i Göteborg @alvhem	Sweden	Home and Garden Product Showcase News Design Interior Design	96.9K	0.52%
38	Husdrömmar SVT @svthusdrommar	Sweden	Home and Garden News	92.7K	4.44%
39	Didriksons @didriksons	Sweden	News	92.3K	0.26%
40	Gry Forssell med vänner @gryforssellmedvanner	Sweden	Entertainment and Music News Design Interior Design	91.6K	0.57%
41	Tidningen Hembakat \| Expressen @tidningenhembakat	Sweden	Food News News&Politics	91.6K	0.80%
42	Canon Nordic @canonnordic	Sweden	News	88K	0.84%
43	FOREO UK & IRELAND @foreo_uk	Sweden	Beauty and Self Care Product Education Media/News Company Publishers	85.4K	0.10%
44	LEVA&BO \| Expressen Lifestyle @levaobo	Sweden	Home and Garden News Design Interior Design	84.1K	0.83%
45	MATHILDA HÄRNEBORN @mathildaharneborn	Sweden	Beauty and Self Care News Health & Fitness	83.8K	3.14%
46	LoudKult @loudkult	Sweden	Music News	83.7K	0.38%
47	Gudrun Sjödén @gudrunsjoden	Sweden	Fashion and Accessories Home and Garden News	80.3K	0.84%
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48	A N N A L E E N A L E I N O @annaleena.interiors	Sweden	Home and Garden News Design Interior Design Furniture	80.2K	0.44%
49	ELLE mat & vin @ellematovin	Sweden	Food Product Education News Design Interior Design	80.1K	0.43%
50	STYLEBY \| Expressen Lifestyle @stylebymagazine	Sweden	Fashion and Accessories News News&Politics	80K	0.22%
51	My Style Mia @mystylemia	Sweden	Home and Garden News Design Interior Design Decoration	79.8K	0.92%
52	Naturkompaniet @naturkompaniet	Sweden	Outdoor Activity News Design Interior Design	79.4K	0.84%
53	wistikent @wistikent	Sweden	Arts and Crafts Education News Modeling	77.8K	8.63%
54	Stockholm Furniture Fair @sthlmfurnfair	Sweden	Home and Garden News Design Interior Design Furniture	77.2K	0.15%
55	Petter Egnefors @petteregnefors	Sweden	Entertainment and Music Education News Design Entertainment Site Publishers	76K	3.59%
56	Svenska Dagbladet – SvD @svenskadagbladet	Sweden	Photography Product Education News Design Interior Design	71.6K	0.56%
57	TUI Sverige @tuisverige	Sweden	Travel Nature News Design Interior Design	70.6K	0.93%
58	Hus & Hem @husohem	Sweden	Home and Garden News Design Interior Design	70.4K	0.32%
59	Matsmart @matsmart.se	Sweden	Food Product Showcase News Design Interior Design	69.2K	0.38%
60	GLOSSYBOX @glossybox_sweden	Sweden	Beauty and Self Care News Design Interior Design Lifestyle	66.7K	0.28%
61	Allt i Hemmet \| Expressen Lifestyle @alltihemmet	Sweden	Home and Garden News News&Politics	66.1K	0.41%
62	Unique Timepieces From Norway @bergwatches	Sweden	Fashion and Accessories Product Showcase News	64.2K	0.04%
63	Socialdemokraterna @socialdemokraternas	Sweden	Life and Society News Design Interior Design	64.2K	2.45%
64	TV4 Sporten @tv4sporten	Sweden	Sports News News&Politics	63K	1.64%
65	LCHF 🍳 (fd. Kostdoktorn) @dietdoctor_se	Sweden	Fitness and Health News Design Interior Design	62.1K	0.38%
66	Annika Christensen @annikasnaturligating	Sweden	Nature Education News Actors Design Interior Design	60.4K	1.12%
67	Svensk Innebandy @svenskinnebandy	Sweden	Sports News Design Interior Design	59.9K	1.86%
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68	STHLM Panda @sthlmpanda	Sweden	Entertainment and Music News Music Design Interior Design	59.9K	4.93%
69	Prime Men ✴ @prime_men_	Sweden	Fashion News	59.3K	0.34%
70	RAP OF SWEDEN @rapofsweden	Sweden	News	58.7K	4.20%
71	Expressen Kungligt @expressenkungligt	Sweden	Romance and Wedding News News&Politics News Site Publishers	58.6K	4.62%
72	Creative Advertising @creative_ads	Sweden	Product Showcase Marketing and Advertising News	58K	0.49%
73	Universal Music Sweden @universalmusicsweden	Sweden	Music News Design Interior Design	56.5K	1.07%
74	Klippkungen.se @klippkungen	Sweden	News	55.7K	0.43%
75	APOTEKARNS @apotekarns	Sweden	Home and Garden News Design Interior Design Furniture Store Home Goods Stores	55.3K	0.69%
76	Mix Megapol @mixmegapol	Sweden	Entertainment and Music News Design Interior Design	55.1K	0.54%
77	Fotboll24 @fotboll24	Sweden	News Sports	54.9K	6.49%
78	Malin Stenbäck 🦄🌮 @praktikantmalin	Sweden	Romance and Wedding Entertainment and Music News Design Interior Design	54.7K	11.68%
79	Kanal 5 @kanal5sverige	Sweden	Entertainment and Music News Design Interior Design	52.3K	0.51%
80	Allt om Trädgård \| Expressen Litestyle @alltomtradgard	Sweden	Home and Garden Nature News Design Interior Design	50.8K	0.36%
81	Mikael Cross @mikaelcross	Sweden	Entertainment and Music Arts and Crafts Celebrity News Modeling	47.9K	0.11%
82	Live Nation Sweden @livenationswe	Sweden	Entertainment and Music News Design Interior Design	47.8K	0.41%
83	KoffeCustoms @koffecustoms	Sweden	News Sports Auto and Vehicles	46.9K	10.92%
84	Ubisoft Nordic @ubisoft_nordic	Sweden	News Games	46.7K	0.23%
85	DBKD \| Inspiration, kvalité & form. @dbkd	Sweden	Arts and Crafts Home and Garden News Design Interior Design	45.8K	0.51%
86	DOPEST @dopest.se	Sweden	Fashion and Accessories Entertainment and Music News Music	45.3K	2.99%
87	Ung Cancer @ungcancer	Sweden	Family News Design Interior Design	45.2K	1.36%
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88	Lყσɳ @lyon8668	Sweden	Outdoor Activity Sports News Actors Modeling	44.8K	2.67%
89	Sveriges Radio @sverigesradio	Sweden	Entertainment and Music Education News Design Interior Design	43K	0.71%
90	swedespeed @swedespeed	Sweden	Auto and Vehicles News Design Interior Design	42K	0.88%
91	Västerviks-Tidningen @vtnyheter	Sweden	News	41.3K	0.10%
92	P3 Sveriges Radio @p3sverigesradio	Sweden	Entertainment and Music News	40.8K	0.50%
93	Maria Ljungström @inredningsvis	Sweden	Home and Garden News	40.6K	2.56%
94	Mama i Expressen Lifestyle @mama.nu	Sweden	Family News	40.3K	0.96%
95	Caroline Birgitte @carolinebirgitte	Sweden	Fashion and Accessories Life and Society News Design Interior Design	40.1K	3.30%
96	Inredning, R.O.O.M. @roombutiken	Sweden	Home and Garden News Design Interior Design	39.6K	0.58%
97	Sled Page™ @sledpage	Sweden	Outdoor Activity News Mountain Bikes Adventure Film, Music & Books Nature & Outdoors Animals & Pets	39.4K	20.17%
98	Newsner @newsnercom	Sweden	Entertainment and Music Life and Society News	38.8K	1.64%
99	STÖRSTA KÖP ❤️ SÄLJ ANNONSIDA! @klanningar_saljes	Sweden	Fashion and Accessories News Modeling	38K	-
100	Jill Wallentin \| MAT SOM GÖR GOTT 😋 @jillsmat	Sweden	Food Food and Drink News Design	37.8K	1.43%

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Most Talked-About Brands Ranking Analysis

E L I N ╳ H E D S T R Ö M is ranked #1 as the most popular brand in Sweden for 09 in 2026. The average engagement rate is 1.80 with 802,535 followers count. In addition to being ranked the number one brand on Instagram, E L I N ╳ H E D S T R Ö M is also the top brand in the Fashion and Accessories category.

TVP and 🇸🇪 C A R L D É M A N are ranked 2nd and 3rd in the list. In terms of user engagement, TVP has an average engagement rate of 0.34, follower size of 549,780. Similarly, 🇸🇪 C A R L D É M A N average engagement rate is 5.84, with 498,677 followers.

Sudio is a top Instagram Brand that ranks in 4th place.

Number five on our list is Making low carb & keto simple, a top brand in the category of Fitness and Health, The follower on Instagram is 337,021.

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List of Top 100 News Brands of Sweden in 2026

List of Top 100

Ranking The Brands

Most Talked-About Brands Ranking Analysis

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