List of Top 100 Business & Utility Services Brands of Japan in 2026

List of Top 100

What Are The Top Brands Operating in Japan.

Discover what brands are popular in Japan. Continue reading to know the top brands of Japan. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?

Find out the most influential brands based on their followers size. We are currently tracking a total of 166 Top Brands on Instagram in Japan.

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#	Brand Name	Country/Region	Categories	Followers	Engagement Rate
1	SHISEIDO @shiseido	Japan	Beauty and Self Care Business	1.5M	0.09%
2	shu uemura @shuuemura	Japan	Beauty and Self Care Business	697.8K	0.29%
3	Nadia ナディア @recipe.nadia	Japan	Business and Finance	572.4K	0.44%
4	Posts Which Make You Go Awww @awww.gram_	Japan	Funny Business	563.8K	0.22%
5	C CHANNEL / Beauty @cchannel_beauty	Japan	Beauty and Self Care News Business	516.7K	0.04%
6	@cosme公式（アットコスメ） @at_cosme	Japan	Art Beauty Business	503.9K	0.30%
7	Kengo Kuma and Associates @kkaa_official	Japan	Business and Finance Design	378.2K	0.86%
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8	All Nippon Airways @allnipponairways	Japan	Travel Photography Fashion Airline Airline Company Transportation & Accomodation Services	336.3K	2.00%
9	atmos tokyo official @atmos_tokyo	Japan	Fashion and Accessories Health and Medical Services Basketball Shoes Streetwear	269K	0.18%
10	ADAM ET ROPÉ \| アダムエロペ @adametrope	Japan	Fashion Styling Local Home Services	259K	0.07%
11	Momoka Nanbu @momoka_nanbu	Japan	Arts and Crafts Moms Makeup Artist Lifestyle Services	247.5K	5.53%
12	Edward Kato /エドワード加藤 @edward_kato_fitness_jp	Japan	Fitness and Health Business and Finance Home and Garden Gym Modeling	222.2K	3.13%
13	Re:ID / 世界にひとつの名入れギフト @re__id	Japan	Arts and Crafts Funny Entertainment and Music Business and Finance Illustrator Painting	194.6K	0.80%
14	Mika / 美佳 @mikaschndr	Japan	Dog Walker Lifestyle Services	179.1K	3.44%
15	SUZUMI SATO @suzumi_sato	Japan	Fashion and Accessories Business and Finance Fashion Design Design Celebrities	144.6K	0.64%
16	フリーダムアーキテクツ \| 注文住宅 \| デザイン住宅 @freedom.architects_official	Japan	Home and Garden Education Business and Finance Design Architecture Interior Design	131.5K	0.29%
17	𝐒𝐀𝐊𝐈𝐍𝐀𝐍𝐁𝐀🦋難波サキ @sakinanba	Japan	Animation and Cosplay Health and Medical Services Celebrities Hair & Beauty	126.2K	1.05%
18	ARISA @i_am_arinko	Japan	Arts and Crafts Animation and Cosplay Business and Finance	125K	0.31%
19	Happy Endings® @happyendingsofficial	Japan	Fashion and Accessories Auto and Vehicles Automotive Business	116K	1.14%
20	🖤🌵🗞 @detactives	Japan	Business and Finance Fashion	112.3K	1.99%
21	菱田工務店(長野県)　～長野で新築住宅～ @hishidakoumuten	Japan	Home and Garden Business and Finance	108.4K	0.44%
22	Luxury💎\| Money💰\| Cars🚘 @dream4luxury	Japan	Automotive Luxury Cars Business	96.1K	1.50%
23	Yutaka @bloomjapan	Japan	Nature Home and Garden Business and Finance	94.8K	0.40%
24	小嶋梨奈 RINA KOJIMA @corina_718	Japan	Fashion and Accessories Business and Finance Modeling Design Design & Fashion Business & Utility Services	85.8K	0.22%
25	【公式】HISTRIP｜日本の心を届ける旅カタログ @histrip_japan	Japan	Business and Finance	83.2K	4.77%
26	Wacoal Indonesia @wacoal_id	Japan	Fashion and Accessories Health and Medical Services Modeling	76.3K	0.15%
27	マリエ PASCAL MARIE DESMARAIS @pascalmariedesmarais_pmd	Japan	Food Business and Finance Modeling Music	75.6K	0.94%
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28	JieDa @jieda	Japan	Fashion and Accessories Business and Finance Modeling Fashion Design Celebrities Design	74K	-
29	MICHIKO YAMAWAKI @michikoooo	Japan	Fashion and Accessories Business and Finance Celebrities	70.3K	0.36%
30	TOKYO BOPPER @_tokyo_bopper_	Japan	Business and Finance Fashion Fashion and Accessories	69.8K	0.08%
31	ジェットスター(JP) @jetstar_japan	Japan	Travel Airline Transportation & Accomodation Services	66K	2.60%
32	camjyo【キャンジョ】キャンプ・アウトドア・キャンプ飯 @camjyo	Japan	Business and Finance	65.9K	0.93%
33	Calgel в России. Материалы, обучение @calgelofficial	Japan	Beauty and Self Care Health and Medical Services Nails	62.8K	1.24%
34	Good Coffee @goodcoffeeme	Japan	Food Business and Finance	62K	0.66%
35	1P̶E̶A̶C̶E̶O̶N̶E̶®︎ 2013 @1peaceone	Japan	Business and Finance Home and Garden	61.6K	1.12%
36	RINA @rinatag_817_funf	Japan	Food Travel Business and Finance	61.2K	2.12%
37	lier_papa多肉農家リエールサキュレント @lier_papa	Japan	Food Business and Finance	61K	2.67%
38	TAMAKI TSUNEOKA/常岡珠希 @tamaki.tsuneoka	Japan	Beauty and Self Care Arts and Crafts Business and Finance Modeling	60.9K	0.36%
39	Toyota Tuning club @toyota_tuning_club	Japan	Business and Finance Automotive	60.9K	0.06%
40	Lier.succulent @lier_succulent	Japan	Home and Garden Product Education Business and Finance	58.2K	2.60%
41	YUKARI @yucarinsta	Japan	Fashion Business and Finance Fashion and Accessories	57.3K	0.25%
42	Woman.CHINTAI @woman.chintai	Japan	Home and Garden Product Education Product Showcase Business and Finance Modeling	56.5K	0.13%
43	Uber Eats Japan（ウーバーイーツ） @ubereats_japan	Japan	Food Business and Finance	54.6K	0.64%
44	RINA(迫田里奈) @rinapoyo.1129	Japan	Fitness and Health Lifestyle Modeling Personal Trainer Fitness Trainer Home Services	54.2K	0.94%
45	マルコメ株式会社公式インスタグラム @marukome_family	Japan	Food Business and Finance Modeling	53.5K	0.50%
46	Ground Y Official @ground_y_official	Japan	Business and Finance Fashion Luxury	52.8K	0.35%
47	°･♡ 𝐸𝓇𝒾𝓃𝓀𝑜 ♡･° @erinko0315	Japan	Fashion and Accessories Business and Finance Cooking Food	51.5K	1.02%
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48	美音/ mion @mionmaesaka	Japan	Home and Garden Arts and Crafts DIY and Life Hacks Business and Finance Design Fashion Design	50.5K	0.51%
49	🇯 🇩 🇲 🔰 🇵 🇱 🇦 🇳 🇪 🇹🌎 @jdmplanetofficial	Japan	Auto and Vehicles Automotive Cars Business Luxury	49.8K	5.07%
50	ELEM ÖRDEM @elemordem	Japan	Beauty Business	48.2K	0.10%
51	budojapan_bab @budojapan	Japan	Business and Finance	45.3K	0.81%
52	ソフトバンク(SoftBank) @softbank_official	Japan	Business and Finance	44.3K	0.27%
53	日本財団/The Nippon foundation @nippon_foundation	Japan	Education Finance Business and Finance	43.9K	1.60%
54	𝗬𝗨𝗞𝗔 𝗡𝗜𝗦𝗛𝗜𝗜𝗭𝗨𝗠𝗜 │ ニシイズミユカ @shirokumaizm	Japan	Arts and Crafts Fashion and Accessories Business and Finance Illustrator	43.5K	1.22%
55	Mai 𓃟 @mailifemai	Japan	Fashion and Accessories Home and Garden Surfing Design Design & Fashion Business & Utility Services	43.4K	0.76%
56	BOOKANDBEDTOKYO®︎ @bookandbedtokyo	Japan	Arts and Crafts Home and Garden Travel Modeling Topic Hotel Transportation & Accomodation Services	42.7K	0.61%
57	東京女子部 Produced by OZmall @tokyo_joshibu	Japan	Arts and Crafts Business and Finance	40.7K	1.26%
58	ばななちゃん🐵🍌 @nanan.1250	Japan	Fashion and Accessories Business and Finance	40.5K	1.96%
59	Alip Nur Hidayat @alipnurhidayat	Japan	Education Business and Finance Home and Garden	40.2K	5.72%
60	Raviy @raviy31	Japan	Nails Art Lifestyle Services	39.8K	1.80%
61	SIIILON @siiilon_official	Japan	Animation and Cosplay Business and Finance Modeling Styling	39.7K	0.40%
62	mae @maeshiiho	Japan	Fashion and Accessories Business and Finance Styling	39.5K	12.16%
63	Minae Toyama @3c___	Japan	Fashion and Accessories Business and Finance Modeling	39.5K	0.61%
64	繊研新聞 \| ファッションビジネス専門メディア @senken_plus	Japan	Fashion and Accessories Business and Finance News	39.1K	0.84%
65	和樂web公式（小学館） @warakumagazine	Japan	Arts and Crafts Entertainment and Music Education Travel Business and Finance	38K	1.55%
66	Seishin International @seishin_int	Japan	Education Fitness and Health Business and Finance Lifestyle	36.4K	1.71%
67	株式会社meeth @meeth_official	Japan	Spa Beauty Personal Care Beauty, Cosmetic & Personal Care Lifestyle Services	36.3K	1.60%
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68	ふなっしーオフィシャルサイト「274ch.」【公式】 @274ch_official	Japan	Business and Finance	35.8K	9.21%
69	masaaki komori @cipher	Japan	Travel Business and Finance Food	34.4K	0.31%
70	Bianco @mrbianco	Japan	Arts and Crafts Fashion and Accessories Business and Finance Food	34.1K	1.14%
71	国境なき医師団 @msf_japan	Japan	Education Fitness and Health Health and Medical Services	33.6K	1.55%
72	에어서울 (AIR SEOUL) @airseoul_official	Japan	Travel Business and Finance	33.4K	1.21%
73	naomi@nail salon zestry @nhk2y	Japan	Beauty and Self Care Arts and Crafts Business and Finance Nails	33K	1.28%
74	海外留学EF @efjapan	Japan	Upskilling Education Travel Health and Medical Services	32K	0.37%
75	MUCC @mucc_official	Japan	Entertainment and Music Business and Finance	31.1K	4.39%
76	megu 🐏 @me__0801	Japan	Fashion Business and Finance	30.8K	0.62%
77	木村拓也 \| フジテレビアナウンサー @takuya.kimura0801	Japan	Entertainment and Music Professional Services	30.2K	5.37%
78	Bravo Models Tokyo 🇯🇵 @bravomodelstokyo	Japan	Fashion and Accessories Business and Finance Modeling	29.6K	0.20%
79	MASTERMIND @mastermind_north_america	Japan	Auto and Vehicles Business and Finance Cars	28.5K	1.48%
80	三村ひかり / HOMEMAKERS @picacch	Japan	Home and Garden Business and Finance	27.5K	0.33%
81	Rakuten Fashion Week TOKYO @rakutenfwt	Japan	Fashion and Accessories Business and Finance Fashion Design Design	27.4K	1.22%
82	MALI RAJ - マリライ - @_maliraj_	Japan	Home and Garden Business and Finance	26.1K	0.07%
83	ヨシモト∞ホール【公式】 @mugendaihall	Japan	Business and Finance	25.6K	2.43%
84	橋本実花 𝑛𝑎𝑖𝑙𝑖𝑠𝑡 𝑚𝑖𝑘𝑎 @mika__youtube	Japan	Beauty and Self Care Education Business and Finance	25.3K	1.78%
85	関東クリーンセンター @kantocleancenter	Japan	Home and Garden Product Education Business and Finance	25.3K	4.38%
86	style-arena.jp / スタイルアリーナ @stylearena.jp	Japan	Business and Finance	25K	0.16%
87	Sayaka Obara @sayaka_xx	Japan	Art Business Hair & Beauty Celebrities DIY & Crafts	23.8K	0.24%
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88	Wakajp8 (Tomoko.T) @wakajp8	Japan	Animation and Cosplay Business and Finance Home and Garden Animals & Pets Food & Drink Cooking	23.8K	0.10%
89	株式会社プリアンファ【公式アカウント】 @preanfaofficial	Japan	Beauty and Self Care Home and Garden Health and Medical Services	23.8K	0.35%
90	Lucky Knight @luckyknight.jp	Japan	Fashion and Accessories Arts and Crafts Animation and Cosplay Auto and Vehicles Automotive Business and Finance	23.6K	0.72%
91	ᴛᴀʀᴏ @tarogrm	Japan	Beauty and Self Care Product Education Product Showcase Business and Finance Surfing	23.1K	2.20%
92	🇬🇧🤝🇯🇵 @ftroupe	Japan	Fashion and Accessories Arts and Crafts Business and Finance	22.7K	0.20%
93	𝗠𝗼𝘀𝘀 𝗞𝗶𝘁𝗮𝘆𝗮𝗺𝗮 @mosskitayama	Japan	Education Home and Garden Music Modeling Local Home Services	22.3K	13.00%
94	Miata Merch @miatamerch	Japan	Fashion and Accessories Parenting Health and Medical Services	21.6K	2.71%
95	Anji SALZ \| Kimono Wizard @salztokyo	Japan	Fashion and Accessories Business and Finance Modeling Design	20.7K	3.75%
96	Osaka Metro NiNE 🚇 Official @osakametro_nine	Japan	Business and Finance Home and Garden Travel	19.5K	0.83%
97	Nanako kakitsuka/姉妹ママ、ファッション、カフェ @nanacoco.7	Japan	Food Travel Business and Finance Food and Drink Celebrities	19K	0.38%
98	Beautycottage(ビューティーコテージ)公式 @beautycottage_japan	Japan	Beauty and Self Care Business	18.9K	0.60%
99	GARNI \| ガルニ @garni_official	Japan	Fashion and Accessories Business and Finance	18.4K	-
100	OHANA MAHAALO @ohanamahaalo	Japan	Fashion and Accessories Spa Beauty Personal Care Lifestyle Services	17.2K	2.20%

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Most Talked-About Brands Ranking Analysis

SHISEIDO is ranked #1 as the most popular brand in Japan for 09 in 2026. The average engagement rate is 0.09 with 1,450,357 followers count. In addition to being ranked the number one brand on Instagram, SHISEIDO is also the top brand in the Beauty and Self Care category.

shu uemura and Nadia ナディア are ranked 2nd and 3rd in the list. In terms of user engagement, shu uemura has an average engagement rate of 0.29, follower size of 697,757. Similarly, Nadia ナディア average engagement rate is 0.44, with 572,404 followers.

Posts Which Make You Go Awww is a top Instagram Brand that ranks in 4th place.

Number five on our list is C CHANNEL / Beauty, a top brand in the category of Beauty and Self Care, The follower on Instagram is 516,722.

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List of Top 100 Business & Utility Services Brands of Japan in 2026

List of Top 100

Ranking The Brands

Most Talked-About Brands Ranking Analysis

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