Plaza Singapura Instameet April #psinstameet
A História
Plaza Singapura invited 10 influencers to come for a #PSInstameet Session with food tasting/shopping at their shopping malls.
10
Número de Influenciadores
3K
Total de Curtidas
100
Total de Comentários
48K
Total de Alcance
O Objetivo
Primary Objective – build and drive brand awareness by partnering with aspirational Instagrammer in order to reach the target audiences
Secondary Objective(s) – leverage micro-influencers’ creativity and audience base to elicit engagement, ultimately increase footfall to the shopping mall
A Solução
Partnered with several top instagrammers to ensure top of mind awareness of the shopping mall
Os Resultados
- Engaged 10 Influencers who have rolled out 16 posts within a day with high levels of audience engagement including 100+ comments and 3000+ likes on Instagram
- Invaluable consumer feedback from distinct, target consumer audiences
- Elevated brand awareness and messaging
- Combined social reach of 48,000+ on Instagram
