Atsiri - Solo 2023

Moto-moto

2019 Archive - Unused logo exploration BW version and Collage version (next slide)

SEIA - 2019 @seiarestaurant credit: @leboye Seia is a casual dining restaurant that offers a selection of modern Indonesian favorites as the main menu and serves a diverse range of Indonesian cuisine. The restaurant has a modern approach to brand identity design to introduce Indonesian cuisine to a wider range of people.   Seia is derived from ‘Se.ia Sekata’, a well-known phrase in Bahasa, which means having the same thoughts and purpose.   Inspired by the ants, as they are hard-working insects that have a strong sense of cooperation. Which can be translated into the concept Indonesian culture of “gotong-royong”. Combined with the form of a human who serves with an elegant gesture, this reflects the Indonesian people, who have friendly and hospitable characteristics.   The primary colors of Seia are green and pink; the olive green color is inspired by nature. The baby guava pink color is applied to add a sense of youth to the brand, and the secondary color is elegant silver to create a modern and luxury identity.

Illustration Dear My Bestie Album Cover for @princess_hurrem_ , collaboration with @tjreno 📸 “Cause best friend always stay by your side” Each character represents an imaginative friend from animals, plants, or random objects, who has a personality that is loveable, cheerful, sweet, and caring. https://open.spotify.com/track/0Eru5oISz9sRGGt6VPFiDE?si=BbU-I8vSQAuHhZNsu3q5Bw&context=spotify%3Aartist%3A2aTQcbJIm6vNL7HMj5eCDP

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Citra Pariwara 32 Exhibition We tried to harmonize and translate graphics ideas to all its installations. We also made one-color posters based on all the characters and invited people to mark the pictures that most represented their characters. ( Slide 5 ) We also designed a series of freak characters for all of our communication channels: crafted key visuals, custom stamps, TV commercials, and social media content where people can express their bizarreness. Credit: @ou_creative PH: @directorsthinktank

Identity design for Citra Pariwara 32, some freakiest graphic assets that we craft from traditional sketches to their digital versions. We applied it in various media, and to strengthen its identity, we also created a special typeface that is composed of a combination of circus elements and creative tools. ( Slide 5 ) We also designed a series of freak characters for all of our communication channels: crafted key visuals, custom stamps, TV commercials, and social media content where people can express their bizarreness. Credit: @ou_creative PH: @directorsthinktank

Throwback to Citra Pariwara 32 in 2019.   Citra Pariwara is a prestigious annual event that celebrates the people involved in the marketing communications industry, specifically advertising, media, and digital.   We decided to turn Indonesia’s annual advertising awards into a Freak Show where each person could celebrate their bizarre talents. We reimagined and renamed our participating talents as freak show performers. We create posters based on our unique people in the advertising industry, who have very strange and specific sets of skills. Team: @d_esantoso @melvinchr @nadineir @racheldewanto @midimidot @sylviadesianty Credit: @ou_creative

Incollaboration with @tjreno @omiagency for The Gretel’s cakes sanctuary. Inspired by the stories of Hans and Gretel, capturing children's emotions of cheerfulness and excitement when watching these sweet foods. Translated into a modern style, following this era with more colorful styles, supported by 3D illustrations of cakes, candy, and other objects. Photographer: @tjreno

Pets are part of the family, so why not treat them like that? 🐶🕵🏻🐾 Paws Clues takes pet care seriously, listening to your exact needs so that we can create innovative solutions that deliver effective results. We have a mission to provide the well-being and pleasure to keep your pet feeling its best. From there, we try to create visual identities that relate to the elements of puzzle, investigation, or mystery. . Creating logograms with characters of two friends—dogs and humans—who always work together to investigate and solve problems, our task is to provide guidance for the dog and its owner to find the necessary answers for their well-being.

Looks like we’ve got another mystery on our hands🔎🐾 . #art #visualart #graphicdesign #branding #757jumaju #hampers #design #packaging #illustration #creative #artwork #motion #motiongraphic #digitalart #pawsclues #branding #identitydesign