Max Mara The Cube Max Mara The Cube, focused on the down jacket, is an integrated system of outerwear and accessories born in 2008. The Max Mara The Cube’s design is so innovative that it has been “boxed” into the display cases at the Berlin State Museums and New York’s FIT, as a “cult object” in the “Fashion and Technology” exhibitions. #maxmara #thecube #maxmara_budapest

Laid back luxury. Step into the new season. #MaxMara #Follow #Natural #Marbella #Luxury #Aesthetic #Style #Strong #Women #Inspiration #Makeup #Italy #Nature #InstaFashion #ShoppingAddict #InstaStyle #NewCollection #maxmara_budapest

Ultra-fine insulating technology. Made in Italy from the Existing Powered by Imbotex Lab. In a Circular Economy the aim is to create less waste by making the most out of every possible material and fabric involved in the production process. In Max Mara’s case, excess camelhair fabrics are upcyled from our legendary coats (and not only) in order to create a warm insulation. #maxmara #maxmara_budapest #thecube #cameluxe

Ultra-fine insulating technology. Made in Italy from the Existing Powered by Imbotex Lab. Pursuing a fully sustainable lifestyle is not always easy and more eco friendly clothing options than those proposed by the fast fashion industry are becoming more necessary than ever. This can be achieved with a production cycle based on a Circular Economy model and upcycling is a big step forward in this direction. Upcycling is a neologism that keeps together two concepts that not always go hand-in-hand: first, the idea of recycling; and, second, the idea of improvement and quality (even though you are using excess materials), thus the prefix “up”. #maxmara #thecube #cameluxe #co2emissions #maxmara_budapest

@candela_________ . TED, celebrating . on the tenth anniversary of Teddy Coat, sunglasses made for you are in order . . @maxmara @marcolin_eyewear #MaxMaraEyewear . 🥂 #maxmara_budapest #repost

@francescaroccoofficial ‚‘s birthday wishes to #maxmarateddybear 🐻 @maxmara @marcolin_eyewear #maxmaraeyewear #seeneverywhere

@veronicaferraro wearing #maxmara #maxmaraeyewear #maxmara_budapest

@tamara It’s been 10 years since the iconic @maxmara teddy coat is keeping us warm and cosy? In that name we are celebrating with the new Teddy sunglasses to match @marcolin_eyewear #MaxMaraEyewear #repost #maxmara_budapest

@chrisellelim Cozy and glam vibes all day with @maxmara @marcolin_eyewear #MaxMaraEyewear #maxmara_budapest #repost

@leoniehanne wearing total #maxmara look 🤎 #maxmara_budapest

In honor of the 10th anniversary of Teddy Coat here is a throwback of @jacobrott wearing the iconic coat in Milan #maxmarateddyten #maxmara #maxmara_budapest

#maxmarateddyten #maxmara_budapest