Updated list as of 2026-10
Download| # | Name | Followers | ER | Country | Topic of Influence | Potential Reach | |
|---|---|---|---|---|---|---|---|
| 1 |  Nairobi Gossip Club / NGC | 2.8M | 0.73% | 🇰🇪KE | Entertainment and MusicMarketing and AdvertisingCelebrityMusic | 853.0K | View Profile |
| 2 |  Mc Jessy | 2.0M | 0.04% | 🇰🇪KE | Entertainment and MusicFunnyMusicSinger | 607.7K | View Profile |
| 3 |  Citizen TV Kenya | 2.0M | 0.12% | 🇰🇪KE | Entertainment and MusicNewsCelebrityMusic | 589.8K | View Profile |
| 4 |  ALINUR MOHAMED | 1.1M | 2.37% | 🇰🇪KE | Education | 332.7K | View Profile |
| 5 |  Sheldrick Wildlife Trust | 992.3K | 1.69% | 🇰🇪KE | NatureAnimalsBusiness and FinanceMoms | 297.7K | View Profile |
| 6 |  Celestine Ndinda Kimani | 987.8K | 1.31% | 🇰🇪KE | FamilyLife and SocietyHome and GardenSinger | 296.3K | View Profile |
| 7 |  Misfit | 797.9K | 1.32% | 🇰🇪KE | Entertainment and Music | 239.4K | View Profile |
| 8 |  Pulse Kenya | 716.6K | 0.03% | 🇰🇪KE | NewsSingerActorsMusic | 215.0K | View Profile |
| 9 |  Tuko Gram | 684.1K | 0.1% | 🇰🇪KE | NewsNews&Politics | 205.2K | View Profile |
| 10 |  Kiss 100 Kenya | 634.6K | 0.05% | 🇰🇪KE | NewsMusicSingerProducers | 190.4K | View Profile |
| 11 |  African Wildlife Foundation | 531.5K | 0.09% | 🇰🇪KE | NatureAnimalsHome and Garden | 159.5K | View Profile |
| 12 |  Switch Media Kenya | 496.9K | 0.11% | 🇰🇪KE | Entertainment and Music | 149.1K | View Profile |
| 13 |  Mercy Kyallo 🇰🇪 | 469.9K | 1.74% | 🇰🇪KE | Fashion and AccessoriesProduct ShowcaseStylingLifestyle | 141.0K | View Profile |
| 14 |  Everyday Africa | 421.1K | 1.01% | 🇰🇪KE | PhotographyTravel | 126.3K | View Profile |
| 15 |  Bonfire Adventures | 388.3K | 1.37% | 🇰🇪KE | TravelAdventureHotels | 116.5K | View Profile |
| 16 |  Matwana Matatu Culture ® 🇰🇪 | 379.6K | 0.25% | 🇰🇪KE | Auto and VehiclesMarketing and AdvertisingSingerMusic | 113.9K | View Profile |
| 17 |  Safaricom PLC | 352.2K | 0.07% | 🇰🇪KE | Business and FinanceSinger | 105.7K | View Profile |
| 18 |  Kariuki Kamau | 335.4K | 14.7% | 🇰🇪KE | FunnyMarketing and AdvertisingModelingMusic | 100.6K | View Profile |
| 19 |  Nation | 334.9K | 0.06% | 🇰🇪KE | SportsNews | 100.5K | View Profile |
| 20 |  Classic 105 Kenya | 334.1K | 0.13% | 🇰🇪KE | NewsMusicSingerSongwriting | 100.2K | View Profile |
| 21 |  Nguo Affordable | 318.4K | – | 🇰🇪KE | 95.5K | View Profile | |
| 22 |  Modern Coast Express Ltd | 308.7K | 0.02% | 🇰🇪KE | 92.6K | View Profile | |
| 23 |  President's Delivery Unit | 298.3K | 0.01% | 🇰🇪KE | Politics | 89.5K | View Profile |
| 24 |  Radio Jambo Kenya | 288.8K | 0.01% | 🇰🇪KE | NewsSinger | 86.6K | View Profile |
| 25 |  Radio Maisha Kenya | 272.6K | 0.01% | 🇰🇪KE | Entertainment and MusicNewsSinger | 81.8K | View Profile |
| 26 |  Gianna Moda 🇰🇪 | 257.6K | 0.07% | 🇰🇪KE | FashionFashion DesignModeling | 77.3K | View Profile |
| 27 |  bbys garden 🌺 | 257.6K | – | 🇰🇪KE | 77.3K | View Profile | |
| 28 |  10/10 Fanpage | 229.1K | 0.33% | 🇰🇪KE | Celebrity | 68.7K | View Profile |
| 29 |  Homeboyz Radio | 225.0K | 0.08% | 🇰🇪KE | Entertainment and MusicNewsMusicDJ | 67.5K | View Profile |
| 30 |  GossipTv254 🇰🇪🇹🇿🇺🇬🇳🇬🇺🇸 | 222.4K | – | 🇰🇪KE | Entertainment and Music | 66.7K | View Profile |
| 31 |  Standard Digital | 217.0K | 0.06% | 🇰🇪KE | Entertainment and MusicCelebrityMusicEntertainment | 65.1K | View Profile |
| 32 |  East Africa’s Top Wedding Website | 215.7K | 0.3% | 🇰🇪KE | News | 64.7K | View Profile |
| 33 |  Bridal Diracs▫️wedding Dresses | 195.2K | 0.44% | 🇰🇪KE | Shopping | 58.6K | View Profile |
| 34 |  Kwanza TV | 193.8K | 0.08% | 🇰🇪KE | Entertainment and MusicNewsSinger | 58.1K | View Profile |
| 35 |  nightlife kenya | 191.3K | 0.16% | 🇰🇪KE | Entertainment and MusicFoodDJMusic | 57.4K | View Profile |
| 36 |  Edith Kimani | 186.8K | 2.15% | 🇰🇪KE | Travel | 56.0K | View Profile |
| 37 |  TUKUTANELOCATION #STYLISTYGURU 🐲 | 181.1K | 0.12% | 🇰🇪KE | Fashion and AccessoriesMusic | 54.3K | View Profile |
| 38 |  Ol Pejeta Conservancy, Kenya | 179.5K | 0.6% | 🇰🇪KE | NatureAnimals | 53.9K | View Profile |
| 39 |  Rebecca Catherine Smith | 178.0K | 1.2% | 🇰🇪KE | Fitness and HealthFoodFood and DrinkCoaching | 53.4K | View Profile |
| 40 |  K24 Tv | 176.4K | 0.05% | 🇰🇪KE | Singer | 52.9K | View Profile |
| 41 |  Standard Digital | 173.5K | 0.04% | 🇰🇪KE | 52.1K | View Profile | |
| 42 |  The Star Kenya | 172.3K | 0.05% | 🇰🇪KE | Fashion and AccessoriesNews | 51.7K | View Profile |
| 43 |  dj lisney | 170.3K | 0.86% | 🇰🇪KE | FashionDJMusicEntertainment | 51.1K | View Profile |
| 44 |  Keliam Kids Baby Shop | 169.5K | 0.09% | 🇰🇪KE | Shopping | 50.8K | View Profile |
| 45 |  Exness | 166.1K | 0.21% | 🇰🇪KE | SoccerSports | 49.8K | View Profile |
| 46 |  The Lewa Wildlife Conservancy | 158.3K | 0.32% | 🇰🇪KE | NatureAnimalsHome and GardenFounder | 47.5K | View Profile |
| 47 |  Gadget Central | 156.9K | 0.02% | 🇰🇪KE | Product ShowcaseProduct Education | 47.1K | View Profile |
| 48 |  Kenyans.co.ke | 152.5K | 0.15% | 🇰🇪KE | 45.8K | View Profile | |
| 49 |  QUEEN👑 | 152.1K | 10.9% | 🇰🇪KE | 45.6K | View Profile | |
| 50 |  BATUS AFRICAN SAFARIS LTD | 150.1K | – | 🇰🇪KE | DJMusicProducers | 45.0K | View Profile |
| 51 |  Design Gypsum kitchen Cabinets Office Partition Wallpaper Carpet | 148.0K | 0.05% | 🇰🇪KE | 44.4K | View Profile | |
| 52 |  Director_Kilonzo | 147.1K | 0.88% | 🇰🇪KE | Entertainment and MusicNewsMusicDirector | 44.1K | View Profile |
| 53 |  Kidani Stars Media | 146.5K | 0.08% | 🇰🇪KE | Entertainment and MusicEducationNewsSinger | 44.0K | View Profile |
| 54 |  Dufanda 🇨🇩 | 145.2K | 4.5% | 🇰🇪KE | 43.6K | View Profile | |
| 55 |  The Safari Collection | 145.2K | 1% | 🇰🇪KE | NatureTravelParentingAdventure | 43.6K | View Profile |
| 56 |  Dj Moh | 144.6K | 0.55% | 🇰🇪KE | Entertainment and MusicSportsMusicEntertainment | 43.4K | View Profile |
| 57 |  Ora Nail Spot | 144.0K | 0.68% | 🇰🇪KE | Beauty and Self Care | 43.2K | View Profile |
| 58 |  DENRI AFRICA | 142.5K | 0.32% | 🇰🇪KE | 42.7K | View Profile | |
| 59 |  Dinku Furniture | 140.6K | 0.01% | 🇰🇪KE | Home and Garden | 42.2K | View Profile |
| 60 |  Rockford Fosgate East Africa | 139.7K | 0.37% | 🇰🇪KE | Music | 41.9K | View Profile |
| 61 |  Pp's Pork | 138.6K | 0.02% | 🇰🇪KE | FoodHealth and Medical Services | 41.6K | View Profile |
| 62 |  Mary Muthoni Muriuki | 138.1K | 1.68% | 🇰🇪KE | Business and Finance | 41.4K | View Profile |
| 63 |  Radio Citizen FM | 137.6K | 0.01% | 🇰🇪KE | Entertainment and MusicNewsCelebrity | 41.3K | View Profile |
| 64 |  JÉSUS SOURCE DE VIE | 135.4K | 0.4% | 🇰🇪KE | Entertainment and Music | 40.6K | View Profile |
| 65 |  Samsung Kenya | 135.2K | 0.66% | 🇰🇪KE | Product ShowcaseNewsModeling | 40.6K | View Profile |
| 66 |  Safa M H ✨ | 134.1K | 0.36% | 🇰🇪KE | BeautyFashion | 40.2K | View Profile |
| 67 |  #TheTrend | 132.9K | 0.07% | 🇰🇪KE | Entertainment and MusicMusicSingerModeling | 39.9K | View Profile |
| 68 | 132.3K | 0.38% | 🇰🇪KE | PoliticsNatureAnimalsAdventure | 39.7K | View Profile | |
| 69 |  __itech.ke_ | 132.2K | 0.2% | 🇰🇪KE | Product Showcase | 39.7K | View Profile |
| 70 |  Kenya Tourism Board | 131.5K | 0.2% | 🇰🇪KE | TravelPoliticsAdventure | 39.5K | View Profile |
| 71 |  Ziiki Media | 130.0K | 0.06% | 🇰🇪KE | Singer | 39.0K | View Profile |
| 72 |  Odds & Ends Furniture | 129.6K | 0.03% | 🇰🇪KE | ShoppingFashion | 38.9K | View Profile |
| 73 |  Natural Hair Kenya 🇰🇪 | 129.4K | 0.28% | 🇰🇪KE | Fashion and AccessoriesBeauty and Self CareStylingNature | 38.8K | View Profile |
| 74 |  kenya's #1 wedding blog 🇰🇪 | 124.1K | 0.15% | 🇰🇪KE | Romance and WeddingFashion and Accessories | 37.2K | View Profile |
| 75 |  iPhone Street | 121.9K | 2.84% | 🇰🇪KE | 36.6K | View Profile | |
| 76 |  HOT 96 | 121.6K | 0.05% | 🇰🇪KE | NewsMusicModelingEntertainment | 36.5K | View Profile |
| 77 |  TRACE EASTERN AFRICA | 121.2K | 0.2% | 🇰🇪KE | Entertainment and MusicMusicDJProducers | 36.4K | View Profile |
| 78 |  Kenyan Dictionary | 120.9K | 7.7% | 🇰🇪KE | EducationNews | 36.3K | View Profile |
| 79 |  DJ Bash | 118.4K | 0.91% | 🇰🇪KE | Entertainment and MusicEventsMusicSinger | 35.5K | View Profile |
| 80 |  SAYO'z TRENDY SHOP | 116.4K | 0.08% | 🇰🇪KE | Fashion and AccessoriesHome and GardenModeling | 34.9K | View Profile |
| 81 |  Daimlar Motorsports | MK | 115.9K | 0.71% | 🇰🇪KE | Auto and VehiclesAutomotiveMarketing and AdvertisingCars | 34.8K | View Profile |
| 82 |  Giraffe Manor Hotel & Shop | 115.8K | 1.93% | 🇰🇪KE | TravelAnimals | 34.8K | View Profile |
| 83 |  Owntrendz | 115.0K | 0.01% | 🇰🇪KE | Beauty and Self CareProduct Education | 34.5K | View Profile |
| 84 |  Matej Dolinay a Zuzana Dolinay | 115.0K | 0.75% | 🇰🇪KE | CelebrityEducationPhotography | 34.5K | View Profile |
| 85 |  HUDDAH COSMETICS 🇰🇪 | 113.5K | 0.1% | 🇰🇪KE | Beauty and Self CareFashion and Accessories | 34.1K | View Profile |
| 86 |  Nairobi News | 113.1K | – | 🇰🇪KE | SportsModelingFashion | 33.9K | View Profile |
| 87 |  African Fabric & Designs Kenya | 112.1K | 0.2% | 🇰🇪KE | 33.6K | View Profile | |
| 88 |  NILA BABY SHOP | 112.0K | 0.04% | 🇰🇪KE | Shopping | 33.6K | View Profile |
| 89 |  TECNO Mobile Kenya | 110.9K | 0.08% | 🇰🇪KE | PhotographyModeling | 33.3K | View Profile |
| 90 |  Adam Öjdahl | 110.6K | 0.06% | 🇰🇪KE | Product ShowcaseAuto and Vehicles | 33.2K | View Profile |
| 91 |  Capital FM Kenya | 108.9K | 0.49% | 🇰🇪KE | NewsNews&Politics | 32.7K | View Profile |
| 92 |  FatiazFashion®️ | 107.2K | 0.09% | 🇰🇪KE | Fashion and AccessoriesLifestyle | 32.2K | View Profile |
| 93 |  ONGEA RADIO PROGRAMME | 104.2K | – | 🇰🇪KE | 31.2K | View Profile | |
| 94 |  Jijenge Credit Limited | 104.0K | – | 🇰🇪KE | 31.2K | View Profile | |
| 95 |  alibaba kenya | 101.4K | – | 🇰🇪KE | 30.4K | View Profile | |
| 96 |  Buzzroom Kenya ™ | 101.4K | 1.13% | 🇰🇪KE | Entertainment and MusicNews | 30.4K | View Profile |
| 97 |  Mwaju chaks | 99.0K | 0.06% | 🇰🇪KE | 29.7K | View Profile | |
| 98 |  BOUNTIFUL SAFARIS | 98.1K | 0.02% | 🇰🇪KE | Travel | 29.4K | View Profile |
| 99 |  Lizclement salon & Nailbar/Spa | 97.2K | 0.37% | 🇰🇪KE | Beauty and Self Care | 29.2K | View Profile |
| 100 |  Dollar furniture | 96.8K | 0.04% | 🇰🇪KE | Business and FinanceHome and Garden | 29.1K | View Profile |
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FAQ: Top Instagram Brand Ranking in Kenya
Who are the top Instagram brands in Kenya?
If you're looking to discover the leading Instagram brands in Kenya, our Brand Discovery tool offers a valuable, no-cost solution to explore brands by followers and engagement.
As of the latest data, the top brand in Kenya is @nairobi_gossip_club, boasting an impressive following of 2.8M subscribers.
Securing the second position is @jessythemc, commanding 2.0M subscribers. Additionally, @citizentvkenya enjoys a following of 2.0M.
What is Potential Reach?
Potential Reach is an estimate of the total audience a brand can reach through Instagram posts. It is calculated based on follower count and average engagement metrics, giving marketers a quick indicator of a brand's campaign reach potential.
