| # | NAMA | PENGIKUT | Hasiljanji | NEGARA | TOPIK PENGARUH | DAPATKAN KONTAK | SEMAK PENGIKUT PALSU |
|---|---|---|---|---|---|---|---|
| 1 |
Netflix Latinoamérica
|
1.8M
|
0.21%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 2 |
Meganoticias
|
183.7K
|
0.42%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 3 |
Pancho Saavedra
|
117.7K
|
0.26%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 4 |
T13
|
111.9K
|
0.06%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 5 |
BioBioChile
|
106.2K
|
0.08%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 6 |
Sebastian Silva
|
105.5K
|
0.28%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 7 |
@PIOLAMEMES🇨🇱
|
95.4K
|
2.96%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 8 |
❤️🧒🏻👧🏼Jorge
|
87.2K
|
0.25%
|
|
Dapatkan kontak | Semak pengikut palsu | |
| 9 |
CNNChile
|
80.3K
|
0.3%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 10 |
Yulay
|
72.9K
|
1.27%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 11 |
Sur de Chile 🗻 Travel | Nature | Invierno 🌧️
|
69.2K
|
0.99%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 12 |
Diego Urrutia Barra
|
68.5K
|
1.28%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 13 |
Descuentos Rata 🐭
|
54.3K
|
0.02%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 14 |
Camila Vallejo Dowling
|
52.8K
|
0.52%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 15 |
CHV Noticias
|
49.2K
|
0.14%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 16 |
Kaiser 🇨🇱
|
48.9K
|
0.19%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 17 |
Radio ADN
|
46.8K
|
0.04%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 18 |
Cristián Sánchez B.
|
44.1K
|
0.22%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 19 |
NicoleluliFitness
|
43.6K
|
0.36%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 20 |
The Clinic
|
42.6K
|
0.13%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 21 |
Club Universidad de Chile
|
39.2K
|
1.23%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 22 |
Tienda SP Digital
|
37.6K
|
0.62%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 23 |
Derecho Fácil
|
35.9K
|
0.62%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 24 |
Francisca Paz Carvajal
|
32.8K
|
0.65%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 25 |
Cinemark Chile
|
32K
|
0.42%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 26 |
Javiera Chomali
|
31.8K
|
0.18%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 27 |
Jumbo Chile
|
31.3K
|
0.56%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 28 |
pamelitaleiva
|
30.1K
|
0.57%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 29 |
Inges Bizama Toledo
|
28.1K
|
0.49%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 30 |
Diana Bolocco
|
27.6K
|
0.31%
|
|
Dapatkan kontak | Semak pengikut palsu | |
| 31 |
Andrés Wiese
|
27.2K
|
0.99%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 32 |
BRUSSELS Heart of Chocolate
|
26.8K
|
-
|
Dapatkan kontak | Semak pengikut palsu | ||
| 33 |
Buscalibre
|
26.8K
|
0.14%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 34 |
Adriana Barrientos Oficial
|
26.8K
|
0.38%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 35 |
Teresa Paneque
|
26.5K
|
1.13%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 36 |
Gala Caldirola
|
25.1K
|
0.14%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 37 |
LOS POWER
|
24.9K
|
0.3%
|
|
Dapatkan kontak | Semak pengikut palsu | |
| 38 |
Perezfecto
|
24.7K
|
0.5%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 39 |
LOS POWER 🇨🇱
|
24.7K
|
0.29%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 40 |
Teresita Commentz
|
24.6K
|
0.07%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 41 |
Cinépolis Chile
|
24.2K
|
0.18%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 42 |
𝐩𝐫𝐢𝐧𝐜𝐞𝐬𝐚 𝐚𝐥𝐛𝐚
|
23.2K
|
1.47%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 43 |
🐞🐜LA BICHARRAKA🐝🕷
|
22.9K
|
0.77%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 44 |
El Blog del Decorador
|
22.2K
|
-
|
Dapatkan kontak | Semak pengikut palsu | ||
| 45 |
BETO HERNANDEZ
|
22.1K
|
0.11%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 46 |
ᴅᴀᴛᴏꜱ ᴠɪᴀᴊᴇʀᴏꜱ ᴄʜɪʟᴇ
|
22K
|
0.45%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 47 |
C H I L E
|
21.1K
|
0.35%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 48 |
✨ISA SALINAS✨
|
20.9K
|
0.9%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 49 |
Ilonka Obilinovic
|
20.4K
|
0.43%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 50 |
Ladera Sur 🌎
|
19.3K
|
0.41%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 51 |
Lider
|
19K
|
-
|
Dapatkan kontak | Semak pengikut palsu | ||
| 52 |
Ignacio Sánchez
|
18.8K
|
1.28%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 53 |
Los40Chile
|
18.8K
|
0.34%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 54 |
Valparaíso Informa
|
18.5K
|
0.45%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 55 |
La Cuarta
|
18.4K
|
0.05%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 56 |
BUFFALO CHILE ® ROPA OUTDOOR 🦬
|
18.1K
|
0.09%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 57 |
Venezolanos en chile
|
18.1K
|
0.22%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 58 |
Centro Gabriela Mistral GAM
|
17.9K
|
0.11%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 59 |
Sonar
|
17.8K
|
0.12%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 60 |
Chile Histórico
|
17.7K
|
0.48%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 61 |
Eduardo Fuentes
|
17.3K
|
0.73%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 62 |
Corona Chile
|
17.2K
|
0.1%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 63 |
Chile es Tuyo
|
16.9K
|
0.35%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 64 |
Chile Travel
|
16.8K
|
-
|
Dapatkan kontak | Semak pengikut palsu | ||
| 65 |
𝓒𝓱𝓻𝓲𝓼𝓽𝓮𝓵𝓵
|
16.6K
|
0.29%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 66 |
Rock & Pop Chile
|
16.5K
|
0.62%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 67 |
N a t a l i a D u c o 🇨🇱 OLY
|
16.5K
|
0.54%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 68 |
MATUCANA 100
|
16K
|
0.77%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 69 |
Valle Nevado Ski Resort
|
16K
|
0.26%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 70 |
Vamo' a Calmarno
|
15.8K
|
0.15%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 71 |
Carretera Austral
|
15.4K
|
0.24%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 72 |
Nicolas Copano
|
15.1K
|
0.5%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 73 |
Maria Dyer A S
|
15K
|
0.37%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 74 |
Parque Zoológico Buin Zoo
|
14.9K
|
0.12%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 75 |
Maria Belén
|
14.9K
|
0.83%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 76 |
La Chancha Vegana
|
14.4K
|
1.16%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 77 |
Francisca Valenzuela Silva
|
14.3K
|
0.2%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 78 |
Gabriel Sepúlveda
|
14.1K
|
0.77%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 79 |
Nicolas Liñan De Ariza
|
14K
|
0.81%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 80 |
KIM QUEENLAND
|
13.7K
|
0.15%
|
Dapatkan kontak | Semak pengikut palsu | ||
| 81 |
McDonald's Chile
|
13.7K
|
-
|
Dapatkan kontak | Semak pengikut palsu | ||
| 82 |
Paroro
|
13.5K
|
-
|
Dapatkan kontak | Semak pengikut palsu | ||
| 83 |
Korean Basic ✨ by Cami y Fran
|
13.3K
|
0.93%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 84 |
NósnoChile ® Rosi Guimarães
|
13.2K
|
0.18%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 85 |
Raimundo Alcalde Puga
|
13K
|
0.12%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 86 |
Emilia Aguilera | Psicología y crianza
|
13K
|
0.66%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 87 |
Lotus
|
12.9K
|
0.38%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 88 |
Javi🧚🏽
|
12.7K
|
0.71%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 89 |
Tomas Gonzalez
|
12.4K
|
1.64%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 90 |
Ricardo Nicolas Riesco Delpiano
|
12.4K
|
0.44%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 91 |
Cat Lifestyle Chile
|
12.4K
|
-
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 92 |
SÚBELA
|
12.2K
|
0.41%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 93 |
Osvaldo Solorza
|
12.1K
|
0.2%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 94 |
César Antonio Campos
|
11.8K
|
0.48%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 95 |
ᥴꫝꪖꪀ𝕥ꪖꪶ ᧁꪖꪗꪮડꪮ 🧿
|
11.8K
|
-
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 96 |
Alexis Chen
|
11.8K
|
0.38%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 97 |
Cami
|
11.7K
|
0.21%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 98 |
Guillermo Lorca García H.
|
11.6K
|
1%
|
|
獲取聯繫方式 | 檢查假粉絲 | |
| 99 |
www.cadacosaensulugar.cl
|
11.6K
|
0.1%
|
獲取聯繫方式 | 檢查假粉絲 | ||
| 100 |
GUILLE PACHELO
|
11.5K
|
0.22%
|
獲取聯繫方式 | 檢查假粉絲 |
Influencer marketing has transformed how brands connect with consumers in Latin America, and Chile stands out as a vibrant hub for digital creators and innovative campaigns. With its high internet penetration rate and increasingly sophisticated social media landscape, Chile offers unique opportunities for brands looking to leverage authentic voices to reach their target audiences.
As the influencer ecosystem in Chile continues to evolve, understanding the local market dynamics, top creators, and effective strategies becomes essential for successful campaigns. This comprehensive guide explores Chile's influencer marketing landscape, providing insights into working with Chilean creators and maximizing ROI in this dynamic market.
Internet Penetration Rate
Active Social Media Users
Daily Social Media Usage
Chile has emerged as one of Latin America's most digitally connected countries, with social media penetration exceeding 85% of the population. The country's stable economy and growing middle class have created a thriving environment for influencer marketing, with brands increasingly allocating larger portions of their marketing budgets to creator partnerships.
Chilean consumers show high levels of engagement with influencer content, particularly in categories like lifestyle, fashion, food, and technology. Studies indicate that over 70% of Chilean internet users follow at least one influencer, and 45% report making purchase decisions based on influencer recommendations.
The Chilean creator economy features a diverse range of influencers across multiple platforms and niches. Here's a breakdown of the most influential creators across key categories:
Understanding the investment required for influencer partnerships in Chile helps brands budget effectively and maximize return on investment. Rates vary significantly based on follower count, engagement metrics, content format, and exclusivity terms.
1K-10K followers
$50-$200 USD
Per post/story
Highest engagement rates, averaging 5-8%
10K-50K followers
$200-$500 USD
Per post/story
Strong engagement rates of 3-5%
50K-500K followers
$500-$2,500 USD
Per post/story
Balanced reach and engagement at 2-4%
500K+ followers
$2,500-$10,000+ USD
Per post/story
Maximum reach with 1-3% engagement
Understanding the Chilean social media landscape is crucial for effective influencer campaign planning. Each platform attracts different demographics and offers unique content opportunities:
11.5M users (68% of Chilean social media users)
7.2M users (fastest growing platform)
14.2M users (highest penetration rate)
Developing effective partnerships with Chilean influencers requires understanding local market nuances, building authentic relationships, and implementing strategic campaign structures. Here are key approaches for success:
Chile has been strengthening its regulatory framework around influencer marketing, and understanding these requirements is essential for compliant campaigns:
The Chilean National Consumer Service (SERNAC) has established guidelines for influencer marketing disclosure that align with international standards. While less stringent than some markets, compliance is increasingly monitored:
The Chilean influencer landscape continues to evolve rapidly, with several key trends shaping the future of creator partnerships:
TikTok and Instagram Reels have transformed the content landscape, with Chilean creators embracing shorter, more dynamic formats that generate higher engagement rates.
Chilean influencers are increasingly incorporating shoppable content and direct sales functionality, creating seamless paths from discovery to purchase.
Brands in Chile are leveraging advanced analytics platforms to select influencers, predict campaign performance, and optimize content strategies.
Groups of complementary Chilean micro-influencers are forming collectives to offer brands comprehensive campaign coverage with higher combined engagement.
Forward-thinking Chilean creators are experimenting with immersive content formats, offering new ways to showcase products and experiences.
Chilean consumers increasingly expect authentic social responsibility from brands and creators, driving growth in cause-marketing campaigns.
Strategy: The Chilean retail giant partnered with 25 micro and mid-tier fashion influencers to showcase everyday styling with their seasonal collections.
Execution: Instead of traditional product photos, influencers created authentic day-in-the-life content showing how Falabella pieces integrated into their actual wardrobes.
Results:
Key Takeaway: Authentic, lifestyle integration resonated more with Chilean consumers than aspirational, high-production content.
Strategy: The craft beer brand created an educational series featuring food and lifestyle influencers learning about beer-making and food pairing.
Execution: Ten influential Chilean content creators participated in brewing workshops, creating both educational content and personal experience narratives.
Results:
Key Takeaway: Value-added content that educates while entertaining creates deeper connections with Chilean audiences.
Establishing clear metrics for campaign evaluation helps brands optimize their influencer marketing investments in Chile:
| Campaign Objective | Primary KPIs | Secondary KPIs | Measurement Tools |
|---|---|---|---|
| Brand Awareness | Reach, Impressions, Views | Follower Growth, Brand Mention Growth | Platform Analytics, Social Listening Tools |
| Engagement | Engagement Rate, Comments, Shares | Sentiment Analysis, Content Saves | Native Analytics, Engagement Calculators |
| Traffic Generation | Click-Through Rate, Site Visits | Time on Site, Pages per Visit | UTM Tracking, Google Analytics |
| Conversion | Conversion Rate, Sales Revenue | Average Order Value, Cost per Acquisition | Affiliate Links, Promo Codes, Pixel Tracking |
| Community Building | follower Growth Rate, Community Interactions | User-Generated Content Volume, Hashtag Usage | Community Management Tools, Manual Tracking |
Chile's influencer marketing landscape offers tremendous opportunities for brands that understand the local ecosystem and leverage strategic approaches to creator partnerships. With its highly connected population, growing creator economy, and unique cultural context, Chile presents a fertile ground for authentic, engaging influencer campaigns.
The most successful brands in this space recognize that Chilean consumers value authenticity, cultural relevance, and genuine connections with creators. By focusing on these elements while employing data-driven selection processes and clear performance metrics, companies can build influencer strategies that deliver meaningful results in this vibrant market.
As the Chilean influencer ecosystem continues to evolve with new platforms, content formats, and regulatory considerations, brands that stay adaptable while maintaining focus on authentic storytelling will be best positioned to leverage creator partnerships for sustainable growth.
Ready to elevate your brand's presence in the Chilean influencer marketing landscape? StarNgage's AI-powered platform connects you with the perfect Chilean creators to tell your brand story authentically and effectively. Our comprehensive suite of tools handles everything from influencer discovery and campaign management to performance tracking and ROI optimization.
Don't navigate the complex world of influencer marketing alone. Sign up today and let our expert team help you build strategic, high-performing creator partnerships that resonate with Chilean audiences and drive real business results.