| # | NAME | FOLLOWERS | ER | COUNTRY | TOPIC OF INFLUENCE | GET CONTACTS | CHECK FAKE FOLLOWERS |
|---|---|---|---|---|---|---|---|
| 1 |
Oğuzhan Uğur
|
620.3K
|
1.86%
|
Get contacts | Check fake followers | ||
| 2 |
Ekrem İmamoglu
|
536.5K
|
0.39%
|
Get contacts | Check fake followers | ||
| 3 |
Fenerbahçe
|
494.4K
|
1.07%
|
Get contacts | Check fake followers | ||
| 4 |
Röportaj Adam
|
484.5K
|
5.68%
|
Get contacts | Check fake followers | ||
| 5 |
Haluk Levent
|
383.9K
|
-
|
Get contacts | Check fake followers | ||
| 6 |
Beşiktaş JK
|
368.1K
|
0.38%
|
Get contacts | Check fake followers | ||
| 7 |
Onediocom Resmi Hesabı
|
307.1K
|
0.24%
|
Get contacts | Check fake followers | ||
| 8 |
1ncicaps
|
303.3K
|
0.63%
|
Get contacts | Check fake followers | ||
| 9 |
A101
|
300.4K
|
0.21%
|
Get contacts | Check fake followers | ||
| 10 |
Cemre
|
284.7K
|
2.18%
|
|
Get contacts | Check fake followers | |
| 11 |
Gamze Erçel Yıldırım
|
245.6K
|
0.68%
|
Get contacts | Check fake followers | ||
| 12 |
Nefis Yemek Tarifleri
|
203.2K
|
0.15%
|
Get contacts | Check fake followers | ||
| 13 |
İncicaps
|
179.1K
|
1.66%
|
Get contacts | Check fake followers | ||
| 14 |
GZT
|
161.6K
|
0.25%
|
Get contacts | Check fake followers | ||
| 15 |
Yemek.com
|
154.9K
|
0.11%
|
Get contacts | Check fake followers | ||
| 16 |
Bugün Nereye Gidelim
|
142K
|
0.26%
|
Get contacts | Check fake followers | ||
| 17 |
Fester Abdü
|
136.1K
|
0.85%
|
Get contacts | Check fake followers | ||
| 18 |
AOG👁
|
134.9K
|
0.52%
|
Get contacts | Check fake followers | ||
| 19 |
Al Madina Restaurant İstanbul
|
131.5K
|
0.02%
|
Get contacts | Check fake followers | ||
| 20 |
Faruk GEZEN
|
129.5K
|
0.16%
|
Get contacts | Check fake followers | ||
| 21 |
Tim Pita
|
124.9K
|
12.48%
|
|
Get contacts | Check fake followers | |
| 22 |
Şükran Kaymak
|
123.9K
|
0.18%
|
Get contacts | Check fake followers | ||
| 23 |
FOX
|
123.4K
|
0.2%
|
Get contacts | Check fake followers | ||
| 24 |
Kemal Can Parlak
|
120.5K
|
2.84%
|
Get contacts | Check fake followers | ||
| 25 |
Deniz Butik
|
118.9K
|
0.03%
|
Get contacts | Check fake followers | ||
| 26 |
Neonsezer
|
118.1K
|
2.14%
|
Get contacts | Check fake followers | ||
| 27 |
KAFA
|
110.4K
|
0.66%
|
Get contacts | Check fake followers | ||
| 28 |
Larissa Gacemer
|
105.6K
|
0.17%
|
Get contacts | Check fake followers | ||
| 29 |
ShiftDelete.Net
|
102.4K
|
0.3%
|
Get contacts | Check fake followers | ||
| 30 |
Efsaneler ve Gerçekler
|
101.1K
|
0.64%
|
Get contacts | Check fake followers | ||
| 31 |
Orhan Toker
|
100.1K
|
0.42%
|
Get contacts | Check fake followers | ||
| 32 |
İzmir Etkinlikleri
|
100K
|
0.53%
|
Get contacts | Check fake followers | ||
| 33 |
Zeynep Turan
|
99.9K
|
0.21%
|
Get contacts | Check fake followers | ||
| 34 |
Neda Yasee2
|
99.7K
|
1.42%
|
Get contacts | Check fake followers | ||
| 35 |
Ümran Avcu
|
98.3K
|
0.4%
|
Get contacts | Check fake followers | ||
| 36 |
Migros Türkiye
|
97.6K
|
0.13%
|
Get contacts | Check fake followers | ||
| 37 |
Film 10Line 🇹🇷
|
96.6K
|
-
|
Get contacts | Check fake followers | ||
| 38 |
Fulya Öztürk🇹🇷🇦🇿
|
96.4K
|
1.82%
|
Get contacts | Check fake followers | ||
| 39 |
مودانيسا.كوم
|
96.3K
|
0.1%
|
Get contacts | Check fake followers | ||
| 40 |
Mehmet GEZEN
|
95.6K
|
0.15%
|
Get contacts | Check fake followers | ||
| 41 |
Mesut Can Tomay
|
92.8K
|
1.14%
|
Get contacts | Check fake followers | ||
| 42 |
Anadolu Ajansı
|
92.6K
|
0.09%
|
Get contacts | Check fake followers | ||
| 43 |
Ferit Karakaya
|
91.1K
|
1.8%
|
Get contacts | Check fake followers | ||
| 44 |
Selin
|
90.1K
|
0.67%
|
Get contacts | Check fake followers | ||
| 45 |
Ankara’yı Keşfet
|
89.6K
|
0.31%
|
Get contacts | Check fake followers | ||
| 46 |
Refika'nın Mutfağı
|
88.2K
|
0.17%
|
Get contacts | Check fake followers | ||
| 47 |
Modanisa
|
87.7K
|
0.04%
|
Get contacts | Check fake followers | ||
| 48 |
atv
|
87.5K
|
0.15%
|
Get contacts | Check fake followers | ||
| 49 |
Koton
|
86.9K
|
0.05%
|
Get contacts | Check fake followers | ||
| 50 |
IKEA Türkiye
|
85.8K
|
-
|
Get contacts | Check fake followers | ||
| 51 |
Özkan Sağın
|
84.2K
|
1.24%
|
Get contacts | Check fake followers | ||
| 52 |
Anlamsız Fotoğraflar
|
80.5K
|
0.54%
|
Get contacts | Check fake followers | ||
| 53 |
Mabel Matiz
|
79.8K
|
3.49%
|
Get contacts | Check fake followers | ||
| 54 |
Burak Yörük
|
79.7K
|
1.26%
|
Get contacts | Check fake followers | ||
| 55 |
Kamp, Doğa, Bungalov, Karavan, Gezi, Seyahat, Tur
|
79.3K
|
0.28%
|
Get contacts | Check fake followers | ||
| 56 |
TRT 1
|
77.6K
|
0.28%
|
Get contacts | Check fake followers | ||
| 57 |
Ebrar Karakurt
|
77.6K
|
8.18%
|
Get contacts | Check fake followers | ||
| 58 |
Pelin Kaya
|
77.3K
|
0.58%
|
Get contacts | Check fake followers | ||
| 59 |
Murat Soner
|
76.9K
|
1.13%
|
|
Get contacts | Check fake followers | |
| 60 |
Çağrı Mert Bakırcı
|
76.2K
|
1.59%
|
Get contacts | Check fake followers | ||
| 61 |
Tuna Tavus
|
75.7K
|
1.11%
|
Get contacts | Check fake followers | ||
| 62 |
Trabzonspor
|
75.3K
|
0.41%
|
Get contacts | Check fake followers | ||
| 63 |
Dinçer Güner
|
75K
|
0.25%
|
Get contacts | Check fake followers | ||
| 64 |
İstanbul Yapılacaklar Listesi
|
72.9K
|
0.46%
|
Get contacts | Check fake followers | ||
| 65 |
Özge Kayan İmre
|
71.8K
|
0.11%
|
Get contacts | Check fake followers | ||
| 66 |
Serdar Vatansever
|
71.4K
|
0.53%
|
Get contacts | Check fake followers | ||
| 67 |
Mert Fırat
|
71.2K
|
0.89%
|
Get contacts | Check fake followers | ||
| 68 |
Madame Coco
|
70.9K
|
0.03%
|
Get contacts | Check fake followers | ||
| 69 |
Küçük ve Butik Oteller | Blog
|
70.8K
|
0.06%
|
Get contacts | Check fake followers | ||
| 70 |
FOX Haber
|
68.6K
|
0.19%
|
Get contacts | Check fake followers | ||
| 71 |
Merhaba Ben Asu🧚
|
68.4K
|
0.23%
|
Get contacts | Check fake followers | ||
| 72 |
Sıradışı 1 Bilgi 🇹🇷🇦🇿
|
68.3K
|
0.33%
|
Get contacts | Check fake followers | ||
| 73 |
Harun Can
|
67.8K
|
0.96%
|
Get contacts | Check fake followers | ||
| 74 |
Kaan Sekban
|
66.4K
|
0.67%
|
Get contacts | Check fake followers | ||
| 75 |
Erşan Yılmaz
|
66K
|
0.21%
|
Get contacts | Check fake followers | ||
| 76 |
Rachel Araz Kiresepi
|
65.9K
|
0.36%
|
Get contacts | Check fake followers | ||
| 77 |
Beymen
|
65.8K
|
-
|
Get contacts | Check fake followers | ||
| 78 |
Aşkım Kapışmak
|
65.7K
|
0.54%
|
Get contacts | Check fake followers | ||
| 79 |
Nez Demir
|
65.7K
|
0.96%
|
Get contacts | Check fake followers | ||
| 80 |
𝙼𝚒𝚛𝚊𝚢 𝚊𝚔𝚊𝚢
|
65.5K
|
0.56%
|
|
Get contacts | Check fake followers | |
| 81 |
Vivense
|
64.3K
|
0.08%
|
Get contacts | Check fake followers | ||
| 82 |
Ecem Erkek
|
63.7K
|
0.61%
|
Get contacts | Check fake followers | ||
| 83 |
Rossmann Türkiye
|
61.9K
|
0.05%
|
Get contacts | Check fake followers | ||
| 84 |
BOYNER
|
61.8K
|
0.2%
|
Get contacts | Check fake followers | ||
| 85 |
Doç.Dr.Saniye BENCİK KANGAL
|
61.5K
|
0.63%
|
Get contacts | Check fake followers | ||
| 86 |
Cübbeli Ahmet Hoca
|
60.9K
|
2.47%
|
Get contacts | Check fake followers | ||
| 87 |
Fayssal Vlog
|
59.9K
|
1.5%
|
Get contacts | Check fake followers | ||
| 88 |
Sarp Bozkurt
|
59.4K
|
0.56%
|
Get contacts | Check fake followers | ||
| 89 |
Çetin Çetintaş
|
59.3K
|
1.29%
|
Get contacts | Check fake followers | ||
| 90 |
Fitsiniz
|
58.6K
|
0.18%
|
Get contacts | Check fake followers | ||
| 91 |
YENİ ŞAFAK
|
57.9K
|
0.1%
|
Get contacts | Check fake followers | ||
| 92 |
Aleyna Tilki
|
57.4K
|
0.91%
|
Get contacts | Check fake followers | ||
| 93 |
Kıyafet Sepeti Dress Abiye
|
56.4K
|
-
|
Get contacts | Check fake followers | ||
| 94 |
Öykü Berkan ♡
|
54.9K
|
3%
|
Get contacts | Check fake followers | ||
| 95 |
Mahsun Kırmızıgül
|
54.7K
|
0.89%
|
|
Get contacts | Check fake followers | |
| 96 |
Merve Özbey Koçak
|
54.7K
|
0.62%
|
Get contacts | Check fake followers | ||
| 97 |
Hazal Subaşı
|
54.5K
|
0.72%
|
Get contacts | Check fake followers | ||
| 98 |
Kanal D
|
54.1K
|
0.54%
|
Get contacts | Check fake followers | ||
| 99 |
didemsoydan
|
53.7K
|
0.45%
|
Get contacts | Check fake followers | ||
| 100 |
Çiçeksepeti
|
53.5K
|
0.21%
|
Get contacts | Check fake followers |
The influencer marketing landscape in Turkey has evolved dramatically over the past few years, creating unique opportunities for brands looking to connect with the country's digitally-savvy population. With its strategic position bridging Europe and Asia, Turkey offers a distinctive cultural context for influencer collaborations that blend traditional values with modern digital trends.
For brands navigating this dynamic market, understanding the nuances of Turkish influencer culture is essential for campaign success. This comprehensive guide explores everything you need to know about working with Turkish influencers - from identifying the right partners to negotiating deals and measuring results in this vibrant, growing market.
Internet Users in Turkey
Social Media Users
Daily Internet Usage
Turkey's influencer marketing industry has seen explosive growth in recent years, with a market value projected to exceed $100 million. This growth is driven by several factors unique to the Turkish market:
The dominant platform for influencer marketing in Turkey, with over 57 million users. Particularly popular for fashion, beauty, travel, and lifestyle content.
User Base: 57+ million
Engagement: Very High
Growing rapidly for long-form content, with tech reviews, gaming, and cooking channels seeing substantial success.
User Base: 50+ million
Engagement: High
Fastest-growing platform with exceptional reach among Gen Z. Turkish TikTok creators are known for humor, dance, and trend content.
User Base: 32+ million
Engagement: Very High
Important for news, politics, and sports discussions. Valuable for thought leadership and B2B influencer marketing.
User Base: 16+ million
Engagement: Medium
When working with influencers in Turkey, brands should be aware of several cultural factors that can significantly impact campaign success:
Understanding the pricing structure for influencer collaborations in Turkey is essential for effective campaign planning. While rates vary based on industry, content type, and exclusivity, here's a general overview:
Followers: 1,000 - 10,000
₺500 - ₺3,000
per post
Highest engagement rates, perfect for local targeting
Followers: 10,000 - 50,000
₺3,000 - ₺8,000
per post
Strong niche communities with trusted recommendations
Followers: 50,000 - 500,000
₺8,000 - ₺25,000
per post
Balance between reach and engagement
Followers: 500,000+
₺25,000 - ₺150,000+
per post
Massive reach with premium production values
Turkey has specific regulations governing influencer marketing that brands must understand to ensure compliance:
TikTok and Instagram Reels are experiencing explosive growth in Turkey, with brands shifting budgets to these formats. Turkish creators excel at adapting global trends with local cultural context.
Audio content is gaining significant traction, especially among urban professionals. Turkish-language podcasts offer opportunities for authentic, long-form brand integrations with thought leaders.
Turkish influencers are increasingly building their own product lines and utilizing Instagram Shop and direct selling features, creating new partnership models beyond traditional sponsored content.
Early adoption of AR filters and virtual experiences is growing among fashion and beauty influencers in Turkey, offering innovative ways to showcase products virtually.
Brands are moving beyond follower counts to partner with influencers who have highly engaged niche communities, particularly in specialized areas like sustainable living, tech, and fitness.
Turkish brands are increasingly negotiating deals with partial payment tied to specific performance metrics like conversions, app downloads, or engagement rates.
| Metric | Description | Turkish Market Considerations |
|---|---|---|
| Engagement Rate | Likes, comments, saves, and shares relative to follower count | Turkish audience engagement rates typically outperform global averages by 15-20% |
| Reach & Impressions | Total number of unique users and total views | Instagram Stories perform exceptionally well in Turkey with high completion rates |
| Conversions | Direct sales, sign-ups, app downloads attributed to influencer content | Custom discount codes work well for tracking in the Turkish market |
| Sentiment Analysis | Tone and content of audience comments and reactions | Requires Turkish language capabilities for accurate assessment |
| Brand Lift | Changes in brand awareness, consideration, and preference | Pre and post-campaign surveys are particularly effective with Turkish audiences |
| Content Amplification | User-generated content inspired by the campaign | Turkish audiences actively participate in challenges and content creation |
Campaign Objective: Promote new seasonal drink offerings across Turkey
Approach: Partnered with 50+ micro-influencers in different cities rather than a few celebrities
Results:
Key Takeaway: Localized content from trusted community voices drove stronger results than national celebrity campaigns.
Campaign Objective: Launch family clothing collection with emphasis on quality and value
Approach: Multi-platform campaign with family influencers across Instagram, YouTube, and TikTok with coordinated content release
Results:
Key Takeaway: Integrated cross-platform approach with consistent messaging but format-specific content maximized impact.
The influencer marketing landscape in Turkey represents a vibrant and evolving opportunity for brands looking to connect with Turkish consumers. With its unique blend of European and Middle Eastern cultural influences, high social media penetration, and passionate digital communities, Turkey offers fertile ground for authentic influencer partnerships.
Success in this market requires understanding local nuances, from platform preferences to cultural sensitivities. Brands that invest in building genuine relationships with Turkish influencers, allow for creative flexibility within their campaigns, and adapt their strategies to local consumer behaviors will find the most success.
As the Turkish creator economy continues to mature, we're seeing increasing sophistication in campaign measurement, pricing structures, and content formats. Brands that stay ahead of emerging trends like short-form video, social commerce integration, and micro-communities will be positioned to leverage the full potential of influencer marketing in this dynamic region.
At StarNgage, we specialize in connecting brands with the perfect Turkish influencers for your campaign objectives. Our platform offers comprehensive discovery tools, performance tracking, and local market expertise to ensure your influencer partnerships deliver maximum ROI in the Turkish market.
Sign up today to access our network of vetted Turkish creators across all categories and platforms. Our team of local experts is ready to help you navigate the unique aspects of influencer marketing in Turkey and develop campaigns that resonate with Turkish audiences.