Instagram Influencer Spotlight On: Ishruq @aestarland

1) Tell us a little about yourself. What are you doing now and where do you come from?

A college freshman from Dhaka, Bangladesh; I’m currently studying Arts and Music. Living in a fast growing city, the millennial culture infused with our traditions has definitely influenced me. However, I’m solely impacted admiring great personalities and noticing artistic fragments around me. Thus, here I am; painting, sketching, making music and writing songs. It’s the creativity by which I’m more empowered and moved by.

So currently, I’m studying, taking a diploma in Fine arts and learning new instruments! I also had released my debut album sometime around last year. Last but never the least, I find great pleasure showcasing myself online and Instagram is the best platform to do that undoubtedly. I’m always aspired to create more as I feel like I’ve only begun.

2) What are your topics of interest? What do you post on Instagram the most?

Anything that has an attachment to a creative theme, yet not an isolation from your audience. I thoroughly enjoy artistic takes that can inspire other and is also very easy to grasp. Whether it’s me visiting cafes or taking a selfie, somehow there’s a beauty in our casual lives if we focus well enough.

On my Instagram, the subject is really all about, well, me. But also something I can find to be a good shot, a meaning to it and comprehension. It all really varies; but there is also a certain consistency present. So it can be me sharing my vacation this summer, a creative edit, a local shop or just a simple selfie.

3) How did your Instagram name come about?

A few years back me and my friends were messing around and someone started adding the word ‘star’ to my name, it sounded funny and all and after quite some time I was trying to come up with a stage name and I ended up with ‘Aestar’. Oddly enough, I added ‘Land’ at the end to add some sort of twist. Before I even knew, I got myself a username and got stuck with it ever since.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I’ve tried many apps, VSCO, Snapseed etc. However, I always end up using the Instagram editor!

So my photo editing routine usually would be: No filter, no warmth, low saturation, defined shadows and more highlights.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

The community is spectacular, and it’s also a great aspiration for those who are interested. It doesn’t feel right to include one and leave the other out. You’ve got the stylish visual vacationer Eugenie Grey and then there’s the touchy aesthetic of Kyle Krieger. It’s all a melting pot of these beautiful personalities worldwide.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

I feel like I’ve only started out, thus I’m always learning. But being unapologetically yourself will get you far, especially on social media as you’re really putting yourself out there in the public. At the end of the day, feeling secure in yourself will help you keep up your consistency I believe.

7) What’s your favorite part about being an influencer?

It has allowed me to express myself, not only in creative ways but in ways my audience can relate. I always try to put myself out there, and to acknowledge that at least someone can appreciate your content is very motivational. Also, there’s a part where you take pride in scrolling through your profile.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

I think it’s great how far the community has come, just because it’s so easy for influencers nowadays to make an earning. So, we, the influencers, are the people that comes best in handy when brands runs campaigns. It is much easier to showcase a product through personalities that people can relate to. Many companies have realized the important engagement that all sorts of influencers creates, and it only keeps on growing. Thus, from reaching out to micro, macro and to mega influencers many brands can eliminate inaccuracy by investing for more authentic engagements.

9) What would your advice be on the importance of quality and original content?

Whatever is the best representation of yourself and what you do. speaks in volumes for both the importance of quality and original content. Taken into consideration that there are a lot of contents that are similar one way or the another, it’s all really up to you to make your content stand out and amplified according to your standards.

10) What do you like best about partnering with brands?

Personally, I have yet to partner up with any brands although I’ve been offered to in the past; I think it’s genius.

From my perspective, working with a brand as an influencer yourself means working with a product-based business influence which are audacious and carries their own signature. That’s what exactly Instagrammers are and for brands to recognize that and come forward to team up showcases both the brand’s and the personality’s significance and individuality.


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