BUGATTI

The W16 MISTRAL encounters the fierce and all-encompassing southern Mediterranean wind that lent BUGATTI’s ultimate roadster its name. #BUGATTI #W16MISTRAL – WLTP: http://bugatti.link/consumption

Capturing the very essence of bespoke excellence is the CHIRON Pur Sport Grand Prix, which has been carefully formed within the BUGATTI Sur Mesure customization program. On the inside, the number ‘32’ is adorned to great effect, with a Tangerine interior that operates in stark contrast to the exterior. A combination of leather, alcantara and carbon along with the use of Beluga Black add a deep luxurious dimension, complemented by a multi-layer stitched ‘EB’ motif on the door panels. #BUGATTI #CHIRONPurSport #BUGATTISurMesure – WLTP: http://bugatti.link/consumption

Inspired by the 20th century heroics of legendary racing driver, Louis Chiron, the CHIRON Pur Sport Grand Prix from the BUGATTI Sur Mesure customization program beautifully fuses the brand’s victorious motorsport legacy within a modern hyper sports car that redefines the parameters of lateral performance. On this CHIRON Pur Sport Grand Prix example, recently delivered to its new owner at @BUGATTI.Katowice, the iconic number ‘32’ is used to great effect, connecting the past with the present, with the same number having adorned Chiron’s winning BUGATTI Type 51 that took first place in the 1931 French Grand Prix in Monaco. The meticulously hand-painted ‘32’ deftly compliments the stunning combination of Matt Black Carbon and Matt Jet Grey for the exterior of the CHIRON. The fading ‘EB’ painted pattern, applied by hand, adds an emotional finish to the car. #BUGATTI #CHIRONPurSport #BUGATTISurMesure – WLTP: http://bugatti.link/consumption

The French Riviera epitomizes timeless beauty and effortless elegance, which makes the revered region the natural choice to host the BUGATTI Summer Riviera Tour by @BUGATTIMonaco. Shortly after a drivers briefing at the recently inaugurated BUGATTI showroom in the center of Monaco, the tour featuring modern-day BUGATTI masterpieces took to the road for a drive adventure on famed routes with mesmerizing backdrops. The first stop was at Alain Llorca’s for an aperitif overlooking Saint-Paul-de-Vence. From there, the BUGATTI community took to the stunningly beautiful roads of the Vencois hinterland, finishing at Chateau Saint-Martin for a lunch beneath the dramatic boughs of an ancient olive tree. #BUGATTI #BUGATTIMonaco – WLTP: http://bugatti.link/consumption

This year’s BUGATTI Summer Riviera Tour by @BUGATTIMonaco brilliantly encompassed the unique wonderments and virtues that the French coastline has to offer, creating a beautifully tailored experience for a special community of Monaco-based BUGATTI owners. Starting from the very heart of Monaco through to the spellbinding Saint-Paul-de-Vence, the tour crisscrossed areas steeped in heritage and elegance, forming a connection to the DNA of each BUGATTI automobile. #BUGATTI #BUGATTIMonaco captured by: @balco @doriann760 – WLTP: http://bugatti.link/consumption

Achim Anscheidt, Director of BUGATTI Design, has been with the marque from Molsheim since 2004. Today, after 19 years of personally overseeing the stylistic evolution of the BUGATTI brand, an era ends. His identification with the brand’s history and his modern and timeless interpretation of its DNA helped establishing BUGATTI to what it is today - with hyper sports cars whose designs are as unique as their technology. BUGATTI has become the epitome of luxury through its eternality, elegance, materiality and craftsmanship. “I always wanted to make the famous BUGATTI patrons proud – especially Ettore Bugatti and his son Jean, but also Romano Artioli and the late Ferdinand Piëch,” explains Anscheidt. “Notably Jean served as a source of inspiration for me with his stylistic vision. He was such a visionary of form and style. I wanted to develop modern day BUGATTI models into crowning jewels of 21st century automotive excellence.” The essence of the founding fathers of BUGATTI has been perfectly captured in an envious back-catalogue of revered automotive designs by Achim Anscheidt. He has created an instantly recognizable BUGATTI identity that simultaneously evokes a sense of wonder in everyone that sees a BUGATTI on the road; deliberately elegant and free from overly aggressive lines. Anscheidt will remain a senior advisor to Bugatti Rimac CEO, Mate Rimac. His long-standing deputy, Frank Heyl, becomes the new Bugatti Director of Design. #BUGATTI #AchimAnscheidt – WLTP: http://bugatti.link/consumption

The raw power, precise handling, rapid acceleration out of the corners and the streamlined aerodynamic design are just some of the standout features that came to the fore as the BOLIDE completes the hillclimb at @FOSGoodwood. The mighty roar of the W16 engine ensured the crowds could hear the BOLIDE approaching before the lightweight machine came into view. The visceral experience encompassed the festival, connecting spectators with the BUGATTI’s sole track-only car as it shot past on the Goodwood route. #BUGATTI #BOLIDE #Goodwood #FOS – WLTP: http://bugatti.link/consumption

The BOLIDE’s galvanizing hillclimb at @FOSGoodwood over the weekend marks the first time, the marque’s track-only hyper sports car is shown to the public in the UK. At this year’s Goodwood Festival of Speed, a unique and illustrious stage where the splendor of motorsport and automotive entwine, BUGATTI captured the hearts and minds of the spectators, showcasing the BOLIDE as it seamlessly took to the track. #BUGATTI #BOLIDE #Goodwood #FOS – WLTP: http://bugatti.link/consumption

The CHIRON Tourbillon Molsheim Edition by @JacobandCo is a tribute in exquisite timepiece form to the hometown of BUGATTI Automobiles; a revered location in which for over 114-years the iconic brand has created and manufactured legendary cars that embody and extend the essence of excellence in luxury, performance and craftsmanship. To celebrate 4 years of partnership between both brands, Jacob & Co and BUGATTI created the CHIRON Tourbillon Molsheim edition which features the french flag in blue sapphires, white diamonds and red sapphires, all in baguettes. #BUGATTI #JacobandCo #JacobandCoWatches #CHIRONTourbillon

It takes something very special to cut through the noise, emotion and anticipation at the Goodwood Festival of Speed. On the iconic @FOSGoodwood hillclimb – a revered space where the splendor of motorsport and automotive entwine – BUGATTI is enthralling spectators and onlookers by showcasing the BOLIDE, its sole modern track-only hyper sports car. #BUGATTI #BOLIDE #GOODWOOD #FOS – WLTP: http://bugatti.link/consumption

The BUGATTI BOLIDE has arrived on the iconic Hillclimb track at @FOSGoodwood, held in the beautiful parkland surrounding Goodwood House. #BUGATTI #BOLIDE #Goodwood #FOS – WLTP: http://bugatti.link/consumption

Inspired by the powder blue BUGATTI Type 59 driven by Jean-Pierre Wimille in 1935 at the Belgian GP, the CHIRON’s exterior is finished in a beautifully delicate ‘Special Type 59 Wimille’ aesthetic - bringing to life a racing lineage that is exceptional. Bestowing the CHIRON with contemporary mastery, at the front a mesh design featuring a diamond cut finish has been crafted for the historically fitting ‘No 10’ emblem. On the inside of the CHIRON, the legacy of the BUGATTI Type 59 and Wimille flows in from the exterior, a visual identity that is formed around the Marronier Leather and a center line in a ‘Type 59 Wimille’ colour. #BUGATTI #CHIRON captured by: @tfjj – WLTP: http://bugatti.link/consumption