Frequently Asked Questions

It's an online tool provided by the StarNgage platform, designed to help users analyze the follower base of social media accounts (particularly Instagram and TikTok) to identify and estimate the proportion of fake followers (such as bots or inactive accounts).

Fake followers distort an account's true influence and can lead to wasted marketing budgets on non-existent reach. Identifying fake followers helps brands and marketers more accurately assess an influencer's real value and potential campaign effectiveness, ensuring marketing investments deliver genuine returns and protecting brand reputation.

The tool typically employs sophisticated algorithms to analyze various data dimensions to evaluate follower quality. This may include, but is not limited to, analyzing follower profile completeness, posting activity, follower-to-following ratios, engagement patterns (quality of likes, comments), follower growth rate anomalies, and other suspicious characteristics.

Users generally need to input the public username (e.g., Instagram Handle or TikTok Username) of the social media account they wish to analyze. The tool performs its analysis based on the publicly available data associated with that account.

Upon completion of the analysis, the tool usually generates a report. This report might include an estimated percentage of fake followers, an overall follower quality score, an analysis of authentic engagement rates, and other metrics useful for evaluating the account's health and the authenticity of its audience.

While the tool utilizes advanced algorithms, identifying fake followers is inherently complex, and no tool can guarantee 100% accuracy. The results provided are estimations based on data modeling and algorithms. They should be considered a valuable reference point for decision-making, rather than an absolute determination.

This tool is primarily beneficial for brand marketers, advertising agencies, MCNs (Multi-Channel Networks) involved in influencer marketing decisions, and influencers or social media managers seeking to understand the quality of their own follower base.

Yes, the StarNgage Fake Follower Checker tool is offered free of charge. Users can typically access and utilize this feature directly to analyze accounts without needing a paid subscription.

Currently, the StarNgage Fake Follower Checker tool supports analysis for Instagram and TikTok accounts.