List of Top 100 Fashion Brands in 2022

List of Top 100

What Are The Top Brands Operating. Discover what brands are popular. Continue reading to know the top brands. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated? Find out the most influential brands based on their followers size. We are currently tracking a total of 72,994 Top Brands on Instagram.
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# Brand Category Followers Engagement Rate Avg Post Likes Rate
1
United States
fashion
72.8M
0.01%
10.2K
2
India
fashion
58.3M
0.2%
166.3K
3
United States
fashion
47.3M
0.1%
54.3K
4
fashion
45.4M
0.2%
92.3K
5
@hm
fashion
38.4M
0.06%
21.8K
6
United States
fashion
34.2M
0.28%
94.5K
7
United States
fashion
29.4M
1%
302.1K
8
United States
fashion
26.5M
0.2%
66.7K
9
United States
fashion
26.4M
0.08%
19.9K
10
United States
fashion
24.6M
0.1%
38.8K
11
United States
fashion
23.4M
0.1%
46.4K
12
United States
fashion
21.5M
0.1%
28K
13
United States
fashion
21.3M
-
998
14
United States
fashion
21M
0.03%
6.4K
15
United States
fashion
19.4M
0.09%
17.3K
16
United States
fashion
18.6M
0.2%
43.1K
17
fashion
17.8M
-
4.8K
18
Azerbaijan
fashion
15.8M
0.1%
24.6K
19
United States
fashion
15.4M
0.06%
9.8K
20
United States
fashion
14.4M
0.01%
1.5K
21
Spain
fashion
13.6M
0.04%
5.1K
22
United States
fashion
13.4M
0.5%
79.6K
23
United States
fashion
13.1M
0.1%
13.4K
24
United States
fashion
12.3M
0.05%
6.2K
25
United States
fashion
12.3M
0.4%
49K
26
United States
fashion
11.8M
0.3%
46.6K
27
Italy
fashion
11.7M
0.04%
4.6K
28
United Kingdom
fashion
11.5M
0.1%
11.5K
29
United Kingdom
fashion
11.3M
-
951
30
United States
fashion
11.2M
0.2%
22.5K
31
United Kingdom
fashion
11.2M
0.5%
55.9K
32
United States
fashion
11.1M
0.17%
18.7K
33
United States
fashion
10.8M
0.1%
12.7K
34
fashion
10.5M
0.17%
17.8K
35
Indonesia
fashion
10.3M
0.03%
3K
36
United States
fashion
10.2M
2.5%
250.7K
37
United States
fashion
10.1M
0.1%
20.1K
38
United States
fashion
10M
0.1%
17.2K
39
United States
fashion
10M
0.04%
3.5K
40
United States
fashion
10M
0.2%
22K
41
fashion
9.8M
0.9%
96.6K
42
France
fashion
9.7M
6.5%
626.2K
43
United States
fashion
9.6M
0.2%
21.9K
44
fashion
9.5M
0.2%
23K
45
United States
fashion
9.4M
0.06%
5.7K
46
United States
fashion
9.4M
0.3%
32.1K
47
United States
fashion
9.4M
0.3%
32.6K
48
United Kingdom
fashion
9.3M
0.05%
4.9K
49
fashion
9M
0.1%
13.1K
50
fashion
8.8M
0.04%
2.7K
51
fashion
8.5M
0.4%
37.1K
52
United States
fashion
8.4M
0.1%
14.8K
53
United States
fashion
8.4M
0.1%
12.7K
54
France
fashion
8.2M
0.2%
21.5K
55
fashion
8.2M
0.3%
32.2K
56
Brazil
fashion
8.1M
0.03%
2.1K
57
United States
fashion
8.1M
0.1%
10.8K
58
United States
fashion
8M
0.4%
39.8K
59
United States
fashion
7.9M
0.13%
10K
60
United States
fashion
7.9M
0.05%
3.9K
61
United States
fashion
7.8M
0.5%
38.9K
62
fashion
7.8M
0.08%
5.9K
63
United States
fashion
7.8M
0.2%
21.4K
64
United States
fashion
7.7M
0.05%
3.6K
65
fashion
7.5M
7.5%
565.8K
66
United States
fashion
7.5M
0.1%
7.6K
67
fashion
7.4M
0.1%
9.7K
68
United States
fashion
7.1M
0.8%
58.4K
69
United States
fashion
6.9M
0.03%
2K
70
United States
fashion
6.7M
0.1%
10.8K
71
United States
fashion
6.5M
0.04%
2.8K
72
fashion
6.3M
1.1%
75.8K
73
United States
fashion
6.3M
0.07%
4.4K
74
fashion
6.2M
0.1%
8.2K
75
fashion
6.2M
0.05%
3K
76
United States
fashion
6M
1.6%
94.4K
77
fashion
6M
0.11%
6.3K
78
United States
fashion
5.8M
0.2%
14.3K
79
United States
fashion
5.8M
0.1%
10.4K
80
Germany
fashion
5.6M
0.2%
11.9K
81
India
fashion
5.6M
0.1%
7.2K
82
United States
fashion
5.6M
0.2%
13.2K
83
United States
fashion
5.5M
0.1%
5.8K
84
United States
fashion
5.5M
0.1%
9.8K
85
United States
fashion
5.5M
0.1%
6.1K
86
Germany
fashion
5.4M
5.3%
288K
87
United States
fashion
5.4M
0.1%
5.7K
88
United States
fashion
5.3M
0.1%
6.3K
89
United States
fashion
5.2M
0.1%
6.4K
90
United States
fashion
5.1M
0.1%
7.9K
91
fashion
5M
0.3%
16.2K
92
United States
fashion
5M
0.04%
2.1K
93
United States
fashion
4.9M
0.1%
6.5K
94
United States
fashion
4.9M
0.04%
1.7K
95
United States
fashion
4.9M
0.1%
5.3K
96
United States
fashion
4.8M
0.08%
3.7K
97
fashion
4.8M
0.6%
29.5K
98
India
fashion
4.8M
0.2%
12.8K
99
United States
fashion
4.7M
0.8%
39.1K
100
United States
fashion
4.6M
0.4%
19.8K

Most Talked-About Brands Ranking Analysis

Victoria's Secret is ranked #1 as the most popular brand for July in 2022. The average engagement rate is 0.01 with 72,839,368 followers count. In addition to being ranked the number one brand on Instagram, Victoria's Secret is also the top brand in the fashion category.
9GAG: Go Fun The World and CHANEL are ranked 2nd and 3rd in the list. In terms of user engagement, 9GAG: Go Fun The World has an average engagement rate of 0.2, follower size of 58,276,077. Similarly, CHANEL average engagement rate is 0.1, with 47,326,833 followers.
Gucci Official is a top Instagram Brand that ranks in 4th place.
Number five on our list is H&M, a top brand in the category of Shopping, The follower on Instagram is 38,442,599.