5 Productivity Tools for Influencer Marketing Manager/Specialists

Influencer marketing is a growing trend in the world of advertising, and thus influencer marketing managers and specialists are also in high demand. With the rise of social media platforms and the increased popularity of influencer marketing, it is crucial for these professionals to access the right tools. This will aid them in managing campaigns, and maintaining relationships with influencers and creators – ultimately increasing their productivity. 

In this article, we’ll show you 5 useful tools for influencer marketing managers and specialists:

• ChatGPT
• StarNgage+
• StarNgage Pro
• Notion
• Loom

5 Productivity Tools for Influencer Marketing Manager & Specialists

ChatGPT

ChatGPT is an AI-powered conversational tool that can streamline your influencer campaigns and improve your productivity. With ChatGPT, you can automate repetitive tasks and respond to common questions from your influencers – freeing up more time for you to focus on other important tasks. Additionally, you can use ChatGPT to craft emails to invite the influencers or creators for campaign collaboration. You can also create prompts for a campaign brief by specifying campaign details, hashtags, and campaign duration.

StarNgage+

Unable to get sufficient number of creators and influencers to join your campaign? Check out StarNgage+, where you can recruit influencers to promote your brand or clients’ products! With more than 5 million influencer profiles, StarNgage+ is the perfect tool for you to discover ideal influencers for your campaign. 

Apart from that, you can also create campaigns on StarNgage+ to recruit more influencers to join your campaigns by clearly specifying your influencer and campaign requirements. Hashmeta, for instance, had created multiple influencer campaigns on StarNgage+ for its client, Ayam Brand to recruit micro influencers and brand ambassadors to promote its canned food in Singapore and the brand managed to reach more than 200k Instagram followers and get more than 17k likes and 440 comments via these campaigns.

StarNgage Pro

If you’re managing multiple influencers, StarNgage Pro will be an indispensable tool for your team. Organise your influencer marketing management system with StarNgage Pro by managing all your influencers on just one platform, and away from the spreadsheets.

Upload your client’s list of current customers and influencers to StarNgage Pro to generate a list of similar social media profiles, and you can save up to 50% of your time.

StarNgage Pro also has a hashtag analytics and tracking feature that provides real-time data on the performance of your influencer campaigns. With this, you can also keep tabs on competitors by tracking their branded hashtags.

Notion

Notion is an all-in-one workspace where you can organise your notes, tasks, and projects. You can easily create and share task lists, create and manage project schedules, and keep track of your progress. Additionally, Notion is compatible with various software tools (e.g. Google Drive and Slack). Hence, it is a recommended platform for influencer marketing professionals to keep all of their work in one place.

Loom

Loom is a screen recording and video messaging tool that allows you to create high-quality videos with ease. Quickly record and share videos with your influencers, for context (e.g. instruction, demonstration, etc.) on how you want your products/services to be used and promoted. This will give your influencers a better understanding of your brand’s unique selling points to promote to their followers. Loom also offers video annotation, which can make your brand messaging clearer.

In A Nutshell

In conclusion, these five tools are essential for influencer marketing managers and specialists for improved convenience and productivity. Whether you are looking to automate repetitive tasks, streamline your workflow, or maintain your relationships with your influencer partners, these tools have got you covered. By incorporating these tools into your workflow, you can save time, reduce stress, and ultimately achieve better results in your influencer marketing campaigns.