Wayfair's Instagram Audience Analytics and Demographics

@wayfair

United States

Home is our happy place, now more than ever. 💜 Share your style using #wayfairathome Shop our feed & see guidelines 👇
serâ–“â–“â–“â–“â–“@wayfair.com
United States
25–34

Business Category

Personal Goods & General Merchandise Stores

StarNgage Profile

Free Promotion Count

0

Paid Campaign Count

0

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PROFILE OVERVIEW OF WAYFAIR

73.0% of wayfair's followers are female and 27.0% are male. Average engagement rate on the posts is around 0.10%. The average number of likes per post is 2063 and the average number of comments is 30.

Wayfair loves posting about Design, Dogs, Decoration.

Check wayfair's audience demography. This analytics report shows wayfair's audience demographic percentage for key statistic like number of followers, average engagement rate, topic of interests, top-5 countries, core gender and so forth.

Followers
1,609,392
Avg Likes
2,063
Avg Comments
30
Posts
3,113
Global Rank
47,684
Country Rank
9,543
Category Rank
202

GENDER OF ENGAGERS FOR WAYFAIR

Female
73.0 %
Male
27.0 %

AUDIENCE INTERESTS OF WAYFAIR

  • Children & Family 60.46 %
  • Art & Design 60.30 %
  • Beauty & Fashion 54.07 %
  • Restaurants, Food & Grocery 48.97 %
  • Fitness & Yoga 44.89 %
  • Entertainment 43.20 %
  • Clothes, Shoes, Handbags & Accessories 42.63 %
  • Home & Garden 41.14 %
  • Travel & Tourism 36.94 %
  • Business & Careers 36.63 %
  • Healthy Lifestyle 35.21 %

RECENT POSTS

5,003 27

We’ve fallen in love with @thedailynest’s autumn-inspired home! Let us know below how you’re welcoming the new season, and visit our link in bio for more inspiration.

2,884 25

What’s on the menu in @country_dog_homes’s modern farmhouse kitchen? Great style! Pull up a seat and find inspiration for your own dream kitchen via the link in our bio.

914 6

Take up to 60% OFF appliances for your kitchen, laundry area, and beyond! Shop now via the link in our bio.

6,883 49

@homewith_liz’s simple look is anything but basic. We love the nods to the season with her decor that is both timely and timeless. Shop fall decor and more via our link in bio.

1,199 18

Is your fall style spooky, cozy, or a little bit of both? Let us know 👇. And find all the festive favorites via our link in bio.

2,356 16

@scrubsandstripes knows how to feel like a boss! How are you making your space work for you? Let us know below, and find what you need via our link in bio.

1,286 31

These front doors are LEAF-ing us in awe. Check out this week’s favorites to see why! Then, tag us in your fall door pics using #WayMoreDecor for a chance to be featured next week.

692 101

If you could pick one seat from the latest Kelly Clarkson Home collection, which would it be? Let us know below! 👇 Shop all of @kellyclarkson’s favorites through our link in bio. #KellyClarksonxWayfair

1,840 35

Oh, hello @renovatehouston. We see you and those bright yellow bar stools! đź’› Add a pop to your kitchen with any colorful metal bar stool. Get started via our link in bio.

1,705 36

Meet AllModern, Wayfair’s resident modern expert. From mid-century to minimalism, @AllModern brings you the best of modern design in an easy-to-shop curation. No guesswork, no noise – just quality designs you can trust. Shop now via the link in bio.

1,595 27

We’re with @crispcollectiveig: hammock swings > normal swings. You won’t believe what this playset looked like before. Swipe to see the transformation and shop the “after” via our link in bio!

1,839 29

Looking at @myhomebodylifeblog’s bed reminds us… we forgot to make ours. But with the Bourgeois Upholstered Wingback Headboard, it would still look great. Shop it now via our link in bio!

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