Voguemagazine's Instagram Audience Analytics and Demographics


United States

The official Instagram of American Vogue.
United States

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63.7% of voguemagazine's followers are female and 36.3% are male. Average engagement rate on the posts is around 0.30%. The average number of likes per post is 94256 and the average number of comments is 297.

Voguemagazine loves posting about Fashion, Modeling, Magazines.

Check voguemagazine's audience demography. This analytics report shows voguemagazine's audience demographic percentage for key statistic like number of followers, average engagement rate, topic of interests, top-5 countries, core gender and so forth.

Avg Likes
Avg Comments
Global Rank
Country Rank
Category Rank


63.7 %
36.3 %


  • Beauty & Fashion 76.05 %
  • Art & Design 47.95 %
  • Photography 41.60 %
  • Business & Careers 38.26 %
  • Books and Literature 38.26 %
  • Travel & Tourism 36.32 %
  • Restaurants, Food & Grocery 35.90 %
  • Entertainment 35.76 %
  • Music 34.88 %
  • Movies and TV 34.33 %
  • Fitness & Yoga 33.66 %


74,831 276

By now, you’ve probably seen activist @TamikaDMallory’s chilling speech at a Minneapolis press conference last week, following the tragic murder of George Floyd at the hands of the police, where she demanded justice. “Arrest the cops. Charge the cops. Not just here in Minneapolis. Charge them in every city across America where our people are being murdered. That’s the bottom line." Mallory, the co-founder of @UntilFreedom, an intersectional social justice organization, and a former co-chair of the Women’s March on Washington in 2017, managed to "articulate the pain that too many people, specifically black people, are feeling." At the link in our bio, she shares more on what true allyship means and looks like, and how the responsibility falls on all of us to continuously fight for equal justice in this country. Photo by @geenomizelli

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"As a child of Nigerian immigrants and as a lesbian finally feeling safe and self-integrated enough to come out later in life, quarantining alone has provided space for reflection about some of my life’s most tender moments," shares @EricaChidi, CEO and founder of LOOM, a healthcare and educational service that offers an inclusive selection of classes, services, and events that span the sexual and reproductive spectrum. Self-care practices for Chidi have been "hard (impossible, some days), especially while scaling a start-up, but I’m slowly finding a rhythm." She shares the rituals she's added into her routine to find well-being and Black joy during these times of grief and despair. Tap the link in our bio to read them all in detail. Photo by @_yoshann

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On Friday, a crowd of hundreds gathered in Harlem, New York for a vigil honoring the birthday of Breonna Taylor, a Black woman and EMT who would have turned 27-years-old. Taylor was killed on March 13 by Louisville police officers, entering on a "no-knock" search warrant, who shot and struck her at least eight times in her own apartment. “Our black women need you,” said one speaker at the vigil on Friday. “Black men, black sons, stand up tall and strong. Every time we say a name, we wonder when you will say ours.” To honor Taylor’s memory, people placed flowers and lit candles in her memory. Many in attendance also held signs up that read “Black Lives Matter” or “I Can’t Breathe,” the latter referencing the last words of George Floyd, who was murdered by a white police officer in Minneapolis almost two weeks ago. #SayHerName Tap the link in our bio to see more. Photographed by @ianreidianreid

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"My sister is pregnant with her first child," Vogue's @akili_ writes. "While racial injustices are not new for us as Black people, and it's one thing to deal with it myself, being a Black auntie-to-be makes me think more and more about the gut-wrenching idea of having to explain to a child the unjust atrocities that we've been experiencing for centuries." A reminder of why we continue to fight for what’s right, our children deserve a better world, as we all do. But the fact that Black parents especially have to explain to their children why they might be harmed, especially by those who are supposed to protect them, due to the color of their skin is a reflection of America’s deepest issues, ones needed to be fixed centuries ago. At the link in our bio, 7 Black mothers, including @charlottemensah, @tylynnnguyen, @nikishariley, and @missjulee, share their personal experiences with, and advice on, speaking with children about racism and the current worldwide #BlackLivesMatter protests.

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When stylist Gabriel M. Garmon (@officiallygabriel) initially put the call out on social media about a demonstration in remembrance of George Floyd, he had hopes that 100 or so other Black men might join him on the march through Harlem this past Thursday. The invitation encouraged participants to wear a suit, a shirt and tie, or “your best,” as a mark of respect to Floyd, whose funeral in Minneapolis would coincide with the event, a dress code that he felt his community of Black fashion creatives would appreciate. As the march began and moved further along Fifth Avenue towards the final stop on 96th street, the crowd tripled in size, swelling to be over a 1000 strong. With #BlackLivesMatter shirts peeking out from their three-piece suits and fists raised in the air, the demonstrators were a sight to behold. Tap the link in our bio to see more. Photographed by @ianreidianreid

103,051 386

“I had brands reaching out saying, ‘Hey girl, how do you think we should handle this?’ You know, that kind of call-your-black-friend energy,” designer @AuroraJames remembers of how the conversation quickly turned to more pragmatic ways in which the fashion industry could be of service, beyond the #BlackLivesMatter statements that were beginning to hit Instagram feeds. As a result, James created the @15PercentPledge in just four days—a registered charity that provides a three step plan for major retailers to support Black-owned businesses. It's a direct call to action in the face of a lack of representation for Black-owned businesses in nationwide stores. “That's what Black women can do when they put their mind to something,” James says. Tap the link in our bio for more. Photo by Grace Miller.

69,659 259

On June 2, thousands of New Yorkers showed up to peacefully protest the death of George Floyd and countless other Black Americans at the hands of the police. Bearing signs to support the #BlackLivesMatter movement, these messages included an important reminder to allies to speak up and out against everyday injustice as well as the incidents that make national news. Tap the link in our bio to see more more. Photographed by @edkashi

63,932 145

There were scenes of unity and hope at George Floyd’s Brooklyn memorial. The peaceful protest led by Floyd’s younger brother, Terrence, delivered a message of solidarity in the face of tragedy. And though the event attracted political figures, its power came directly from the ordinary citizens who arrived with signs, banners, and a passion for change. Tap the link in our bio for an inside view of the proceedings. Photographed by @lipman.studio

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“Today is about innocent people who were halfway through their process. We don’t know what George Floyd could have achieved. We don’t know what Sandra Bland could have achieved.... Today is the day that we remind [our children] that we are dedicated and this is a lifelong dedication.” @johnboyega delivered a rousing call for unity, emphasizing the critical importance of sustaining the anti-racism movement that’s gathered global momentum over past weeks. Tap the link in our bio for more from his powerful Black Lives Matter speech.

69,876 183

"When we fight, we win," writes Janaya Future Khan (@janayathefuture). "Some people may think it is just a saying, but after protesting on Wednesday, I looked at my phone later that night and saw an article that reported Mayor Garcetti and City Officials are cutting $100-$150 million from the LAPD budget to be reinvested in communities of color. It is a small step, but sometimes that’s what change is—a series of small steps. And if enough of us take them, everything is possible." Tap the link in our bio to read their full op-ed. Photo by @trieufio.


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