On_running's Instagram Audience Analytics and Demographics


United States

🇨🇭Swiss performance running shoes and apparel #onrunning #runonclouds
United States

Business Category

General Interest

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Free Promotion Count


Paid Campaign Count


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39.6% of on_running's followers are female and 60.4% are male. Average engagement rate on the posts is around 1.10%. The average number of likes per post is 5986 and the average number of comments is 79.

On_running loves posting about Bikes, Training.

Check on_running's audience demography. This analytics report shows on_running's audience demographic percentage for key statistic like number of followers, average engagement rate, topic of interests, top-5 countries, core gender and so forth.

Avg Likes
Avg Comments
Global Rank
Country Rank
Category Rank


39.6 %
60.4 %


  • Travel & Tourism 53.45 %
  • Fitness & Yoga 51.13 %
  • Restaurants, Food & Grocery 46.33 %
  • Photography 40.77 %
  • Cars & Motorbikes 40.33 %
  • Sports 39.15 %
  • Art & Design 37.22 %
  • Healthy Lifestyle 36.69 %
  • Business & Careers 34.40 %
  • Beauty & Fashion 32.20 %
  • Entertainment 32.09 %


12,285 366

Introducing THE ROGER Clubhouse. The second silhouette Swiss-engineered with @rogerfederer. ⁠⠀ ⁠⠀ THE ROGER Clubhouse tears up the rulebook for tennis-inspired sneakers. Fresh. Bold. And packing serious tech for non-stop comfort. ⁠⠀ ⁠⠀ Available first as a limited-edition prerelease in a unique colorway. Enter the raffle now for your chance to purchase. Link in bio.⁠⠀ ⁠⠀ #onrunning #THEROGER

5,442 54

In the NYC Marathon, mile 20 is when runners enter the Bronx. This year, the marathon will be held as a virtual race for the first time in its 50 year history. The usual route makes its way through each of the five NYC boroughs. Community members gather to share their pride and cheer loud for their runners. ⁠⠀ ⁠⠀ We headed to the Bronx to hear how local run crews and community leaders are inspiring others and adapting their training for the first ever virtual NYC Marathon.⁠⠀ ⁠⠀ “Running in the Bronx has always been an opportunity to represent and inspire my people.”⁠⠀ -Brandon Espinosa⁠⠀ ⁠⠀ Link in bio to get to know the local Bronx runners and to download a Bronx marathon route.⁠⠀ ⁠⠀ #onrunning #runonclouds⁠

9,199 129

Our signature cloud elements deliver the ultimate cushioning experience. But we asked: what happens if we double it up? The Cloudstratus happens. ⁠ ⁠ Connected CloudTec® distributes pressure as your foot lands, then supports a powerful push off that drives you forwards. Perfect for shorter training runs, medium-long road runs, all the way up to the marathon and beyond. Basically, the Cloudstratus is for every runner. ⁠ ⁠ Less impact, more running, pure performance. Link in bio.⁠ ⁠ #onrunning #runonclouds

2,808 32

Born in the Swiss Alps, crafted for the city streets. ⁠ ⁠ With the Swiss Legacy Jacket, the task for our fabric specialists was to make conscious the use of natural and locally crafted materials. ⁠ ⁠ “In line with celebrating the Swiss inspiration of the piece we wanted to work with local producers. We wanted the weaving, dyeing, sewing and manufacturing all done within a few kilometers.” ⁠ -Design Lead, Lorena Dähler⁠ ⁠ With its oversized silhouette and set-in sleeves, this jacket fuses Alpine-inspired nature-based fabrics into an unabashed urban design.⁠ ⁠ For a behind the scenes look at the manufacturing process and the jacket’s intricate details, link in bio. ⁠ ⁠ #onrunning #runonclouds

4,361 68

A legacy crafted in Switzerland. A tribute to the rich Alpine heritage of fabric production and design. This is the Swiss Legacy Jacket.⁠⠀ ⁠⠀ Alpine communities have long used natural fabrics to defy mother nature. This unique Swiss-made piece turns this legacy contemporary. An unmissable urban look meets unstoppable element protection. ⁠⠀ ⁠⠀ Individually numbered, each piece is designed, sourced and crafted in Switzerland.⁠⠀ ⁠⠀ From the Alps to the streets of cities all over the world. Link in bio. ⁠⠀ ⁠⠀ #onrunning #runonclouds

6,123 108

It’s a common myth that support shoes are only for those new to the sport or non-competitive runners. But the truth is all of us can benefit from including a support shoe in our running rotation.⁠ ⁠ When you strike the ground, the natural rolling motion of your foot cushions the impact. And although this movement is entirely natural, it’s not passive. Untrained or tired muscles could lead to injury or reduced performance. This is where a support shoe is your foot’s best friend. ⁠ ⁠ For a detailed comparison of our support range, link in bio.⁠ ⁠ #onrunning #runonclouds

3,041 28

Want to give running a shot but don't know where to start? We've got you.⁠ ⁠ Finding motivation in the early days can be tough. But to start you off on the right foot, here are our top eight tips for beginners:⁠ ⁠ ⁠ 1. Start slower than you think⁠ 2. Define your why⁠ 3. Master your technique by doing a running analysis ⁠ 4. Don’t run yourself to physical exhaustion (it’s meant to be fun)⁠ 5. Invest in the right gear⁠ ⁠ Comment below what motivates you to run. And read the full article for all eight tips, link in bio.⁠ ⁠ #onrunning #runonclouds

8,615 72

Whether you’re a marathon master or just getting started, a little extra support can lead to some big improvements. Fast.⁠⠀ ⁠⠀ The Cloudflyer has the plushest tongue of any On shoe and some of our largest cloud elements. It’s best for recovery runs, short runs or marathons, and for those who prefer a wider fit. ⁠⠀ ⁠⠀ Slow and fast. Short and long. However you run. The Cloudflyer is the lightweight shoe with supreme support for any runner and any running goal.⁠⠀ ⁠⠀ For more, link in bio.⁠⠀ ⁠⠀ #onrunning #runonclouds

3,437 89

Running is for everyone. But finding your perfect running sensation can take some time. That’s why we created our very own Shoe Finder. ⁠⠀ ⁠⠀ We analyze your preferred activity, surface, stability, cushioning and width, all in five easy questions. Get started the right way, by finding the perfect shoe for your run. ⁠⠀ ⁠⠀ We run on clouds, do you? ⁠⠀ ⁠⠀ Comment your favorite On model below or find your match in the link in bio. ⁠⠀ ⁠⠀ #onrunning #runonclouds

12,247 170

The Cloudflyer Waterproof is the light and watertight shoe that supports any runner and any running goal. ⁠ ⁠ Perfect for our early risers and late-night goers, it’s kitted with reflective details in the heel, forefoot and laces. Safety first, right? ⁠ ⁠ The updated model features Helion™ infused CloudTec®, meaning lightweight agility and heavy impact protection. ⁠ ⁠ And with additional midfoot stability, this shoe not only provides the support you need to run that extra mile, but a foot-hugging feel too. ⁠ ⁠ Waterproof, Excuse poof. Link in bio. ⁠ ⁠ #onrunning #runonclouds

4,578 33

Where I Run – Rachel Cliff On Vancouver. From beach runs to sea wall. From vast spaces to ‘jogger wars’. Vancouver, we see you.⁠⠀ ⁠⠀ In this new series, we’ll be shining a light on the locations around the world that inspire our team. Canadian marathon record-breaker Rachel Cliff (@raecliff) is up first.⁠⠀ ⁠⠀ This Vancouver-native knows her hometown like the back of her hand, so who better to ask for all the hidden gems and best running routes?⁠⠀ ⁠⠀ We spoke with Rachel about what inspires her to run, all her favorite routes and a can’t-miss brunch spot. Even better, she tracked her runs on Strava for us, so you can run Vancouver like a pro.⁠⠀ ⁠⠀ Comment below if you’re from Canada and tell us where you love to run. Read the article, link in bio.⁠⠀ ⁠⠀ #onrunning #runonclouds


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4.20 %
United States Modeling, Music, Fashion
0.50 %
United States Truck, Cars
2.10 %
United States Coaching, Training, Fitness
1.00 %
United States
3.30 %
United States Modeling, Actors
2.60 %
United States Travel, Photography
United States Art, Actors, Virtualization
0.40 %
United States Riders, Mountain, Bikes
6.90 %
United States Photography, Travel, Adventure
158 / post
4.40 %
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437 / post
0.07 %
United States Fashion, Hair & Beauty, Celebrities
29 / post
2.30 %
United States Fashion
1.50 %
United States
1.50 %
United States Entrepreneur, Business, Marketing
United States Moms, Fashion, Lifestyle