Hm's Instagram Audience Analytics and Demographics
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PROFILE OVERVIEW OF HM
69.6% of hm's followers are female and 30.4% are male. Average engagement rate on the posts is around 0.10%. The average number of likes per post is 58069 and the average number of comments is 211.
Hm loves posting about Fashion, Styling, Beauty.
Check hm's audience demography. This analytics report shows hm's audience demographic percentage for key statistic like number of followers, average engagement rate, topic of interests, top-5 countries, core gender and so forth.
GENDER OF ENGAGERS FOR HM
AUDIENCE INTERESTS OF HM
- Beauty & Fashion 83.99 %
- How-to & Style 70.18 %
- Travel & Tourism 46.12 %
- Art & Design 44.94 %
- Restaurants, Food & Grocery 38.37 %
- Fitness & Yoga 35.63 %
- Business & Careers 35.01 %
- Entertainment 35.00 %
- Photography 34.08 %
- Home & Garden 32.81 %
- Music 31.95 %
- Books and Literature 31.85 %
- Clothes, Shoes, Handbags & Accessories 31.85 %
- Sports 31.45 %
- Luxury Goods 30.88 %
- Healthy Lifestyle 30.83 %
What's your fave shade of green? #HM Cotton-blend hoodie: 0925666004 Imitation leather puffer jacket: 0910613001
I'm not scared, you are. 🤪 Comment your favourite horror movie below! #HM Printed sweatshirt: 0930368001 Oversized printed T-shirt: 0874118016 Oversized printed T-shirt: 0874118017
Muse & model @samanthasnowtvw wears The Night Whisperer maxi dress from #TheVampiresWifexHM collaboration. Did you know all the pieces of the collection are made from sustainably sourced materials? Preview the full collection online & in the app now. #HM
Black and silver — the timeless colour combo we love. 🖤🥄 #HM Padded shoulder bag: 0902715001 5-pack rings: 0913196002 Eau de parfum: 0771506001 Warm-lined boots: 0898894003
When all you need is that one coat. @tylauren #HM #regram #HMxME Jacket: 0891591003
Circular solutions are the future. So, we’re bringing them to you! Read more at hm.com/sustainability. #jointherecyclingrevolution #HM
Technology meets history with Looop, our new recycling system turning the dream of circularity into reality. #jointherecyclingrevolution #HM
Cotton candy? Think again. These purple shreds are fibres from an old garment about to be turned into a new one by Looop –– our in-store recycling system. #jointherecyclingrevolution #HM
… and this is how you step into the new season. @simply_kdell #HM #regram #HMxME Shacket: 0898692003
The glass box that’ll change fashion forever (well, our new in-store recycling system inside of it will). Learn more at hm.com/sustainability. #jointherecyclingrevolution #HM
Kicking off the week with the chillest vibe of them all, @kristinazias! #HM #regram #HMxME Pants: 0910601002 Jacket: 0878190005 Tank: 0918835003
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