Gymshark's Instagram Audience Analytics and Demographics


United States

Be a visionary. #Gymshark66
United States

Business Category

Personal Goods & General Merchandise Stores

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32.7% of gymshark's followers are female and 67.3% are male. Average engagement rate on the posts is around 0.70%. The average number of likes per post is 34703 and the average number of comments is 246.

Gymshark loves posting about Fitness.

Check gymshark's audience demography. This analytics report shows gymshark's audience demographic percentage for key statistic like number of followers, average engagement rate, topic of interests, top-5 countries, core gender and so forth.

Avg Likes
Avg Comments
Global Rank
Country Rank
Category Rank


32.7 %
67.3 %


  • Fitness & Yoga 66.43 %
  • Beauty & Fashion 42.17 %
  • Sports 40.51 %
  • Business & Careers 37.39 %
  • Restaurants, Food & Grocery 36.44 %
  • Travel & Tourism 35.02 %
  • How-to & Style 34.83 %
  • Music 34.45 %
  • Entertainment 32.89 %
  • Healthy Lifestyle 32.54 %
  • Books and Literature 32.44 %
  • Art & Design 32.04 %


26,748 111

What I think I look like in the gym vs. what I actually look like in the gym 😅 📸: @deniceemoberg @Gymsharkwomen #Gymshark

9,579 73

This is @rotimiclmbxr - founder of @clmbxr ↓ - “My mum loved Wimbledon and more importantly, the William sisters. Her love for the sport was contagious, and by the age of 8, I picked up my first racket. Her passion had become mine. I have always been a sporty kid and growing up, I played football and National League Basketball until the age of 18. Basketball taught me the importance of tribe, brotherhood and friendship. You spend so much time with your teammates that some become closer to you than your family. Basketball was a great tool for instilling discipline and fostering a culture of accountability. Fast forward a few years, and I find myself drawn by a new sport. Callisthenics. Luckily enough, I found a local initiative called BlockWorkOut that hosted open sessions. I loved it. The support and energy were amazing, and this season of my life made me realise the importance of having a community to help you on your journey. So... I guess that's were @clmbxr comes in. Clmbxr is a climbing community aimed to help black and underrepresented communities to get into the sport of climbing. Clmbxr came about so organically too. It went from friends asking to join my climbing trips, to forming a WhatsApp group, Instagram page and then finally creating a website and releasing merchandise for our community all in just a few months. I love the community and how much we have grown in such a short space of time. In our first year, we had over 120 climbing newbies share their first climbing experience with us! Crazy! We now climb twice a week and daily, and our community keeps going from strength to strength. We love to see it!” - #Gymshark

46,638 346

maybe tomorrow 😁 #Gymshark

32,403 174

How we're feelin' for the weekend ✨ 📸: @ajahzi @Gymsharkwomen #Gymshark

53,123 1,196

caption this ↓ we'll pin our top 3 👀 📸: @mattdoesfitness #Gymshark

47,046 519

tag your gym-bae ↓ 📸: @lubomba + @hebehiompt @Gymsharkwomen #Gymshark

49,435 386

Variety is important for your leg workouts - try these from @realrubaali 🥵 ▶️ 10-12 reps each exercise ⏸ 30 secs rest after each set 🔂 4 sets @Gymsharktrain #Gymshark

37,458 217

Big boulder shoulder workout with @richard_duchon 🔥 Make sure you save 💾 @Gymsharktrain #Gymshark

20,487 197

Grateful to be sharing with you @rollinfunky's story ↓ - "We always say representation matters, and to some, it matters more than others may realise. Growing up, I loved to watch sport from football to boxing to athletics, and I was personally inspired by seeing black people being successful and represented in the sport. As an adult and now a wheelchair user, I realise just how important that representation is. Before I became a wheelchair user, I used to work out in the morning either at the gym or at home, it's always been part of my daily routine, and you could say it's part of who I am. However, when I first became a wheelchair user, I suffered from depression, as I grieved for my old way of life. Once I accepted my new way of life, and I became comfortable with it, I slowly began my home-workouts again, which also helped with my depression. At first, it was just stretching, and it moved on to using tins of baked beans as weights, then resistance bands and then dumbbells. Over the years, I got stronger and fitter, until I felt confident enough to join my local gym last year. After a few months, I started joining some of the classes, doing boxing and pad work with my trainer @sgtjeffspartan I love the feeling of the endorphins pumping around the body; it's a great way to start the day and instantly puts you in a good mood. I am no Paralympian, let's be honest most of us aren't. Still, I feel it is important to see black people represented when it comes to fitness, especially those that are wheelchair users like myself, something which is severely lacking. This is the reason I started to share my fitness journey, with the hope of inspiring others that they too can do the same. As we always say, representation matters!" - @Gymsharkwomen #Gymshark

47,697 193

@hannaoeberg's gym partner is better than yours 🐶 @Gymsharkwomen #Gymshark

23,994 156

The Gymshark Roundtable - Black History Month UK Podcast drops the 19th October - make sure to set a reminder 🙌 Here's a snippet of our conversations with @nathanielmassiah ↓ - “Most of it comes from my Dad, because when we talked about racism, we always want to have something productive you can actually do. It’s good to have the conversations about the things that are happening to you, but where do you go from there? You’ve still got to live your life, be a good person and strive for the best. It’s good to have to look at the things you can do. It’s tough to change other people, but there’s always things you can do for yourself, you can change your mentality, you can change your outlook.” - #Gymshark


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