Top 1000 Beauty Instagram Influencers in United States in 2020

Discovery

Discover Top Ranked Influencers by Type and Category of Influence in United States. We've profiled United States's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking in United States Find out the most influential Instagram accounts with details on their number of followers from United States. We’re currently tracking a total of 24,925 influencers in United States with between 1,000 and 10m followers.

# @Username Country Topics Followers Engagement Rate
1 CARDIVENOM
@iamcardib
Singer Hair & Beauty Fashion Celebrities Technology Design 77.1M 4.40%
2 CHANEL
@chanelofficial
Fashion Beauty Fashion Design 41.5M 0.10%
3 H&M
@hm
Fashion Styling Beauty 36.1M 0.10%
4 Kylie Cosmetics
@kyliecosmetics
Beauty Business Fashion 24.8M 0.40%
5 Bretman (Da Baddest) Rock
@bretmanrock
Beauty Video Blogger Celebrities 15.1M 5.20%
6 Too Faced Cosmetics
@toofaced
Beauty Art Business 13.3M 0%
7 Lana Rhoades
@lanarhoades
Modeling Beauty Fashion 12.9M 10.40%
8 Joselyn Cano
@joselyncano
Fashion Lifestyle Modeling Celebrities Hair & Beauty 12.7M 2.20%
9 Adriana Lima
@adrianalima
Fashion Modeling Beauty 12.6M 1.40%
10 WAKE UP AND MAKEUP
@wakeupandmakeup
Beauty Art 11.3M 0%
11 Morphe
@morphebrushes
Beauty 10.8M 0.10%
12 Makegirlz
@makegirlz
Beauty Art Business 10.5M 0%
13 FENTY BEAUTY BY RIHANNA
@fentybeauty
Beauty Art Business 10.4M 0.30%
14 Benefit Cosmetics US
@benefitcosmetics
Beauty Art 10.2M 0.10%
15 Tarte Cosmetics
@tartecosmetics
Beauty Art Business 10M 0.10%
16 ColourPop Cosmetics
@colourpopcosmetics
Beauty Art Business 9.8M 0.20%
17 Malú 🦋
@malutrevejo
Beauty 8.5M 5.50%
18 MAKEUP BY MARIO
@makeupbymario
Art Beauty Business Hair & Beauty Fashion Celebrities Health & Fitness 8.1M 0.40%
19 Eva Gutowski
@mylifeaseva
Beauty Lifestyle Celebrities Design Photography Technology 7.6M 4.30%
20 L'Oréal Paris Makeup
@lorealmakeup
Art Beauty Business 6.8M 0%
21 Iryna
@playmateiryna
Fashion Modeling Beauty 6.7M 0.90%
22 Mounir
@mounir
Styling Art Beauty 6.6M 1.20%
23 Naomi Giannopoulos
@vegas_nay
Beauty Fashion Hair & Beauty Celebrities 6.6M 0.30%
24 Josephine Skriver
@josephineskriver
Fashion Modeling Lifestyle Celebrities Hair & Beauty Health & Fitness 6.3M 1.40%
25 Mother of Draguns 🐉
@nikita_dragun
Beauty Hair & Beauty Celebrities 6.1M 9.30%
26 PRINCESS PIA MIA
@princesspiamia
Music Fashion Beauty Celebrities Design 6.1M 0.90%
27 Brooklyn and Bailey
@brooklynandbailey
Fashion Beauty 5.9M 3.40%
28 Rickey Thompson
@rickeythompson
Fashion Modeling Art Humor Hair & Beauty 5.9M 3.30%
29 Amra Olević
@amrezy
Beauty 5.8M 0.60%
30 Cole LaBrant
@cole.labrant
Fashion Lifestyle Celebrities Film, Music & Books Design Animals & Pets Hair & Beauty 5.2M 15.40%
31 iluvsarahii
@iluvsarahii
Art Beauty Fashion Hair & Beauty Celebrities 5M 1.80%
32 Lauren Riihimaki
@laurdiy
Fashion Beauty Lifestyle Humor Celebrities 4.8M 1.70%
33 💽Ceejay The Dj💽
@chanteljeffries
Fashion Modeling Beauty 4.7M 5.40%
34 KKWBEAUTY
@kkwbeauty
Beauty Art Business 4.6M 0.10%
35 De'arra Taylor
@dearra
Fashion Modeling Styling Hair & Beauty Celebrities DIY & Crafts Design 4.6M 10.80%
36 patrickstarrr
@patrickstarrr
Beauty Fashion Cosmetics Hair & Beauty Celebrities 4.6M 1.30%
37 LianeV
@lianev
Fashion Beauty Modeling Celebrities 4.5M 1.20%
38 Hair Tutorials
@hairs
Styling Beauty 4.4M 0.20%
39 Sigma Beauty
@sigmabeauty
Beauty Art 4.3M 0%
40 D E S I • P E R K I N S
@desiperkins
Beauty Fashion Lifestyle Hair & Beauty 4.3M 6.60%
41 CHANEL BEAUTY
@chanel.beauty
Beauty Art Fashion 4.3M 0.30%
42 Lira Mercer
@lira_galore
Entertainment Modeling Music Celebrities Fashion Hair & Beauty 4.2M 0.80%
43 🌙Manny Gutierrez
@mannymua733
Beauty Hair & Beauty Celebrities 4.2M 2.10%
44 Eva Marcille
@evamarcille
Celebrities Fashion Hair & Beauty 4.2M 0.30%
45 Lou Teasdale
@louteasdale
Beauty Technology Celebrities Animals & Pets 4.2M 0.60%
46 Estée Lauder
@esteelauder
Beauty Art 4M 0.10%
47 Cyn Santana Budden
@cynsantana
Entertainment Modeling Music Celebrities Fashion Hair & Beauty Design 3.9M 0.80%
48 THE FEMALE HUSTLERS®
@thefemalehustlers
Entrepreneur Business Fashion Technology Health & Fitness Hair & Beauty Film, Music & Books Education DIY & Crafts Design Celebrities 3.8M 1.70%
49 Charlotte Tilbury, MBE
@ctilburymakeup
Beauty 3.8M 0.10%
50 Zaida Ward
@zaida_ward
Modeling Design Hair & Beauty Health & Fitness Food & Drink Travel Technology Fashion Celebrities 3.7M 0%
51 BH Cosmetics
@bhcosmetics
Beauty Art Business 3.6M 0.10%
52 Jasmine Sanders
@golden_barbie
Actors Celebrities Fashion Hair & Beauty Design 3.6M 1.10%
53 Hairstylist + Brand Founder
@jenatkinhair
Fashion Styling Modeling Hair & Beauty Celebrities 3.6M 0.10%
54 Marcus Dobre
@marcusdobre
Lifestyle Fashion Hair & Beauty Health & Fitness Humor 3.6M 6.70%
55 Dr. Simon Ourian - Epione
@simonourianmd1
Art Modeling Beauty 3.5M 0.10%
56 Shekinah Anderson
@thatshekinah
Beauty 3.5M 0.30%
57 B. SIMONE
@thebsimone2
Actors Celebrities Fashion Humor Hair & Beauty 3.5M 4.80%
58 Holly Luyah
@luyah
Fashion Art Beauty Photography 3.5M 1.30%
59 Txunamy
@txunamy
Moms Actors Celebrities Design Fashion Hair & Beauty 3.5M 3.00%
60 Lime Crime
@limecrimemakeup
Beauty Art Business 3.4M 0.10%
61 Clinique
@clinique
Beauty Art 3.4M 0.10%
62 Chrisspy
@chrisspy
Art Beauty Fashion 3.4M 0.60%
63 Stila Cosmetics
@stilacosmetics
Beauty Art Fashion 3.4M 0.10%
64 Blush And Liner
@blushandliner
Fashion Beauty Modeling 3.4M 0.20%
65 Pat McGrath
@patmcgrathreal
Beauty 3.3M 0.20%
66 Kinsey Wolanski
@kinsey_sue
Fashion Beauty Art 3.3M 8.10%
67 Zonnique
@zonniquejailee
Moms Art Beauty Celebrities Fashion Hair & Beauty Design 3.3M 4.50%
68 Isabel Bedoya
@itsisabelbedoya
Beauty Art Business 3.3M 2.10%
69 OOTD Magazine
@ootdmagazine
Fashion Styling Lifestyle Celebrities Hair & Beauty Health & Fitness Design 3.3M 0.50%
70 DOSE of COLORS
@doseofcolors
Beauty Art Business Hair & Beauty Fashion Celebrities DIY & Crafts 3.3M 0.10%
71 SAM MARCEL Cosmetics
@sammarcelbeauty
Art Beauty Business 3.1M 0.10%
72 beautyblender
@beautyblender
Beauty 3.1M 0.10%
73 brynn rummy
@brynnrumfallo
Art Beauty Modeling 3.1M 3.00%
74 L.A. Girl Cosmetics
@lagirlcosmetics
Beauty Art Business 3M 0%
75 Lil' Kim
@lilkimthequeenbee
Rap Celebrities Hair & Beauty Fashion 3M 1.90%
76 Cynthia Bailey
@cynthiabailey10
Fashion Modeling Hair & Beauty Celebrities 3M 0.40%
77 Lilly Ghalichi
@lillyghalichi
Beauty Moms Celebrities Hair & Beauty Fashion 3M 1.40%
78 House Of CB
@houseofcb
Fashion Styling Modeling Hair & Beauty Celebrities 2.9M 0.40%
79 ✨The Bam✨
@adizthebam
Video Blogger Celebrities Hair & Beauty Design 2.9M 1.40%
80 SugarBearHair OFFICIAL
@sugarbearhair
Fashion Beauty 2.9M 0%
81 ˗ˏˋ 💄 ˎˊ˗
@ipsy
Beauty 2.9M 0.10%
82 Melt Cosmetics
@meltcosmetics
Art Beauty Business Celebrities Hair & Beauty 2.8M 0.20%
83 SHAYLA
@makeupshayla
Beauty Celebrities Hair & Beauty Fashion 2.7M 1.20%
84 Malaysia
@malaysiainthecity
Modeling Fashion Actors Celebrities Hair & Beauty 2.7M 1.00%
85 Giuliana Rancic
@giulianarancic
Hair & Beauty Fashion Celebrities 2.7M 2.30%
86 ॐCarolina Sandovalॐ
@venenosandoval
Actors Journalists Celebrities Fashion Design Hair & Beauty 2.6M 0.70%
87 theBalm Cosmetics
@thebalm
Art Beauty Business 2.6M 0%
88 Bo
@_missbo
Modeling Fashion Hair & Beauty Celebrities 2.5M 9.40%
89 Tamanna Roashan
@dressyourface
Beauty 2.5M 1.00%
90 FARSÁLI - Beauty with Benefits
@farsalicare
Beauty Art 2.5M 0.30%
91 BOXYCHARM
@boxycharm
Beauty Art Business 2.5M 0.20%
92 Juvia's Place
@juviasplace
Beauty Art Business Hair & Beauty DIY & Crafts Fashion Celebrities 2.5M 0.50%
93 Hrush Achemyan
@styledbyhrush
Art Beauty Modeling Celebrities Fashion Hair & Beauty 2.5M 1.30%
94 Makeup Geek Cosmetics
@makeupgeekcosmetics
Art Beauty Business 2.4M 0%
95 Lilly Lashes
@lillylashes
Fashion Beauty Art 2.4M 0.10%
96 ALINA
@makeupbyalinna
Beauty Hair & Beauty Fashion Celebrities 2.4M 2.50%
97 Reîna
@lareinasworld
Beauty Celebrities Health & Fitness 2.4M 0.70%
98 Kenia Ontiveros Hernandez
@keniaontiverosoficial
Beauty Art Moms Hair & Beauty Fashion Celebrities Design DIY & Crafts 2.3M 1.00%
99 🦄 Mona Kattan🧸
@monakattan
Actors Fashion Modeling Hair & Beauty Celebrities 2.3M 0.10%
100 Samer Khouzami
@samerkhouzami
Art Beauty Business Hair & Beauty Celebrities Fashion 2.3M 0.10%