Top Instagram Influencers and Instagram Users in Brazil in 2024
Find out who are the top Instagram influencers in Brazil. Download the list of the most popular Instagram accounts in Brazil.

Discovery

Discover Top Ranked Influencers by Type and Category of Influence in Brazil. We've profiled Brazil's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking in Brazil Find out the most influential Instagram accounts with details on their number of followers from Brazil. We’re currently tracking a total of 740 influencers in Brazil with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 Luis Mariz
@luismariz
Entertainment and Music Acting and Drama Architecture 5.7M 1.01%
2 Vinícius Oliveira
@loud_vinizx
Games 2.8M 1.30%
3 Publicidade de Hospedagens
@hoteisepousadasbrasil
723.8K 0.20%
4 S A B R I N A S O A R E S 📿
@soaressa
Fitness and Health Health & Fitness Humor 500.5K 0.05%
5 Isabella Mezzadri • Astrologia Cocriativa ✨
@isabellamezzadri
Education Upskilling Outdoor Activity 412.4K 2.02%
6 Dra. Renata Moesia
@soulequilibre
Education Upskilling 399.7K 0.14%
7 Luis Paulo R de Grava
@luisgrava_official
Fashion and Accessories Entertainment and Music 390.5K 0.37%
8 Michele Nehme
@michelenehme
Fashion and Accessories Entertainment and Music Music 377.8K 0.11%
9 Nicolas Germano
@nicolasgermano
Entertainment and Music 346.5K 2.41%
10 Viver em Santos e Região
@viveremsantoseregiao
Travel Marketing and Advertising News 317.5K 1.74%
11 Vinícius Galdino
@vinigaldino
Nature Travel Marketing and Advertising Animals & Pets Film, Music & Books Celebrities 316.3K 1.59%
12 Conselhos Do Ernis 🤨
@conselhosdoernis
Education Life and Society 308.7K 0.34%
13 Christian Balian
@balian
Fitness and Health 307.5K 3.15%
14 Bruno Mingotte
@mingottebruno
Fitness and Health Fashion and Accessories 297.1K 2.09%
15 M A X F E R C O N D I N I
@maxfercondini
Entertainment and Music 288.8K 0.88%
16 Patricia Sarquis
@patriciasarquis
Health & Fitness Humor Fashion Celebrities 287.9K 0.57%
17 Lu Pignatari: Lifestyle 🐎🇧🇷
@luandcompany
Animals Fashion and Accessories Hair & Beauty Design Celebrities 267.3K 0.09%
18 João Lima
@juaolima
Fashion and Accessories Beauty and Self Care Entertainment and Music Modeling Actors Celebrities Film, Music & Books 256.2K 1.84%
19 Roteiros de Charme
@roteirosdecharme
Travel Hotels 255.5K 1.40%
20 Yasmin Akutsu
@yaakutsu
Fashion and Accessories Travel Film, Music & Books Animals & Pets 254.8K 6.90%
21 Max Pianura
@maxpianura
232.6K 0.03%
22 Lis Bella ♡
@lisbellaandreazzi
Business and Finance 216.6K 23.31%
23 Ilhabela SP - Dicas de Ilhabela - Turismo 🌴
@ilhabela_sp
Nature Travel 214.9K 2.01%
24 Achados Rio de Janeiro
@achadinhosnahoradoalmoco
Fashion and Accessories Travel 208.9K 2.00%
25 Michelly Crisfepe Tomaiolo
@michellyoficial
Life and Society Bodybuilding Coaching Health & Fitness Humor Cooking Food & Drink 208K 0.22%
26 Nathália Trautmann
@nath_trautmann
206.7K 2.69%
27 CAROLINA ARJONAS
@carolina.arjonas
205.4K 3.88%
28 ⠀⠀⠀ ⠀⠀⠀ ⠀ Thata Yaci 🏹👩🏽
@thattagarrido
189K 0.40%
29 Marilia Possente Correia da Silva Benetton
@mariliabenetton
Fashion and Accessories Beauty and Self Care 184.9K 0.14%
30 MC RUBIO 🇧🇷🇺🇸🇦🇷🇺🇾🇨🇱🇲🇽🇩🇴
@oficialmcrubio
178.8K 0.90%
31 BOKA DA NIKE
@bokadanikeoficial
176.6K 7.70%
32 Mara Lívia
@maraliviaa
Beauty 160.1K 2.14%
33 Jéssica Moura
@toquedejess
Food Animals & Pets Celebrities Health & Fitness 147.1K 0.99%
34 Nathalia Borba | Social Media Estrategista
@nathxborba
Product Showcase 144.9K 4.49%
35 Binho
@binhoribeirocantor
Celebrities 143.4K 0.53%
36 Domitila Becker
@domibecker
Sports 142.5K 1.05%
37 Mariana Mendes
@marianamendes.m
Fashion and Accessories 140.2K 0.54%
38 Jeff
@jeefyz
Beauty 139.8K 6.51%
39 Pedro Andrade
@drpedroandrade
Medical Health 132.9K 4.17%
40 Tchaira
@mathgadelha
Entertainment and Music 127.5K 3.47%
41 Josi Cajuh
@josicajuh
123.1K 0.10%
42 Baixos Do Litoral #012🇧🇷
@baixosdolitoral
Auto and Vehicles Automotive 120.9K 0.42%
43 Nina Anhaia ♡ GoPro • Ilhabela
@ninanhaia
Travel Outdoor Activity Nature & Outdoors Architecture 114.2K 0.82%
44 Filipe Paes I Casamentos
@studio47_filipepaes
Romance and Wedding Marketing and Advertising 114K 0.11%
45 Wesley Santos 🇧🇷
@wesleysantosofc
Sports Soccer 113K 0.15%
46 Hianka Alves ✨
@hiankaa
Fashion and Accessories Beauty and Self Care Business and Finance Hair & Beauty Celebrities Design Health & Fitness 110K 0.72%
47 Dr. Natanael Bonotto ⚕️🇧🇷
@dr.natanaelbonotto
106.4K 0.60%
48 Leonardo 
@leoeverdeen
Travel 106.2K 0.70%
49 NATHÁLIA RAMONNY
@n_ramonny
Fitness and Health 105.6K 5.75%
50 Rafael Serafim
@rafael.serafim7
104K 1.00%
51 Litoral.br
@litoral.br
100.3K 0.30%
52 Luiz Henrique A. 🧿🌶
@louizhenriq
Fashion Parenting 98.5K 0.17%
53 ⠀⠀⠀⠀⠀ SSK SHOES® | Calçados Femininos
@sskshoesoficial
Fashion and Accessories 97.8K 0.06%
54 K A R E N B A S T
@karenbast
93.9K 4.60%
55 Djmenor Mpc é o brabo 🎵🚀
@djmenormpc
Art 93.7K 1.07%
56 Lucas Peres
@lucasperesv_
89.5K 3.00%
57 Igor dieter
@igordieter
Entertainment and Music Animation and Cosplay Photography 87.2K 1.40%
58 Larissa 🌸
@larissamarchioto
Film, Music & Books Celebrities Animals & Pets Humor 87.2K 2.00%
59 Vagner Morais Jr
@vagnermoraisjr
Fitness Coaching 86K 0.30%
60 Ju Padilha| bordado livre
@jupadilha
Arts and Crafts 84.9K 0.21%
61 HELLENA XAVIER
@hellenaxavier
78.8K 0.30%
62 Wagner Kuroiwa | Brazilian Artist 🇧🇷
@wagnerkuroiwa
Arts and Crafts 78.1K 3.04%
63 Nathália Dulce
@nathaliadulce
Outdoor Activity Travel Celebrities 72K 4.76%
64 Priscila Baker
@priiscilabaker
71.2K 19.98%
65 Paulo Góes
@paullogoes
Entertainment and Music Marketing and Advertising 70.1K 1.80%
66 augusto hamra
@guto.hamra
Education 69.7K 8.63%
67 Nara Kassinoff
@narakass
Art Architecture Nature & Outdoors 68.6K 0.09%
68 Lúrian 🔥
@luria.n
Fitness and Health Travel 66.5K 0.33%
69 Wesley Cotryn
@wesleycotryn
Entertainment and Music 65.8K 1.47%
70 Felipe Brito
@oficialsous
Travel Arts and Crafts 65.4K 13.88%
71 DIEGO HENRIQUE 🇧🇷🇨🇴🇺🇸
@diegopersonal1
Fitness and Health 65.1K 0.19%
72 Maria Luizza
@bascoymalu
Fashion and Accessories 65K 1.71%
73 Hotel Mercedes
@hotelmercedes
Food Travel 65K 0.84%
74 Samia Leticia Farache
@miafarache
Entertainment and Music Funny 63.6K 3.42%
75 Willians Pereira ( Nick )
@williansnick
63K 0.10%
76 Laura Gromann
@lauragromann
Beauty and Self Care Entertainment and Music Celebrities Hair & Beauty Health & Fitness 62.9K 2.12%
77 Lucas Pinheiro
@lcs.pinheiro
Marketing and Advertising Actors Dogs 61.4K 0.26%
78 Fred Rodrigues
@fred_doze
59.5K 0.31%
79 Tay Marchiorí
@tay.marchiori
59.3K 2.90%
80 Mariah Rovery
@mariahrovery
Arts and Crafts 59K 0.50%
81 Ilhabela | Dicas | Hospedagem
@belailhabela
Travel Parenting Marketing and Advertising Nature & Outdoors Architecture Film, Music & Books 58.5K 0.66%
82 Larissa Guerreiro
@larii_guerreiro
Fashion and Accessories Fitness and Health 58.4K 2.14%
83 Danilo Theodoro
@daantheodoro
Entertainment and Music 58.1K 0.78%
84 Karina Goncalves
@karininhaag
Fashion and Accessories Product Showcase Arts and Crafts 58.1K 0.66%
85 Beach Sushi - Chef Rodrigo
@beachsushi
Food 56.8K -
86 CÁSSIO FIDLAY | TREINADOR
@cassiofidlay
Upskilling 56.8K 0.40%
87 João Guedes
@joaoguedesoficial
Entertainment and Music Actors 55.9K 0.22%
88 Thay de Thayara
@thaychedid
53.8K 1.10%
89 Rafaella
@rafabaldino
51.8K 4.80%
90 PÂM MELCHIADES
@pamelchiades
Beauty and Self Care Fashion and Accessories Pets 51.3K 0.70%
91 Jéssica Gomes
@_gomesjessicaa
Fashion and Accessories Beauty and Self Care 50.4K 4.00%
92 𝗚𝗔𝗕𝗬 - 𝗣𝗿𝗼𝗴𝗿𝗮𝗺𝗮 𝗧𝗿𝗶𝗻𝗰𝗮𝗰𝗼𝗺𝗴𝗮𝗯𝗶
@gabymoraesfit
Fitness and Health 47.8K 2.10%
93 Jefferson Virginio
@jeff.virg
Arts and Crafts DIY and Life Hacks Modeling 47.6K 4.24%
94 Biologia Marinha na prática - Octomares
@octomares
45.8K 0.50%
95 Thais Araujo
@_thais__araujo
Fashion and Accessories 44.8K 4.80%
96 Paula Corrêa | Nutrição Ayurveda
@correapaulas
Outdoor Activity Fitness and Health Education Marketing and Advertising 44.7K 1.54%
97 Yana Trufanova
@iamyanita
Fashion and Accessories Modeling Lifestyle 44.3K 0.81%
98 Isaias Dias
@isaiasdiasoficial
Finance Video Blogger 43.4K 0.48%
99 ALINE SANROMÃ
@alinesanroma
Fashion and Accessories Journalists 43.4K 0.29%
100 Felipe Correa Galharde
@felipe.galharde
Pets 43.1K 1.80%
FAQ: Top Instagram Influencers in Brazil
Who is the most popular Instagram influencer in Brazil?
If you're curious about the leading Instagram influencers in Brazil, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer from Brazil is @luismariz with 5.7M subscribers in Brazil.
The second most popular influencer on Instagram in Brazil is @loud_vinizx. The @loud_vinizx profile has 2.8M subscribers. Among other top-ranked Instagram profiles is @hoteisepousadasbrasil. @hoteisepousadasbrasil has 500.5K followers.
How to find top Brazil influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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