Top Instagram Influencers and Instagram Users in Brazil in 2024
Find out who are the top Instagram influencers in Brazil. Download the list of the most popular Instagram accounts in Brazil.

Discovery

Discover Top Ranked Influencers by Type and Category of Influence in Brazil. We've profiled Brazil's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking in Brazil Find out the most influential Instagram accounts with details on their number of followers from Brazil. We’re currently tracking a total of 411 influencers in Brazil with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 MC Hariel
@mchariel
Entertainment and Music 13.3M 1.62%
2 DIANHO
@dianhooficial
3.8M 0.90%
3 Denise de S. P. Ferreira
@papodaprofessoradenise
Education Celebrities Animals & Pets Humor Film, Music & Books 533.6K 0.12%
4 𝖳𝗁𝖺𝗅𝗒𝖺 𝖣𝖺 𝖲𝗂𝗅𝗏𝖺
@thalyadasilva_
306.7K 6.69%
5 O Coala 🐨
@ocoala01
Funny Celebrity 282.6K 2.98%
6 EstiloDub Car
@estilodubcar
Cars 237.3K 0.20%
7 Carlos Moisés
@governadormoises
216.7K 0.40%
8 Guilherme Abe
@guilhermeabe
Sports Skateboarding Film, Music & Books 207.1K 2.38%
9 Criciúma Esporte Clube
@criciumaoficial
Sports Soccer 190.6K 0.63%
10 Telmo Martinello
@telmomartinello
Family 162.8K 3.93%
11 MARLON
@marloncantor
Arts and Crafts Actors 153.1K 0.82%
12 Keilla Ribeiro
@keillaribeirooficial
Beauty and Self Care 142.9K 0.62%
13 dazaranha
@dazaranha
Entertainment and Music Music 124.6K 1.32%
14 Giovanni Vianna
@giovanni_vianna
Sports 124.1K 5.67%
15 Carol Freittas
@carolfreittasp
122.2K 0.20%
16 Geison Marques
@gehgante
Family Education 118.8K 2.30%
17 Isadora Brigido
@isadorabrigido
Photography Celebrity 116.1K 2.17%
18 R A M O N T E S S M A N N
@ramon_tessmann
101.5K 0.47%
19 Lu e Sua Casinha 🏡
@luesuacasinha
Home and Garden 92.3K 0.29%
20 Léo Schilling
@leoaschilling
Sports Personal Finance Coaching Training 87.9K 2.68%
21 Milena freestyle⚽️🇧🇷
@milenafreestyle
Sports 83.2K 2.71%
22 Sereia Kids 🧜🏻‍♀️
@sereiakids
Family Fashion and Accessories Moms 80.5K 0.30%
23 CARVOEIRO DOENTE 🟡⚫️
@carvoeirodoente
Sports 70.9K 2.61%
24 Porta Térmica & Churrasq. Rotativa
@doorgrill
Home and Garden 68.7K 0.03%
25 𝔻𝕚𝕧𝕚𝕟𝕠 ℂ𝕙𝕖𝕗𝕗 🔪
@divino.cheff
67.6K 0.36%
26 Zabot
@djzabot
Entertainment and Music Film, Music & Books 65.1K 0.83%
27 Coisa + Fofura by Ale Marjorie
@coisamaisfofura
Arts and Crafts Marketing and Advertising 64.2K 0.26%
28 •K A M I L A R O S A L I N O•
@kamilarosalino
Beauty and Self Care 63.2K 1.29%
29 ⠀⠀⠀⠀⠀⠀⠀⠀ ⠀LUHANA PAWLICK
@luhanapawlick
Fashion and Accessories Celebrities Hair & Beauty 62.5K 0.58%
30 Larissa Borges
@larissakarolineborges
Romance and Wedding 61K 0.60%
31 Enzo Gabriel Fagundes 🎤
@enzo.fagundes
Entertainment and Music 59.2K 0.52%
32 Thiago Manzoli
@cantormanzolii
58.8K 0.83%
33 𝐁𝐈𝐍𝐇𝐎𝐎 𝐁𝐑𝐈𝐆𝐍𝐎𝐋𝐈
@binhoobrignolibatera
Entertainment and Music Animals Events 58.4K -
34 Suélen Serafim
@suelenserafimf
56.5K 0.45%
35 Mana Naspolini 💕
@mananaspolini
Fashion and Accessories Home and Garden 52.9K 0.47%
36 Angelo Bertier
@stux_777
Photography Video Gaming Video Blogger Gaming Video Creator 52.7K 1.46%
37 🎈✨Marquinhos Balões ✨🎈
@marquinhosbaloes
Arts and Crafts 52.4K 0.20%
38 𝓜𝓪𝓷𝓾𝓮𝓵𝔂 𝓖𝓲𝓼𝓵𝓸𝓷 𝓮 𝓔𝓶𝓮𝓵𝔂𝓷 🌼🌻
@manuelygislon
Fashion and Accessories 52.4K 0.27%
39 Unhas em Gel Criciuma
@unhasemgelcriciuma
50.9K 0.40%
40 PASTOR GAÚCHO
@pastorgaucho
Entertainment and Music 47.5K 1.07%
41 Eliane carvalho
@casa_simples_
Food 46.4K 2.37%
42 Chiquita Bonita
@chiquitabonitamoda
Fashion and Accessories 46.3K -
43 Mozart Crystal América do Sul
@mozartcrystal
Arts and Crafts Home and Garden 45.7K 0.40%
44 Micheli Nunes
@myrnunes
Finance 45.6K 3.40%
45 Gastropub e Sushi Bar
@complexoletsdrop
Food 45.1K 2.50%
46 Bruna Ghisoni 🛹 Tubarão - SC
@brunathzskate
Fashion and Accessories Arts and Crafts Skateboarding Snowboarding 44.3K 2.24%
47 Vanessa Moraes de Andrade, PhD
@vanessamdeandrade
Fitness and Health 43.6K 0.54%
48 Dr. Max Rego
@drmaxrego
42K 0.42%
49 Camila Guollo Queiroz
@camilaguollo
Fashion and Accessories Travel 40.4K 0.64%
50 Coisas da Gi Pratas E Semijoias
@coisasda_gi
Fashion and Accessories Marketing and Advertising Soccer 37.9K 0.13%
51 Marcela Barros Damm
@marceladamm
36.7K 4.20%
52 Confraria Do Cabelo
@confrariadocabelo
Beauty and Self Care 35.9K 0.12%
53 Thayane de Bem
@thayanedebem
Fashion and Accessories 34K 0.34%
54 Bruno Silva
@brunosilvakt
Sports Soccer 33.6K 7.01%
55 𝗘𝗩𝗘𝗥𝗧𝗢𝗡 𝗟𝗜𝗠𝗔
@evertonlima_98
33.2K 0.58%
56 Fernando | Personal Trainer
@fernandobasilio
31.8K 12.90%
57 JVF - ÓCULOS SOLAR E ARMAÇÕES
@jvfacessorios
Fashion and Accessories Business and Finance 31.7K 0.06%
58 POMAR
@pomarcafechoperia
29.7K 0.64%
59 Bella Fashion
@salaobellafashion
Fashion and Accessories Beauty and Self Care 29.4K 0.32%
60 Mirian Mattos •Nail Designer
@mirianmattosnails
28.8K 8.90%
61 🧿 ESPECIALISTA EM POSTURA
@andersonnpersonal
Fitness and Health Coaching 28.6K 0.71%
62 Flor de Cacau ∙ Moda feminina
@flordecacauoficial
Food 28.6K 0.17%
63 SEBASTIAN 🛹
@sebastiansimonetto
Sports 28.3K 4.00%
64 Izadora Pizzetti
@izapizzetti
Beauty and Self Care 27.9K 0.41%
65 Amigos de Criciúma
@amigos_de_criciuma
Life and Society 27.7K 3.50%
66 Silvio Junior
@silvinhojj
27.4K 4.20%
67 Orbea Brasil
@orbeabrasil
Outdoor Activity Sports Home and Garden 27.3K 0.80%
68 MARIA LAURA BUSSOLO •TATUADORA
@mlauratattoo_
Art Arts and Crafts 27K 0.69%
69 KARINA SMANIOTTO | Corretora de imóveis
@karina_smaniotto
Finance Business and Finance 26.6K 1.52%
70 LAERTTES
@laerttes
Arts and Crafts 26.4K 0.53%
71 Julia Forgiarini
@juliaforgiarini
Education 26.4K 7.21%
72 Lucas Avi Decorador
@lucasavidecorador
Home and Garden Parties Events 25.8K 0.96%
73 Gustavo Milioli
@gustavomilioli
Auto and Vehicles Finance 25.3K 0.70%
74 Restaurante e Café. Sem glúten . Sem lactose
@sabores_do_campo
Food 25.1K 0.90%
75 Doc Vitinho Benincá
@vitorbeninca
Medical Health 24.8K 1.20%
76 D A N I E L A D A L P O N T
@danieladalpont_
Business and Finance Fashion and Accessories Home and Garden 24.7K 1.37%
77 Fibra de Vidro Criciúma
@arielimotta
Beauty and Self Care 24.6K 0.60%
78 Jhony Torquato
@jhonytorquato
Beauty and Self Care Marketing and Advertising 24.6K 0.86%
79 Mayara Souza
@maysouhza
24.2K 6.97%
80 Daniela Nagel
@ateliedanielanagel
Beauty and Self Care Hair & Beauty Celebrities DIY & Crafts 24K 1.00%
81 ᴠᴇʀɪ ᴘɪʀᴇs ᴀᴄᴇssóʀɪᴏs
@veri.pires.acessorios
Beauty and Self Care Product Showcase 23.1K 0.53%
82 Dr. Eduardo Martins
@dreduardomartins
Education Fitness and Health 22.5K 0.34%
83 Becker Joias/ CONSIGNADO
@becker_joias
Fashion and Accessories 22.4K 0.10%
84 Gi Goulart - Mentora Estrategista
@gigoulartmkt
22.2K 0.23%
85 Ingrid Campos
@ingridcamposg
21.9K 2.80%
86 Eduardo Valente
@eduardovalente
Photography 21.6K 0.32%
87 𝐀𝐓𝐄𝐋𝐈𝐄 𝐃𝐄𝐍𝐈𝐒𝐄 𝐒𝐀𝐍𝐓𝐎𝐒
@denisesantosmk
Beauty and Self Care Hair & Beauty Celebrities 20.8K 0.99%
88 Jonas Santos
@jonasdsr
Travel 20.3K 1.20%
89 Leticia Licios | fashion 🇧🇷
@liicios
Fashion and Accessories Travel 20.3K 2.06%
90 Vintage Semijoias Atacado! 💍
@vintagejoias
Fashion and Accessories Product Showcase 20.2K 0.20%
91 BigPhone Criciúma
@bigphonecriciuma
Product Showcase Auto and Vehicles 20.1K 0.20%
92 Circo fantasy
@circofantasy_oficial
Entertainment and Music 19.9K 2.10%
93 Por Manu Honorato ♡
@manuhonoratto
19.7K 2.20%
94 𝙼𝚘𝚗𝚢 𝚁𝚊𝚖𝚘𝚜
@monyramos_
19.6K 1.03%
95
@hsjosecriciuma
Education 19.4K 1.40%
96 Julio Prudêncio
@ladiesfunkoficial
Entertainment and Music 19.3K 4.20%
97 🐈 Tuffy 🐈
@tuffy.ogato
Pets 19.2K 3.00%
98 Greice Nazario
@greicenazario
19.1K 1.60%
99 LUANA BARROS
@luanabarros.ds
19K 1.30%
100 Leticia Machado
@leticiamachadd
Marketing and Advertising Health & Fitness Nature & Outdoors 18.7K 0.71%
FAQ: Top Instagram Influencers in Brazil
Who is the most popular Instagram influencer in Brazil?
If you're curious about the leading Instagram influencers in Brazil, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer from Brazil is @mchariel with 13.3M subscribers in Brazil.
The second most popular influencer on Instagram in Brazil is @dianhooficial. The @dianhooficial profile has 3.8M subscribers. Among other top-ranked Instagram profiles is @papodaprofessoradenise. @papodaprofessoradenise has 306.7K followers.
How to find top Brazil influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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