Top Instagram Influencers and Instagram Users in 2024
Find out who are the top Instagram influencers. Download the list of the most popular Instagram accounts.

Discovery

Discover Top Ranked Influencers by Type and Category of Influence. We've profiled top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking Find out the most influential Instagram accounts with details on their number of followers. Weโ€™re currently tracking a total of 164,874 influencers with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 Jennifer Lopez
@jlo
Art Food and Drink Entertainment and Music Celebrity Modeling Music Singer Artist Creators & Celebrities 253.6M 0.01%
2 KATY PERRY
@katyperry
Entertainment and Music Music Singer Bands Musicians Creators & Celebrities 207.1M 0.01%
3 Kevin Hart
@kevinhart4real
Entertainment and Music Comedian Creators & Celebrities 180.2M 0.06%
4 Cardi B
@iamcardib
Entertainment and Music Singer Hair & Beauty Celebrities Design Artist 169M 1.05%
5 Priyanka
@priyankachopra
Actors Artist Creators & Celebrities 90.7M 0.72%
6 snoopdogg
@snoopdogg
Entertainment and Music Music Food Chef Actor Creators & Celebrities 84.7M 0.06%
7 KAROL G
@karolg
Entertainment and Music Humor Film, Music & Books Celebrities Health & Fitness 68.3M 5.59%
8 Juventus
@juventus
Sports Soccer Sports Team Creators & Celebrities 60.4M 0.20%
9 Michelle Obama
@michelleobama
Books Pets Author Creators & Celebrities 57.1M 0.25%
10 Wardell Curry
@stephencurry30
Sports Basketball Athlete Creators & Celebrities 56.4M 0.90%
11 HUDA BEAUTY
@hudabeauty
Beauty and Self Care Blogger Creators & Celebrities 54.1M 0.05%
12 Kris Jenner
@krisjenner
TV Shows Celebrities Producers Public Figure 52.8M 0.31%
13 House of Highlights
@houseofhighlights
Sports Entertainment and Music News Video Gaming Basketball Cooking Celebrities Media/News Company Publishers 52M 0.72%
14 Conor McGregor Official
@thenotoriousmma
Sports Video Gaming Mixed martial arts Athlete Creators & Celebrities 47.3M 0.65%
15 Nora Fatehi
@norafatehi
Acting and Drama Entertainment and Music Celebrity Music Singer Creators & Celebrities 46.3M 0.41%
16 Virginia Fonseca Costa
@virginia
Beauty and Self Care Romance and Wedding Modeling Humor Celebrities Film, Music & Books Animals & Pets Artist 46.1M 4.27%
17 NICKY JAM
@nickyjam
Entertainment and Music Music Management Singer Celebrities 44.2M 0.32%
18 Natasha Wilona
@natashawilona12
Fashion and Accessories Celebrity Modeling Cars & Motorcycles Film, Music & Books Celebrities 43.3M 0.24%
19 chrissy teigen
@chrissyteigen
Food Modeling TV Host Personal Blog Creators & Celebrities 42.7M 0.12%
20 Marina Ruy Barbosa
@marinaruybarbosa
Acting and Drama Fashion and Accessories Celebrity Actors Celebrities Hair & Beauty Health & Fitness 42.3M 0.09%
21 Laudya Cynthia Bella
@laudyacynthiabella
Acting and Drama Health and Medical Services Music of Asia Singer Film, Music & Books Public Figure Creators & Celebrities 39.7M 0.08%
22 KIM LOAIZA ๐Ÿ–ค
@kimberly.loaiza
Entertainment and Music Actors Modeling Film, Music & Books Cars & Motorcycles Celebrities Humor Public Figure Creators & Celebrities 38.5M 1.90%
23 DJ KHALED
@djkhaled
Entertainment and Music Parenting DJ Celebrities Film, Music & Books Artist Creators & Celebrities 38.5M 0.08%
24 Shay Mitchell
@shaymitchell
Celebrity Modeling Actor Creators & Celebrities 36.5M 0.28%
25 NATTI NATASHA
@nattinatasha
Entertainment and Music Actors Music Singer Celebrities Film, Music & Books 36.1M 0.44%
26 Addison Rae
@addisonraee
Beauty and Self Care Public Figure Creators & Celebrities 36M 1.06%
27 Nick Jonas
@nickjonas
Entertainment and Music Food Product Showcase Artist Creators & Celebrities 35.4M 1.06%
28 Ciara
@ciara
Beauty and Self Care Entertainment and Music Business and Finance Celebrity Music Entertainment Actors Bands Musicians Creators & Celebrities 35.4M 0.97%
29 Atta Halilintar (PAPATA)
@attahalilintar
Entertainment and Music Music Auto and Vehicles Business and Finance Producers Cars & Motorcycles Celebrities Film, Music & Books 35.1M 0.41%
30 Sabrina Carpenter
@sabrinacarpenter
Entertainment and Music Music Modeling Artist Creators & Celebrities 33.1M 6.78%
31 Jackson Wang
@jacksonwang852g7
Entertainment and Music Singer Artist Creators & Celebrities 33M 3.75%
32 Victoria Beckham
@victoriabeckham
Fashion and Accessories Beauty and Self Care Product Showcase Modeling Musician/Band Creators & Celebrities 32.7M 0.07%
33 Viih Tube
@viihtube
Family Beauty and Self Care Entertainment and Music Modeling Lifestyle Celebrities Humor Game Cars & Motorcycles 32.3M 0.05%
34 Shilpa Shetty Kundra
@theshilpashetty
Beauty and Self Care Fashion and Accessories Fitness and Health Business and Finance Celebrity Actors Artist Creators & Celebrities 32.2M 0.57%
35 Megan Thee Stallion
@theestallion
Entertainment and Music Music Entertainment Singer Artist Creators & Celebrities 32.1M 2.33%
36 LUรSA SONZA
@luisasonza
Entertainment and Music Music Lifestyle Singer Design Celebrities 31.7M 1.01%
37 50 Cent
@50cent
Entertainment and Music Entertainment Singer Music Bands Musicians Creators & Celebrities 31.3M 0.15%
38 Golden State Warriors
@warriors
Sports Sports Team Creators & Celebrities 31.2M 0.30%
39 Sofia Vergara
@sofiavergara
Entertainment and Music Actors Modeling Celebrities 30.9M 0.71%
40 LUDMILLA
@ludmilla
Entertainment and Music Music Singer Songwriting Dance Celebrities Film, Music & Books Animals & Pets 30.2M 0.45%
41 Emily Ratajkowski
@emrata
Fashion and Accessories Beauty and Self Care Entertainment and Music Creators & Celebrities 30M 1.37%
42 Zach King
@zachking
Entertainment and Music Arts and Crafts Animation and Cosplay Celebrity Video Blogger Film, Music & Books Celebrities 29.4M 2.30%
43 Chiara Ferragni โœจ
@chiaraferragni
Fashion and Accessories Business and Finance Public Figure Creators & Celebrities 29.2M 2.92%
44 Chelsea Olivia Wijaya
@chelseaoliviaa
Entertainment and Music Romance and Wedding Celebrity Celebrities Singer 28.9M 0.14%
45 TWICE
@twicetagram
Art Music Band Modeling Artist Creators & Celebrities 28.8M 1.42%
46 Salma Hayek Pinault
@salmahayek
Actors Actor Creators & Celebrities 28.5M 1.29%
47 C A M I L O
@camilo
Entertainment and Music Actors Celebrities Design Artist 28.2M 1.03%
48 Arsenal
@arsenal
Sports Soccer Sports Team Creators & Celebrities 27.7M 0.36%
49 Alicia Keys
@aliciakeys
Entertainment and Music Beauty and Self Care Celebrity Modeling Music Bands Musicians Creators & Celebrities 27.6M 0.30%
50 Mike Tyson
@miketyson
Sports Fan Pages Public Figure Creators & Celebrities 27.1M 3.92%
51 Deborah Secco
@dedesecco
Celebrity Actors Celebrities Design 26.5M 0.12%
52 Paris Hilton
@parishilton
Entertainment and Music Fashion and Accessories Creators & Celebrities 26.4M 0.89%
53 Hannah Stocking
@hannahstocking
Entertainment and Music Funny Parenting Modeling Celebrities Health & Fitness 26.4M 0.47%
54 Nicole Bahls
@nicolebahls
Fashion and Accessories Modeling Celebrities Humor Film, Music & Books 25.6M 0.30%
55 BELLA
@bellathorne
Music Producers Singer Entrepreneur Creators & Celebrities 25.2M 1.00%
56 Doja Cat
@dojacat
Entertainment and Music Music Modeling Entertainment Bands Musicians Musician/Band Creators & Celebrities 24.5M 3.85%
57 loren gray
@loren
Entertainment and Music Fashion and Accessories Music Video Blogger Celebrities 24.3M 0.16%
58 alexandra daddario
@alexandradaddario
Acting and Drama Celebrity Modeling Actors Actor Creators & Celebrities 24M 1.19%
59 Los Angeles Lakers
@lakers
Sports Video Gaming Basketball Sports Team Creators & Celebrities 23.8M 1.04%
60 Amanda ๐•ฎ๐–Š๐–—๐–“๐–ž
@amandacerny
Entertainment and Music Celebrity Actors Modeling Celebrities 22.8M 0.94%
61 ๐Ÿ’ขLA167x๐Ÿ’ข
@farruko
Entertainment and Music Automotive Actors DJ Music Humor Film, Music & Books Celebrities 22.5M 0.17%
62 Bruno Gagliasso
@brunogagliasso
Celebrity Actors Celebrities Humor 22.4M 0.51%
63 CARMEN VILLALOBOS
@cvillaloboss
Acting and Drama Entertainment and Music Celebrity Actors TV Shows Film, Music & Books Celebrities Animals & Pets 22.3M 1.42%
64 Simone e Simaria
@simoneesimaria
Entertainment and Music Band Celebrities Animals & Pets Humor 22.1M 0.47%
65 LUCAS RANGEL
@lucasranngel
Beauty and Self Care Business and Finance Music Lifestyle Celebrities Film, Music & Books 22.1M 1.93%
66 JADE
@jadepicon
Fashion and Accessories Modeling Celebrities Humor Cars & Motorcycles 22M 1.01%
67 Janhvi Kapoor
@janhvikapoor
Celebrity Celebrities 21.9M 3.06%
68 taraji p henson
@tarajiphenson
Celebrity Business and Finance Actors Singer Music Actor Creators & Celebrities 21.9M 0.46%
69 A S H L E Y G R A H A M
@ashleygraham
Fashion and Accessories Family Modeling Celebrities Public Figure 21.6M 0.15%
70 Rafael Vitti
@rafaavitti
Funny Actors Celebrities Animals & Pets 21.3M 0.24%
71 disruptiv & faithfull
@cleo
Product Showcase Marketing and Advertising Celebrities Film, Music & Books 21.1M 0.05%
72 MAKE OUT HILL
@xxxtentacion
Entertainment and Music Music Singer Musician/Band Creators & Celebrities 21.1M 203.23%
73 GKAY
@gessicakayane
Fashion and Accessories Humor Celebrities Animals & Pets 20.8M 1.27%
74 Taapsee Pannu
@taapsee
Acting and Drama Modeling Actors Artist Creators & Celebrities 20.5M 0.47%
75 Lexa
@lexa
Entertainment and Music Music Singer Celebrities Film, Music & Books 20.5M 0.29%
76 dwyanewade
@dwyanewade
Sports Basketball Athlete Creators & Celebrities 20.4M 0.35%
77 Rick Ross
@richforever
Business and Finance Music Celebrities 19.5M 1.65%
78 Flavia Pavanelli | ๐˜ผ๐™˜๐™ฉ๐™ง๐™š๐™จ๐™จ โ€ข ๐™๐™–๐™จ๐™๐™ž๐™ค๐™ฃ โ€ข ๐˜ฝ๐™š๐™–๐™ช๐™ฉ๐™ฎ
@flaviapavanelli
Fashion and Accessories Beauty and Self Care Marketing and Advertising Lifestyle Actors Celebrities 19.3M 0.07%
79 President Joe Biden
@potus
Politics Government Official Creators & Celebrities 19.2M 0.13%
80 Bretman Rock
@bretmanrock
Celebrity Video Blogger Celebrities Movie Character Creators & Celebrities 18.9M 3.78%
81 David Michigan โšก๏ธ
@davidmichigan
Education Upskilling Celebrity Celebrities Health & Fitness 18.5M 0.02%
82 Lonzo Ball
@zo
Basketball Sports Personal Blog Creators & Celebrities 18.4M 0.98%
83 Meghan Trainor
@meghantrainor
Entertainment and Music Family Music Songwriting Producers Musician/Band Creators & Celebrities 18.2M 0.36%
84 Radio Javan
@radiojavan
Entertainment and Music Bands Musicians Creators & Celebrities 18.1M 0.11%
85 ะะะกะขะฏ ะ˜ะ’ะ›ะ•ะ•ะ’ะ
@_agentgirl_
Entertainment and Music Fashion and Accessories Home and Garden TV Host Video Blogger Celebrities Blogger 18.1M 1.23%
86 Sou Eu Na Vida
@soueunavida
Funny Entertainment and Music Entertainment Memes Celebrities Humor Entertainment Website 18.1M 0.49%
87 Rossa
@itsrossa910
Entertainment and Music Music Modeling Film, Music & Books Cars & Motorcycles Celebrities 18M 0.07%
88 Alexis Ren
@alexisren
Fashion and Accessories Health and Medical Services Modeling Public Figure Creators & Celebrities 17.9M 0.69%
89 Charlie Puth
@charlieputh
Music Singer Songwriting Musician/Band Creators & Celebrities 17.8M 3.12%
90 Jimmy Neutch
@teyanataylor
Entertainment and Music Acting and Drama Parenting Bands Musicians Musician/Band Creators & Celebrities 17.5M 1.59%
91 Blac Chyna ๐Ÿ’‹
@blacchyna
Fitness and Health Beauty and Self Care Fashion and Accessories Entertainment and Music Celebrity Television Modeling TV Shows Celebrities 17.4M 0.07%
92 Felipe Neto ๐Ÿฆ‰
@felipeneto
Entertainment and Music Celebrities Film, Music & Books Animals & Pets 17.4M 1.05%
93 Keฬfera Buchmann
@kefera
Entertainment and Music Celebrity Actors Modeling Celebrities Film, Music & Books 17.1M 0.35%
94 NCT 127 Official Instagram
@nct127
Entertainment and Music Music Modeling Bands Musicians Musician/Band Creators & Celebrities 16.6M 3.42%
95 Manelyk Gonzalez
@manelyk_oficial
Fashion and Accessories Entertainment and Music Marketing and Advertising Actors Celebrities Design Hair & Beauty 16.5M 1.10%
96 Tottenham Hotspur
@spursofficial
Sports Sports Team Creators & Celebrities 16.3M 0.15%
97 Dr .๐ŸงฟNaomi Campbell
@naomi
Fashion and Accessories Celebrity Actors Entertainment Music Public Figure Creators & Celebrities 16M 0.40%
98 Heart Evangelista
@iamhearte
Arts and Crafts Celebrity Business and Finance Actors Design Lifestyle Artist Creators & Celebrities 16M 0.18%
99 Donya
@donya
Beauty and Self Care Fashion Design Modeling Public Figure Creators & Celebrities 15.9M 2.21%
100 Dinda Hauw
@dindahw
Beauty and Self Care Celebrity Celebrities Film, Music & Books Cars & Motorcycles 15.8M 0.79%
FAQ: Top Instagram Influencers
Who is the most popular Instagram influencer?
If you're curious about the leading Instagram influencers, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer is @jlo with 253.6M subscribers.
The second most popular influencer on Instagram is @katyperry. The @katyperry profile has 207.1M subscribers. Among other top-ranked Instagram profiles is @kevinhart4real. @kevinhart4real has 169M followers.
How to find top influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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