Great News!! If you Register Now to Attend the 1ST Annual Marketing Symposium with the code; "WomanToWomanAfrica" you will get a 20% discount off the registration fee! The Sessions give you insights from leading industry experts! Refer to the flyer for more details. #Marketing #MarketingSymposium #womantowoman

The Marketing Symposium will be well packed with seasoned Industry Experts! Meet Mariam Kaleem Agyeman-Buahin, Group Heda, Digital Marketing at Letshego Holdings Limited If you Register Now to Attend the 1ST Annual Marketing Symposium with the code; "WomanToWomanAfrica" you will get a 20% discount off the registration fee!

The Marketing Symposium will be well packed with seasoned Industry Experts! Meet Polelo Kilner, Head of Marketing and Communications at Access Bank Botswana If you Register Now to Attend the 1ST Annual Marketing Symposium with the code; "WomanToWomanAfrica" you will get a 20% discount off the registration fee!

The Marketing Symposium will be well packed with seasoned Industry Experts! Meet Helen McIntee Carlisie , President of The African Marketing Confederation (AMC). If you Register Now to Attend the 1ST Annual Marketing Symposium with the code; "WomanToWomanAfrica" you will get a 20% discount off the registration fee!

The Marketing Symposium will be well packed with seasoned Industry Experts! Meet Adj. Prof. Dr. Behrang Parhizkar, Chief Executive Officer at Chamrun Digital (Malaysia) If you Register Now to Attend the 1ST Annual Marketing Symposium with the code; "WomanToWomanAfrica" you will get a 20% discount off the registration fee!

The Marketing Symposium will be well packed with seasoned Industry Experts! Meet Stephanie Sandridge , Head of Brand & Marketing at Stanbic Bank Botswana If you Register Now to Attend the 1ST Annual Marketing Symposium with the code; "WomanToWomanAfrica" you will get a 20% discount off the registration fee!

The Marketing Symposium will be well packed with seasoned Industry Experts! Meet William Surmon , Chief Sales & Marketing Officer at Botswana Insurance Company Limited. If you Register Now to Attend the 1ST Annual Marketing Symposium with the code; "WomanToWomanAfrica" you will get a 20% discount off the registration fee!

The Marketing Symposium will be well packed with seasoned Industry Experts! Meet Oteng Tlhong, Trade Marketing Country Manager at AB-InBev. If you Register Now to Attend the 1ST Annual Marketing Symposium with the code; "WomanToWomanAfrica" you will get a 20% discount off the registration fee!

The Marketing Symposium will be well packed with seasoned Industry Experts! Meet Tebogo LebotseSebego , Communications and Public Relations Head at Mascom. If you Register Now to Attend the 1ST Annual Marketing Symposium with the code; "WomanToWomanAfrica" you will get a 20% discount off the registration fee!

TIPS FOR SMALL BUSINESS OWNERS Once you have established what gap you are going to bridge in the market with your product/service, you need to establish a well-defined niche/target audience - because the truth is, you cannot sell or service everyone. When you spread yourself too thin, you risk the chances of having a poor deliver service and lose engaged and interested clients. Here is HubSpot's 5-Step Process for Finding Your Business's Ideal Niche Market; 1. Reflect on your passions and interests. 2. Identify customers' problems and needs. 3. Research the competition. 4. Define your niche and its profitability. 5. Test your product or service You can read more on; https://blog.hubspot.com/sales/niche-market

Good Morning! Let's talk about the Do's, Don'ts and Maybe's of Start-ups. There are a few certain areas where you will fall short when starting your business. One of those may be Human Resource. Would you hire a friend to fill in the spot? In a recent Blog, Joe Procopio said you SHOULD'NT. Stating, "The problem with hiring your friends, family, even just former coworkers, is that you’re assuming, or even just hoping, that the dynamics from one relationship can translate into the dynamics required by the second relationship. This never happens. And the determining factor in whether or not both relationships survive, personal and professional, depends on how ready you are for that problem to get ugly." What is YOUR take on the matter?

Celebrating Unity, Diversity and love! Happy Africa Day! #AfricaDay2022 #womantowoman