Top Instagram Influencers and Instagram Users in South Africa in 2024
Find out who are the top Instagram influencers in South Africa. Download the list of the most popular Instagram accounts in South Africa.

Discovery

Discover Top Ranked Influencers by Type and Category of Influence in South Africa. We've profiled South Africa's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking in South Africa Find out the most influential Instagram accounts with details on their number of followers from South Africa. We’re currently tracking a total of 175 influencers in South Africa with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 Jade 🇿🇦🌊
@jadegrobler
Nature Outdoor Activity Modeling Lifestyle 1.3M 0.86%
2 MENS FASHION by SERGIO INES
@whatmyboyfriendwore
Fashion and Accessories Food Styling Lifestyle Blogger 866.3K 0.49%
3 Sarah Langa
@sarahlanga
Fashion and Accessories Education Marketing and Advertising Lifestyle Architecture Film, Music & Books 684.3K 0.67%
4 Tamara Francesconi
@tamfrancesconi
Travel Celebrity Actors Modeling Lifestyle 681.8K 5.64%
5 Yaya Mzazi
@luyandamzazi
Acting and Drama Celebrity Food and Drink Modeling Lifestyle Digital Creator 633.8K 0.98%
6 COTTON ON AFRICA
@cottonon_africa
Fashion and Accessories Lifestyle 542.1K 0.31%
7 Waleed Wayne Parnell
@parnygram
Sports Lifestyle 347.7K 3.75%
8 Sinovuyo
@sinovuyomondliwa
Parenting Modeling Lifestyle 343.8K 1.39%
9 Kim Jayde
@kimjayde
Entertainment and Music Fashion and Accessories Business and Finance Lifestyle Health & Fitness 328.8K 1.16%
10 Pinkygirl 🇿🇦
@pinky_.girl
Entertainment and Music Parenting Lifestyle Modeling 310.2K 0.78%
11 ANELISA x ASANELE
@sobekwatwins
Fashion and Accessories Lifestyle 295.3K 1.63%
12 Simoné Pretorius
@simonenortmann
Celebrity Lifestyle 252.7K 2.04%
13 Twazzy💎
@_twazzy_
Fashion and Accessories Fitness and Health Moms Lifestyle 236.9K 1.20%
14 Londiwe Happiness Shongwe
@londy_nu_wakhe
Fashion Modeling Lifestyle 211.8K 1.00%
15 Mila Anufrieva
@mila_anufrieva
Fashion Lifestyle 203.7K 1.05%
16 Carla Kanungo
@carlaruthdennis
Fashion and Accessories Home and Garden Beauty and Self Care Lifestyle 198.4K 1.09%
17 Belinda
@amandajingela
Beauty and Self Care Modeling Lifestyle 190.2K 1.16%
18 Zia Suarez
@zia_suarez
Travel Photography Lifestyle 170.7K 6.29%
19 melindabam
@melindabam
Business and Finance Lifestyle Modeling 169.9K 2.42%
20 @stevemaddensa
@stevemaddensa
Fashion Styling Lifestyle 146.9K 0.26%
21 Landiwe Gama
@landzygama
Entertainment and Music Product Showcase Lifestyle Modeling 145.1K 8.04%
22 Aisha Baker
@bakedonline
Fashion and Accessories Business and Finance Lifestyle Celebrities Hair & Beauty Design 142.5K 1.16%
23 Phuti Tshiamo ®️
@tshi_amor
Fitness and Health Family Parenting Lifestyle 139.3K 1.54%
24 lizeka makala
@lillylizcat94
Fashion and Accessories Beauty and Self Care Lifestyle 133.6K 1.28%
25 Bok van Blerk
@bokvanblerkreal
Fishing Lifestyle 133.2K 0.61%
26 Zama
@zamamngunii
Fashion Styling Lifestyle Celebrities Hair & Beauty Design Health & Fitness 129K 2.90%
27 Miss Noxy babey
@miss_noxy_babey
Fitness and Health Fashion and Accessories Lifestyle 127.4K 1.40%
28 Zovuyo Msutwana
@zoemsutwana
Entertainment and Music Parenting Lifestyle Styling 126.8K 1.64%
29 MIA KOZO
@miakozo
Education Marketing and Advertising Lifestyle Celebrities Hair & Beauty 123.5K 0.19%
30 Zinhle Mqadi 👸🏽
@zinhlemqadi1
Finance Business and Finance Modeling Lifestyle Film, Music & Books 117.9K 1.37%
31 Lindy Lin
@lindylin.mua
Fashion Beauty Lifestyle 115.4K 3.63%
32 Zoë Brown
@zbzoebrown
Fashion and Accessories Entertainment and Music Family Styling Lifestyle 115.3K 1.26%
33 Katlego Mbuyisa
@lush_aee
Fashion and Accessories Lifestyle Modeling 110.6K 2.14%
34 P A M S O L E
@pamzokuhle
Fashion and Accessories Beauty and Self Care Lifestyle Styling Design Hair & Beauty 110.1K 1.84%
35 Ntokozo Mkhize
@ntokkymkhize
Beauty and Self Care Lifestyle 105.1K 4.90%
36 Thandolwethu Tsekiso
@iamthandolwethu
Fashion and Accessories Entertainment and Music Lifestyle 102.3K 0.42%
37 Amand
@loynaphe
Lifestyle Fashion 101K 2.03%
38 South African Girls Killing It
@sa_girlskillingit
Education Upskilling Finance Styling Lifestyle Celebrities 98.9K 0.33%
39 Victoria Paige 💎
@victoriapaigey
Travel Photography Lifestyle Photographer 98.7K 2.28%
40 Lady Colleen Glaeser
@lady_colleen_glaeser
Education Upskilling Lifestyle Modeling 98.4K 2.82%
41 David Gleeson
@david_glees
Fashion and Accessories Lifestyle Styling 98K 0.03%
42 Prunella Sanelisiwe Thusi
@prunella_thusi
Fashion Lifestyle Modeling 96.9K 3.10%
43 Willem Botha
@willembotha
Entertainment and Music Beauty and Self Care Photography Music Lifestyle 95K 2.10%
44 Mark Abrahams | Calisthenics
@markfit.crypto
Fitness and Health Lifestyle 91.8K 1.10%
45 𝐷𝑖𝑎𝑛 𝑃𝑖𝑡𝑜𝑢𝑡
@tjekitkwagga
Pets Lifestyle 86K 1.69%
46 Abadala Abas’phethe 🙌🏾. 🇿🇦
@sabelonxumalo_
Fashion and Accessories Business and Finance Lifestyle Modeling 85.3K 4.49%
47 Hayleigh Chamberlain
@haylsworld
Product Education Travel Lifestyle Hair & Beauty Celebrities 84.1K 2.64%
48 Good Housekeeping Magazine SA
@goodhousekeepingsa
Home and Garden News Styling Lifestyle 81.8K 0.61%
49 Tasmin Simón ✞
@x.tas.x
Travel News Lifestyle Modeling Celebrities 81K 0.21%
50 Arly Frost
@arly_frost
Education Upskilling Lifestyle Styling 75.5K 1.50%
51 Aqeelah Harron
@fashionbreed
Fashion and Accessories Dogs Lifestyle Hair & Beauty Celebrities 75.5K 2.31%
52 Tshiamo Rabothata😍
@__algo.dulce
Fashion Modeling Lifestyle 75.1K 1.30%
53 Masentle
@sentle_mm
Life and Society Lifestyle Styling 65.2K 0.32%
54 South Africa's Biggest ⌚️ Blog
@watch_maniac
Fashion and Accessories Entertainment and Music Lifestyle 64K 0.13%
55 Eugenia Prinsloo
@eugenia_prinsloo
Nature Arts and Crafts Lifestyle Design 61.7K 2.40%
56 Theodora Lee
@theodora_lee
Arts and Crafts Education Parenting Lifestyle 61.3K 0.83%
57 Zukhanyé Ncapayi
@theezkay
Fashion and Accessories Medical Health Lifestyle Film, Music & Books Celebrities 60.4K 1.31%
58 Mmanaka Kelobonye
@mmanaka_
Fashion and Accessories Lifestyle 60.3K 4.20%
59 Khwezi Ngcobo
@khwezi_ngcobo
Fashion and Accessories Food Travel Food and Drink Lifestyle 58.6K 4.80%
60 KISS, BLUSH & TELL
@kissblushandtell
Beauty and Self Care Lifestyle 57.9K 1.13%
61 Bianca Bosch
@biancabosch
Fashion and Accessories Lifestyle 56.2K 2.17%
62 Leddi Radebe
@leddi_g
Food Travel Entertainment and Music Celebrity Food and Drink Lifestyle 53.2K 2.94%
63 Jason Blakey-Milner
@blakeymilnerj
Photography Travel Lifestyle Modeling 52.8K 0.32%
64 Bontle Vuyiswa More
@bontle.m
Marketing and Advertising Modeling Lifestyle 50.9K 4.56%
65 Mihlali Adams
@mihlali_adams
Entertainment and Music Fashion and Accessories Music Lifestyle Modeling Celebrities Design Actor 50.5K 0.32%
66 Samantha Reinders
@samreinders
Photography Lifestyle Design 49.3K 0.33%
67 love your journey.
@jadorejourney
Travel Family Lifestyle 49.3K 0.98%
68 𝐑𝐚𝐭𝐢 𝐋𝐞𝐤𝐚𝐥𝐚𝐤𝐚𝐥𝐚
@ratilekalakala
Fashion and Accessories Outdoor Activity Travel Food and Drink Actors Food Vegan Lifestyle 47.2K 0.32%
69 Zazu Moloi
@allmightyza
Entertainment and Music Outdoor Activity Parenting Lifestyle Modeling 46.7K 1.68%
70 Canal Walk Shopping Centre
@canalwalk
Product Showcase Lifestyle Food 46.7K 0.24%
71 Menswear I Whiskey I Notepad💀
@the_great_duch
Fashion and Accessories Lifestyle Modeling Celebrities Design 46.1K 0.20%
72 CapitecBank
@capitecbank
Finance Lifestyle 45.8K 0.60%
73 magdalena fuez
@magdalenafuez
Arts and Crafts Celebrity Lifestyle Celebrities Hair & Beauty Personal Blog 44.7K 1.40%
74 Andi Krause 𓂀
@travelling_entrepreneur_
Fitness and Health Education Upskilling Lifestyle 44K 1.65%
75 Mieke Ola Jansen
@miekeola
Arts and Crafts Fashion and Accessories Fitness and Health Modeling Lifestyle Celebrities 43.3K 0.85%
76 Sean van Noordwyk
@seanvannoordwyk
Acting and Drama Education Celebrity Lifestyle Gym Celebrities Film, Music & Books Humor 41.6K 1.20%
77 Micaela 🌸
@micaela.us
Travel Parenting Modeling Lifestyle 40.9K 5.00%
78 𝐋 𝐈 𝐒 𝐀 ✧☽
@lisakolster
Travel Fashion and Accessories Nature Arts and Crafts Celebrity Lifestyle 40.4K 1.68%
79 Nicole Thompson
@nicole.leethompson
Fitness and Health Travel Actors Lifestyle Modeling 40.2K 0.84%
80 Amber Landers
@amber_landers
Fashion and Accessories Modeling Lifestyle 35.3K 2.04%
81 Cassandra Twala
@cassandratwala
Beauty Business and Finance Lifestyle Design 35.3K 4.12%
82 Gena Löfstrand
@genalofstrand
Fitness and Health Sports Lifestyle Modeling 33.4K 2.95%
83 ⠀⠀⠀⠀⠀⠀⠀⠀⠀Thuli
@thulimakubu
Fashion and Accessories Lifestyle 32.3K -
84 Craig Le Roux
@craigleroux7
Fashion and Accessories Events Modeling Lifestyle 31.2K 2.94%
85 Quintessa Ali
@quintessa_ali
Beauty and Self Care Lifestyle Styling 30K 3.13%
86 Tracy McGregor
@tracymcgregor
Fashion and Accessories Fitness and Health Business and Finance Modeling Lifestyle 29.5K 2.10%
87 Lifestyle • Beauty • Fashion
@_aboutmarie
Beauty and Self Care Fashion and Accessories Lifestyle Hair & Beauty Celebrities 29.4K 0.45%
88 Margaret Malefe
@queendom_mmm
Fashion and Accessories Styling Lifestyle 29.2K 0.40%
89 Jane Sews
@jane_sews
Arts and Crafts DIY and Life Hacks Home and Garden Styling Lifestyle 26.3K 0.95%
90 zamazarth
@zamazarth
Fashion Lifestyle Travel 26.1K 1.00%
91
@miz_diamond
Beauty and Self Care Nature Actors Modeling Lifestyle 25.3K 2.10%
92 Mi'chal Naidoo 🇿🇦 📍Jhb
@michal_naidoo
Beauty and Self Care Travel Marketing and Advertising Lifestyle Styling Celebrities Hair & Beauty 24.7K 1.26%
93 Thapelo Mogashoa
@imthapelomogashoa
Fashion and Accessories Business and Finance Celebrity Modeling Lifestyle 24.2K 1.66%
94 Your indian Boy 🐅 Durban 🧢
@treven_moodley
Fashion and Accessories Parenting Lifestyle Styling 23.8K 2.00%
95 𝐠𝐢𝐬𝐞𝐥𝐚 𝐠𝐨𝐧𝐳𝐚́𝐥𝐞𝐳
@giselagonzalezz_
Fashion and Accessories Marketing and Advertising Modeling Lifestyle 23.5K 0.94%
96 Tarryn Candice | Women’s Fashion & Style Ideas
@fashionfundi
Fashion Styling Lifestyle Digital Creator 22.8K 0.34%
97 Le’Chelle Aldridge
@lechellealdridge
Fashion Shopping Lifestyle 22.2K 3.57%
98 Pilar Noriega | Blogger
@pilarnoriegaa
Travel Fashion and Accessories Food Careers Food and Drink Lifestyle Blogger Creators & Celebrities 21.3K 1.58%
99 Nwabisa Ntlokwana
@nwabisantl0kwana
Fashion Modeling Lifestyle 21K 0.90%
100 Marcel Van Der Merwe
@marcelvandermerwe
Funny Modeling Lifestyle 20.9K 2.53%
FAQ: Top Instagram Influencers in South Africa
Who is the most popular Instagram influencer in South Africa?
If you're curious about the leading Instagram influencers in South Africa, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer from South Africa is @jadegrobler with 1.3M subscribers in South Africa.
The second most popular influencer on Instagram in South Africa is @whatmyboyfriendwore. The @whatmyboyfriendwore profile has 866.3K subscribers. Among other top-ranked Instagram profiles is @sarahlanga. @sarahlanga has 681.8K followers.
How to find top South Africa influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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