Top Instagram Influencers and Instagram Users in South Africa in 2024
Find out who are the top Instagram influencers in South Africa. Download the list of the most popular Instagram accounts in South Africa.

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Discover Top Ranked Influencers by Type and Category of Influence in South Africa. We've profiled South Africa's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking in South Africa Find out the most influential Instagram accounts with details on their number of followers from South Africa. We’re currently tracking a total of 171 influencers in South Africa with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 Kellan Hendry
@kellansworld
Funny Nature & Outdoors Architecture 1.1M 0.99%
2 Sarah Langa
@sarahlanga
Fashion and Accessories Education Marketing and Advertising Lifestyle Architecture Film, Music & Books 684.3K 0.67%
3 Marlon du Toit 🐾
@marlondutoit
Outdoor Activity Photography Travel Nature & Outdoors Architecture Public Figure 437.5K 0.42%
4 Macc Gee 🇿🇦
@macc_gee
Fashion and Accessories Modeling Film, Music & Books Architecture 314.1K 4.20%
5 Carlinn Meyer
@campsbaygirl
Travel Photography Adventure Nature & Outdoors Architecture 254.8K 2.80%
6 Craig howes 🦁
@craighowes
Travel Education Celebrity Business and Finance Architecture Nature & Outdoors Film, Music & Books 222.3K 0.30%
7 Instagram South Africa
@instagram_sa
Beauty Nature & Outdoors Architecture 142.4K 1.70%
8 Ofentse Mwase
@unclescrooch
Arts and Crafts Entertainment and Music Photography Modeling Nature & Outdoors Architecture 123.9K 0.15%
9 Фрост из Кейптауна | Туры в ЮАР
@anastasiafrost
Fashion and Accessories Home and Garden Surfing Nature & Outdoors Architecture Film, Music & Books 113.9K 3.73%
10 Levon Lock
@levonlock
Photography Adventure Nature & Outdoors Architecture 109.8K 0.21%
11 Georgina Taylor
@__jorj__
Arts and Crafts Illustrator Graphics Design DIY & Crafts Architecture 109K 2.56%
12 Ms Shally
@msshallyofficial
Entertainment and Music Education Design Architecture Film, Music & Books 88.3K 1.68%
13 ROAR AFRICA | Luxury African Safaris
@roarafrica
Outdoor Activity Nature Home and Garden Adventure Nature & Outdoors Architecture 85.5K 0.56%
14 Michael Eloff
@lifeofmikeza
Travel Fitness and Health Adventure Nature & Outdoors Architecture 83.2K 0.43%
15 Alexi Portokallis Photographer
@alexioso
Photography Travel Architecture Nature & Outdoors 76K 0.39%
16 Gavin Pickford • South Africa🇿🇦
@gavman18
Photography Celebrity Nature & Outdoors Architecture 68.9K 0.29%
17 Miklas Manneke
@miklasmanneke
Animation and Cosplay Celebrity Architecture Nature & Outdoors 65.9K 0.95%
18 Shawn Ogulu
@shawnogulu
Nature Animals Photography Nature & Outdoors Architecture 56.7K 4.45%
19 Wolfie Shebby Dallahz 🇹🇿
@africanwolfking
Nature & Outdoors Photography Travel Architecture 56.7K 0.80%
20 Hust Wilson
@hustwilson
Arts and Crafts Video Gaming Design Architecture 56.4K 8.16%
21 Heinrich Knoetze Photography
@instacptguy
Photography Product Showcase Marketing and Advertising Nature & Outdoors Architecture 52.1K 0.70%
22 Calvyn Dylin Justus
@calvynjustus
Sports Arts and Crafts Modeling Nature & Outdoors Architecture 50.7K 1.14%
23 Jacques Crafford
@jacques_crafford
Education Celebrity Adventure Nature & Outdoors Architecture 50.3K 1.64%
24 Don Heyneke
@donheynekephoto
Nature Travel Nature & Outdoors Architecture 45.5K 1.67%
25 Jess Stafford
@jessbinxx
Photography Fitness and Health Travel Actors Nature & Outdoors Architecture 45K 0.19%
26 Dean Cothill • South Africa 🇿🇦
@deancothill
Travel Arts and Crafts Home and Garden Adventure Nature & Outdoors Architecture 43K 1.16%
27 ANAKUNI
@ana_kuni
Arts and Crafts Yoga Illustrator Architecture Design 40.2K 0.58%
28 Matt
@diaryofmatt
Education Adventure Nature & Outdoors Architecture 36.9K 2.60%
29 🦍 NELIS WOLMARANS
@neliswolmarans_photo_safaris
Photography Travel Adventure Nature & Outdoors Architecture 36.7K 1.50%
30 Instagram Cape Town
@instagramcapetown
Photography Travel Nature & Outdoors Architecture 36.1K 0.41%
31 Emma (smith) Deall
@emmaninasmith
Sports Outdoor Activity Nature & Outdoors Architecture 36.1K 3.27%
32 SeanKitching
@seankitching
Travel Entertainment and Music Education Celebrity Adventure Nature & Outdoors Architecture 34.5K 1.61%
33 Oswald Smith
@oswald_smith
Sports Home and Garden Nature & Outdoors Architecture 29K 3.49%
34 K I R S T E N | Q U I T E S
@kirstenmclennan
Finance Marketing and Advertising Architecture Hair & Beauty 29K -
35 IM • RA • AN || South Africa
@imraanchristian
Arts and Crafts Entertainment and Music Modeling Architecture Nature & Outdoors 28.6K 5.65%
36 Cape Town l South Africa
@amazingcapetown
Travel Photography Landscaping Nature & Outdoors Architecture 28.4K 2.63%
37 Sacha Specker | Photographer
@sachaspex
Nature Photography Actors Adventure Nature & Outdoors Architecture 28.1K 0.93%
38 Lucien Beaumont
@lucienbeaumont
Nature Outdoor Activity Travel Home and Garden Nature & Outdoors Architecture 28K 7.14%
39 Ricci Goldstein 🐼
@riccig_wildlifephotography
Nature Animals Photography Landscaping Nature & Outdoors Architecture 27.5K 2.83%
40 Michelle Viljoen
@mich_viljoen
Photography Arts and Crafts Architecture Nature & Outdoors 27.3K 1.17%
41 Alessio La Ruffa
@alessiolr
Photography Architecture Nature & Outdoors 27.2K 0.33%
42 Dean Tucker
@dean_tucker
Travel Art Celebrity Adventure Nature & Outdoors Architecture 27K 0.55%
43 Abe Zeiler Louw | Johannesburg
@thelouwdown
Photography Actors Architecture Nature & Outdoors 26.9K 1.07%
44 Cape Town / South Africa 🌍
@waynehipe
Arts and Crafts Photography Modeling Architecture Nature & Outdoors 25.8K 1.45%
45 SMAC Gallery
@smac_gallery
Arts and Crafts Business and Finance Design Architecture 25.3K 0.39%
46 Zuri
@cheemart
Travel Modeling Nature & Outdoors Architecture 25.2K 2.23%
47 Niña Sandejas
@ninasandejas
Photography Entertainment and Music Music Rock Band Architecture Nature & Outdoors 25K 1.50%
48 Zac | South African Adventurer
@zacspeaks
Photography Adventure Nature & Outdoors Architecture 24.9K -
49 Catherine Drowley
@cat_drowley
Arts and Crafts Home and Garden Nature & Outdoors Architecture 24.9K 0.75%
50 Sharyn | Photographer
@sharynhodges
Nature Photography Home and Garden Adventure Nature & Outdoors Architecture 22.4K 0.85%
51 Sure Mithas Travel
@suremithastravel
Travel Nature & Outdoors Architecture 22.3K 0.71%
52 Gerhard Steenkamp
@g_steenkamp
Nature Animals Photography Nature & Outdoors Architecture 18.9K 1.70%
53 Ollie Ali
@mrollieali
Entertainment and Music Music Modeling Nature & Outdoors Architecture 16.7K 2.96%
54 Stheh_hlongwa
@stheh_hlongwa
Romance and Wedding Education Architecture Nature & Outdoors 16.6K 1.16%
55 Amy Bruen
@wanderlust_and_travels
Travel Nature & Outdoors Architecture 16.3K 3.80%
56 Carla SoSassy Ciavaglia
@carlasosassy
Fashion and Accessories Marketing and Advertising Architecture Film, Music & Books 16K 2.86%
57 Jason | Photographer
@jasonkkitching
Photography Adventure Nature & Outdoors Architecture 15.6K 0.87%
58 Banele Khoza
@banelekhoza
Arts and Crafts Design Architecture 15.1K 3.02%
59 Steven Dover
@africa_alive
Nature Animals Home and Garden Nature & Outdoors Architecture 14.9K 1.73%
60 Alex
@alex7frey
Auto and Vehicles Nature & Outdoors Architecture 14.7K 0.59%
61 Hamish Mitchell
@hamishmitchellphotography
Art Nature & Outdoors Architecture Photographer 14.3K 1.04%
62 South Africa | Nina Zimolong
@nin_zim
Travel Nature & Outdoors Architecture 14.1K 1.30%
63 A&R 🇿🇦🇿🇲
@labkaylah
Beauty and Self Care Entertainment and Music Nature & Outdoors Kids & Parenting Food & Drink Health & Fitness Hair & Beauty Architecture Cooking Careers Public Figure 13.8K 16.94%
64 _Kajol♡
@bringmetolithium_
Fashion and Accessories Architecture Celebrities Design Hair & Beauty Health & Fitness Food & Drink Public Figure Creators & Celebrities 13.7K 2.42%
65 Aloe Africa Hunting Safaris
@aloeafricahuntingsafaris
Outdoor Activity Sports Nature & Outdoors Architecture 13.6K 1.45%
66 V A U G H A N || Z A 🇿🇦
@vaughanmac_
Nature Outdoor Activity Parenting Adventure Architecture Nature & Outdoors Blogger 12.7K 1.77%
67 Ninjabreadboy
@ninjabreadboy
Arts and Crafts Parenting Nature & Outdoors Architecture 12.3K 0.81%
68 marck botha | south africa
@marckbotha
Arts and Crafts Fitness and Health Surfing Nature & Outdoors Architecture 11.9K 1.30%
69 Luke Maximo Bell
@lukemaximobell
Animals Photography Marketing and Advertising Nature & Outdoors Architecture 11.7K 3.20%
70 Mpumelelo Macu | Photographer
@mpumelelomacu
Photography Home and Garden Architecture Nature & Outdoors 11.4K 1.83%
71 Siithembs Dotwana
@siithembs
Funny Game Nature & Outdoors Kids & Parenting Humor Food & Drink Health & Fitness Hair & Beauty Gardening Film, Music & Books DIY & Crafts Design Celebrities Cars & Motorcycles Architecture Animals & Pets Cooking 11.2K 2.86%
72 Aidan Tøbias
@aidantobias
Photography Architecture Nature & Outdoors 11K 0.95%
73 Alex De Kock | Cape Town
@alexcpt
Nature Photography Nature & Outdoors Architecture 10.9K 0.80%
74 Crystal Hulett
@crystalhulett
Outdoor Activity Sports Celebrity Nature & Outdoors Architecture Film, Music & Books 9.4K 3.50%
75 Alex Cannon
@aleexcannon
Photography Nature & Outdoors Architecture 9.3K 1.60%
76 Claudia Faber
@_claudiafaber_
Arts and Crafts Architecture 9.1K 0.85%
77 The Peer Blog
@thepeerblog
Photography Travel Nature & Outdoors Architecture 8.8K 0.95%
78 Rachel Lang
@bushboundgirl
Nature Travel Family Home and Garden Nature & Outdoors Architecture 8.8K 2.28%
79 Andrew Storkey
@andr_who
Nature & Outdoors Architecture Photography Travel 8.6K 0.80%
80 Kelly/Kel | Art & Lifestyle
@miss.kelly.roach
Arts and Crafts Home and Garden Architecture Film, Music & Books 8.2K 4.94%
81 ZINZI JIM
@zinzi_jim
Fashion and Accessories Architecture 8.2K 2.45%
82 Kathryn ✨ Lifestyle & Travel
@becomingyou
Travel Lifestyle Nature & Outdoors Architecture 8.1K 0.67%
83 Minenhle Siphesihle Ntuli
@dust_za
Outdoor Activity Architecture Nature & Outdoors 8K 3.01%
84 Natassja Zuidmeer
@natassjy
Travel Fashion and Accessories Nature & Outdoors Architecture 7.8K 7.53%
85 Veerta Motiani
@veertamotiani
Home and Garden Travel Fashion and Accessories Architecture 7.8K 4.55%
86 Cecile Auersperg
@out_in_africa
Outdoor Activity Travel Nature & Outdoors Architecture 7.6K 2.20%
87 🇿🇦Dale Heuer🇬🇧
@daleheuer
Travel Home and Garden Parenting Nature & Outdoors Architecture 7.6K 0.94%
88 Brett Roux
@africanlightartist
Photography Nature & Outdoors Architecture 7.4K 1.80%
89 Mark McDermott | Ballito Photographer
@markcaptures
Photography Fitness and Health Modeling Nature & Outdoors Architecture 7.3K 0.53%
90 Tshego
@harmonixent
Photography Fashion Architecture Nature & Outdoors Film, Music & Books 6.9K 4.83%
91 Thomas James Revington
@tommyrocket89
Entertainment and Music Nature & Outdoors Architecture Film, Music & Books 6.8K 4.08%
92 Afropolitan Wanderer
@afropolitan_wanders
Travel Marketing and Advertising Nature & Outdoors Architecture 6.7K 1.41%
93 Mauritz Crous
@mauritzcrous
Travel Nature Parenting Nature & Outdoors Architecture 6.5K 1.54%
94 Kevin Sawyer
@kevinsawyer
Photography Nature & Outdoors Architecture 6.5K 2.17%
95 The Artisan
@theartisanbrand
Home and Garden Arts and Crafts Architecture 6.4K 0.37%
96 Graffiti South Africa ™
@graffitisouthafrica
Arts and Crafts Design Architecture 6.2K 1.64%
97 za5
@za5
Photography Food Careers Architecture Nature & Outdoors 6.1K 0.90%
98 Mrs Tshepang Mathebula
@ala_asian
Beauty and Self Care Family Finance Business and Finance Film, Music & Books Architecture 6K 6.90%
99 C O U R T N E Y H A L L
@courtcee_96
Fashion and Accessories Design Architecture 5.9K 3.13%
100 Limpopo Field Guiding Academy
@limpopofieldguidingacademy
Education Nature Nature & Outdoors Architecture 5.8K 1.42%
FAQ: Top Instagram Influencers in South Africa
Who is the most popular Instagram influencer in South Africa?
If you're curious about the leading Instagram influencers in South Africa, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer from South Africa is @kellansworld with 1.1M subscribers in South Africa.
The second most popular influencer on Instagram in South Africa is @sarahlanga. The @sarahlanga profile has 684.3K subscribers. Among other top-ranked Instagram profiles is @marlondutoit. @marlondutoit has 314.1K followers.
How to find top South Africa influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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