Top Instagram Influencers and Instagram Users in Brazil in 2024
Find out who are the top Instagram influencers in Brazil. Download the list of the most popular Instagram accounts in Brazil.

Discovery

Discover Top Ranked Influencers by Type and Category of Influence in Brazil. We've profiled Brazil's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking in Brazil Find out the most influential Instagram accounts with details on their number of followers from Brazil. We’re currently tracking a total of 32,991 influencers in Brazil with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 Shawn Mendes
@shawnmendes
Music Singer Songwriting Musician 73M 0.03%
2 Anitta 🎤
@anitta
Art Entertainment and Music Music Singer 65.1M 0.60%
3 Whindersson Nunes
@whinderssonnunes
Entertainment and Music Funny Celebrity Comedy Comedian 59.7M 1.02%
4 Tata Werneck
@tatawerneck
Entertainment and Music Actors Artist 57.2M 0.39%
5 Larissa Manoela
@larissamanoela
Art Acting and Drama Fashion and Accessories Entertainment and Music Business and Finance Celebrity Music Actors 54.3M 0.21%
6 +A
@maisa
Acting and Drama Music Singer 48.4M 0.21%
7 Gusttavo Lima
@gusttavolima
Entertainment and Music Romance and Wedding Singer 44.6M 0.15%
8 Marilia Mendonça
@mariliamendoncacantora
Entertainment and Music Singer Music 41.7M 0.61%
9 Veveta
@ivetesangalo
Entertainment and Music TV Host Actors Music 36.4M 0.47%
10 Luan Santana
@luansantana
Entertainment and Music Singer Music 35.3M 0.28%
11 Viih Tube
@viihtube
Family Beauty and Self Care Entertainment and Music Modeling Lifestyle Celebrities Humor Game Cars & Motorcycles 32.3M 0.05%
12 Eliana Michaelichen
@eliana
Art TV Shows Music Actors 31.8M 0.26%
13 LUÍSA SONZA
@luisasonza
Entertainment and Music Music Lifestyle Singer Design Celebrities 31.7M 1.01%
14 Sabrina Sato
@sabrinasato
Entertainment and Music Acting and Drama Automotive TV Host 31.4M 0.02%
15 Juliette
@juliette
Entertainment and Music Artist 31.1M 0.41%
16 LUDMILLA
@ludmilla
Entertainment and Music Music Singer Songwriting Dance Celebrities Film, Music & Books Animals & Pets 30.2M 0.45%
17 JoJo
@jojotodynho
Entertainment and Music Songwriting 30M 2.13%
18 Giovanna Ewbank
@gioewbank
Family Entertainment and Music Celebrity Modeling Actors 29.4M 0.20%
19 KEVINHO
@kevinho
Entertainment and Music Music Singer 27.3M 0.92%
20 BAD MI ⚡️ MC MIRELLA
@mirella
Entertainment and Music Marketing and Advertising 26.6M 2.30%
21 Fábio de Melo
@pefabiodemelo
Entertainment and Music Lifestyle 26.1M 0.23%
22 Rodrigo Faro
@rodrigofaro
Entertainment and Music Celebrity Singer Actors Music 25.8M 0.17%
23 Coldplay
@coldplay
Music Singer Rock 25.8M 1.46%
24 Nicole Bahls
@nicolebahls
Fashion and Accessories Modeling Celebrities Humor Film, Music & Books 25.6M 0.30%
25 Claudia Leitte
@claudialeitte
Entertainment and Music Music Singer 25.5M 0.05%
26 Gabriel Jesus
@dejesusoficial
Entertainment and Music Life and Society Soccer 23.2M 1.42%
27 MEL MAIA 🍯
@melissamelmaia
Entertainment and Music Music 22.8M 1.04%
28 Simone e Simaria
@simoneesimaria
Entertainment and Music Band Celebrities Animals & Pets Humor 22.1M 0.47%
29 LUCAS RANGEL
@lucasranngel
Beauty and Self Care Business and Finance Music Lifestyle Celebrities Film, Music & Books 22.1M 1.93%
30 Júlio Cocielo Estaniecki
@cocielo
Entertainment and Music Celebrity Actors Comedy Humor 21.8M 2.60%
31 Marcos Mion
@marcosmion
Entertainment and Music Business and Finance Celebrity 21.7M 1.43%
32 Fernanda Souza
@fernandasouzaoficial
Art Singer Actors Music 21.7M 0.05%
33 Luiz Bacci
@luizbacci
Entertainment and Music Journalists Public Figure 21.1M 0.18%
34 Lexa
@lexa
Entertainment and Music Music Singer Celebrities Film, Music & Books 20.5M 0.29%
35 NALDO ⭐️
@naldobenny
Entertainment and Music Singer 20.2M 0.16%
36 Giovanna Antonelli
@giovannaantonelli
Entertainment and Music Actors 19.8M 0.17%
37 Juliana Salimeni 💖
@jujusalimeni
Fitness and Health Entertainment and Music Modeling 19.4M 0.10%
38 Camila Loures
@camilaloures
Entertainment and Music Business and Finance Video Blogger Humor Film, Music & Books 19M 1.19%
39 Jorge e Mateus
@jorgeemateus
Entertainment and Music Music 18.9M 0.23%
40 IZA
@iza
Entertainment and Music Music Singer 17.6M 0.49%
41 Tainá Costa
@taina
Entertainment and Music Marketing and Advertising Modeling 17.6M 0.07%
42 Felipe Neto 🦉
@felipeneto
Entertainment and Music Celebrities Film, Music & Books Animals & Pets 17.4M 1.05%
43 Kéfera Buchmann
@kefera
Entertainment and Music Celebrity Actors Modeling Celebrities Film, Music & Books 17.1M 0.35%
44 Leonardo
@leonardo
Entertainment and Music Music 16.6M 0.40%
45 Henrique e Juliano
@henriqueejuliano
Entertainment and Music 15.8M 0.28%
46 Lorena Improta
@loreimprota
Entertainment and Music Dance Health & Fitness Hair & Beauty Design 15.7M 0.78%
47 Manu Gavassi
@manugavassi
Entertainment and Music Actors Celebrities Film, Music & Books 15.4M 0.23%
48 MC POCAHONTAS
@pocah
Entertainment and Music Singer Celebrities Health & Fitness Film, Music & Books 15M 0.36%
49 Vivi
@vivi
Entertainment and Music 14.8M 0.49%
50 𝕮𝖎𝖓𝖙𝖍𝖎𝖆 ✞
@cinthiacruz_
Entertainment and Music Fashion and Accessories Celebrity Music Actors Cars & Motorcycles Celebrities Film, Music & Books Humor 14.5M 0.41%
51 Celso Portiolli
@celsoportiolli
Entertainment and Music TV Host 14.4M 0.24%
52 Tati Zaqui 👽
@tatizaqui
Entertainment and Music Music Singer 14.4M 0.53%
53 Gabriella Saraivah
@gabriellasaraivah
Acting and Drama Celebrity Music Humor Celebrities Animals & Pets Film, Music & Books 14.2M 1.33%
54 Arthur Aguiar
@arthuraguiar
Entertainment and Music Fashion and Accessories Singer Actors Celebrities Hair & Beauty Design DIY & Crafts 14M 1.19%
55 Paulo londra
@paulolondra
Entertainment and Music Video Gaming Marketing and Advertising Actors Music Singer 13.8M 8.06%
56 ᴅᴀɴɪ ʀᴜssᴏ
@danirussotv
Entertainment and Music Video Blogger 13.6M 0.80%
57 MC Hariel
@mchariel
Entertainment and Music 13.3M 1.62%
58 Juliana Paiva
@juulianapaiva
Acting and Drama Celebrity Actors Celebrities Film, Music & Books 13M 0.27%
59 Kevin Bueno
@mckevin
Entertainment and Music Lifestyle 12.8M 8.64%
60 ♡ 𝖓𝖊𝖓𝖆 ᴛʀᴀᴍᴘᴀ
@cazzu
Fashion and Accessories Entertainment and Music Actors Music 12.7M 6.48%
61 Zé Neto e Cristiano
@zenetoecristiano
Entertainment and Music Band Music 12.6M 0.30%
62 Maiara e Maraisa
@maiaraemaraisa
Entertainment and Music Band Music 12.4M 0.12%
63 Poze Do Rodo 🤑
@pozevidalouca
Entertainment and Music 12.4M 10.41%
64 Pabllo Vittar
@pabllovittar
Entertainment and Music Music Celebrities Film, Music & Books Animals & Pets 12.1M 2.80%
65 ALVARO
@alvxaro
Entertainment and Music Funny 11.7M 4.41%
66 FLÁVIA ALESSANDRA
@flaviaalessandra
Entertainment and Music Celebrity 11.3M 0.10%
67 Gabriel Barbosa
@gabigol
Sports Soccer Cars & Motorcycles Film, Music & Books 11.3M 4.18%
68 Danilo Gentili
@danilogentili
Entertainment and Music Funny Life and Society Humor 11.1M 0.41%
69 Sthe
@sthefanematos
Entertainment and Music Video Blogger 11M 0.13%
70 Hungria
@hungria_oficial
Entertainment and Music Music Singer Actors Health 11M 0.91%
71 Preta Gil 🎤
@pretagil
Entertainment and Music Arts and Crafts Music 11M 0.98%
72 Gustavo Rocha
@gustavorocha
Education Lifestyle Celebrities Film, Music & Books Design 10.6M 1.05%
73 BY PAMELLA ✨🧿
@bypamella
Beauty and Self Care Video Blogger Film, Music & Books 10.1M 1.57%
74 Mc Livinho
@mclivinho
Entertainment and Music Music 10M 1.60%
75 BOIADEIRA ®
@anacastelacantora
Music 10M 4.04%
76 Renato Garcia
@renatogarciayt
Entertainment and Music Lifestyle 9.8M 2.26%
77 Rodolffo Matthaus
@irodolffo
Music 9.5M 0.20%
78 Carla Diaz
@carladiaz
Acting and Drama Celebrity Actors Animals & Pets Film, Music & Books Celebrities 9.5M 0.66%
79 MIRELA JANIS 🍦
@mirelajanis
Finance Music Choreographer Dance Humor Celebrities Health & Fitness 9.4M 3.36%
80
@vanessagiacomo
Acting and Drama Family Fashion and Accessories Celebrity Actors Celebrities Film, Music & Books 9.4M 0.05%
81 Camilla de Lucas
@camilladelucas
Entertainment and Music Automotive Hair & Beauty 9.4M 0.97%
82 Ticiane Pinheiro 🅰️+
@ticipinheiro
Entertainment and Music Humor 9.3M 0.08%
83 T H I A G O V E N T U R A
@othiagoventura
Entertainment and Music Funny Celebrity Humor 9.3M 0.47%
84 Rico Melquiades 🔥
@ricoof
Entertainment and Music 9.3M 1.63%
85 Duda Reis
@dudareisb
Entertainment and Music Cars & Motorcycles Celebrities Film, Music & Books Humor 9.2M 0.31%
86 MC GUI
@mcgui
Entertainment and Music Singer 9.1M 0.12%
87 Mariana Rios
@marianarios
Entertainment and Music Actors Celebrities Hair & Beauty 9M 0.38%
88 Junior Caldeirão
@juniorcaldeiraoo
Entertainment and Music Beauty and Self Care Business and Finance 8.9M 1.91%
89 Felipe Araújo
@felipearaujocantor
Entertainment and Music Band 8.9M 0.03%
90 Claudia Raia
@claudiaraia
Acting and Drama Entertainment and Music Celebrity Actors 8.9M 0.33%
91 Solange Almeida 🌞
@solangealmeida
Entertainment and Music Singer Film, Music & Books Celebrities 8.9M 0.18%
92 Kat Graham
@katgraham
Acting and Drama Entertainment and Music Celebrity Modeling Music Singer 8.8M 1.01%
93 Kelly Key
@oficialkellykey
Beauty and Self Care Family Music Singer Celebrities Humor Animals & Pets 8.8M 0.12%
94 Ferrugem
@ferrugem
Entertainment and Music Music 8.7M 0.19%
95 RAFAEL CUNHA
@rafaelcunha
Entertainment and Music Funny Marketing and Advertising Video Blogger 8.5M 1.83%
96 Murilo Huff
@murilohuff
Entertainment and Music 8.4M 0.90%
97 SASHA
@sashameneghel
Entertainment and Music Actors Modeling 8.4M 0.95%
98 ANA MOSCONI
@anamosconi
Entertainment and Music Marketing and Advertising 8.4M 1.00%
99 Poliana Rocha
@poliana
Entertainment and Music 8.4M 1.56%
100 Luiza Parente
@luizaparente
Beauty and Self Care Entertainment and Music Celebrity 8.4M 0.41%
FAQ: Top Instagram Influencers in Brazil
Who is the most popular Instagram influencer in Brazil?
If you're curious about the leading Instagram influencers in Brazil, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer from Brazil is @shawnmendes with 73M subscribers in Brazil.
The second most popular influencer on Instagram in Brazil is @anitta. The @anitta profile has 65.1M subscribers. Among other top-ranked Instagram profiles is @whinderssonnunes. @whinderssonnunes has 57.2M followers.
How to find top Brazil influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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