70percentsteph's Instagram Audience Analytics and Demographics



she/her mother of two girls swiss-based belgian author of ‘you do you’

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79.3% of 70percentsteph's followers are female and 20.7% are male. Average engagement rate on the posts is around 0.80%. The average number of likes per post is 140 and the average number of comments is 15.

34.91% of the followers that engaged with 70percentsteph regularly are from Belgium, followed by France at 8.49% and United States at 7.55%. In summary, the top 5 countries of 70percentsteph's posts engager are coming from Belgium, France, United States, Germany, Switzerland.

70percentsteph loves posting about Moms, Fashion, Styling.

Check 70percentsteph's audience demography. This analytics report shows 70percentsteph's audience demographic percentage for key statistic like number of followers, average engagement rate, topic of interests, top-5 countries, core gender and so forth.

Avg Likes
Avg Comments
Global Rank
Country Rank
Category Rank


79.3 %
20.7 %


  • Art & Design 78.21 %
  • Children & Family 71.89 %
  • Clothes, Shoes, Handbags & Accessories 65.76 %
  • Beauty & Fashion 59.75 %
  • Home & Garden 48.27 %
  • Restaurants, Food & Grocery 46.46 %
  • Travel & Tourism 40.45 %
  • Fitness & Yoga 38.76 %
  • Entertainment 37.04 %
  • Healthy Lifestyle 35.04 %
  • Technology & Science 31.22 %
  • Business & Careers 31.14 %


  • Belgium 34.91 %
  • France 8.49 %
  • United States 7.55 %
  • Germany 4.72 %
  • Switzerland 3.77 %


66 6

another october week, another surprise coming your way (because in 2020 we need all the joy we can get) 🤎 how about this fall we make our homes the coziest they’ve ever been? and i don’t know about you, but for me wall decor plays such a major part in the vibe of a room. that’s why i wanted to add a gallery wall in our living room, to fill in the big blank space above our sofa. after a couple of hours browsing @desenio, i decided to go for two picture ledges, so i can play around with the frames and switch it up according to the season. i picked different art posters and a photograph in a beautiful fall color palette, and added a little personal touch with our photo booth strips from last summer 🤍 feeling inspired to cozy up your own home? i’ve teamed up with @desenio to offer you guys a 25% discount on their posters with the code DUVAL until october 22 at midnight. the code can be applied worldwide, but not on frames, handpicked or customized posters. which leaves pleeeeenty of choice, by the way. i’ll share the links to the posters i picked in my stories, or you can find the links in my latest blog post (link in bio) 🤎 let me know if you are going for it - i’m here to help you make a selection if needed 🙈 #desenio #gallerywallinspo #walldecorinspo #70percenthome #falldecorating

127 12

when i first discovered these night lights @het_land_van_ooit, i fell right in love with them. they’re soft, squishy, not easy to break, and they can stay lit all night long (you can just recharge the battery during the day). i know there are lights that go out after some time, but when juliet wakes up in the middle of the night and it’s pitch dark, the rest of the house wakes up, too. so, that not being an option, i asked my friends @het_land_van_ooit what would be a good fit for us and they advised me this one. juliet has had hers for over a year now, and i love it so much i decided to get eloise her own. she doesn’t need it to sleep yet, but she loves it like it was her favorite cuddle toy. i admit i planted her in that chair to take some photos, but she decided to mess up my scene and create a little reading corner for herself underneath juliet’s bed instead. most adorable turn of events ever, of course 🤍 #hetlandvanooit #eloiserabaey

69 11

i’ve never really thought of self-care in terms of bubble baths or face masks, but then again this is 2020 and i’ve needed to rethink everything else, so... 🤍what i actually really need, is warm hugs from my friends and family. but since i can’t have that any time soon, these past few weeks i’ve gotten into a routine of taking a long, hot bath or shower when i start feeling sad or overwhelmed, and just generally taking much more time for myself in the bathroom. it’s given me ample opportunity to test these beautiful products from @ray.bodycare. they are developed by a belgian pharmacist, who produces and packages the products in ghent. the line is completely vegan, healthy, free from microplastics or other nasties, and the bottles are made from recycled plastic. feels good to know that while taking care of yourself, you’re not harming yourself or the planet 🤍 the range exists in two different scents - grapefruit and oolong tea. the latter is my favorite, as i prefer scents that aren’t as sweet (though as far as fruity scents go, the grapefruit is pretty subtle, too). i especially love the shower oil that actually leaves my skin feeling moisturized after taking a shower, and the deodorant is the answer to my quest for a non-harmful version that still does what it’s supposed to. @ray.bodycare continues to expand its range, recently by adding two face products, and i can’t wait to see where they go from here. it’s always so nice to see a small business make a difference in their industry, and do so with style 🤍 #raybodycare #gifted #veganbodycare #sustainablecosmetics #ikkoopbelgisch #belgianbrand

167 54

g i v e a w a y closed • concratulations @emma_viel_mehr_als_wbs 🤍 • if there was ever a year when christmas needed to come early... well 2020 would be it. so right on the heels of that first giveaway last week, i have another wonderful opportunity to bring a little joy to one of you guys (though you need to live in switzerland for this one!) 🤍 i discovered swiss web shop @asteraki.ch earlier this year during the lockdown, when regular shopping simply wasn’t an option. i tried out their amazing ‘pick’ system and loved it so much, i ordered another one for this fall season. the idea is that you fill in an online questionnaire, detailing your kids’ sizes, your preferences and what items you currently need for their wardrobes. you pick a budget, and a box full of goodies arrives at your doorstep. you keep and pay for what you love and send back the rest for free. but honestly i find it hard to imagine you’d ever send anything back - my selections have both times felt like i picked them out myself in my sleep 🙈 for the colder seasons ahead, i asked them to send me one pair of pajamas and one set of cozy and soft homewear for eloise. needless to say, i am head over heels with these adorable vichy pajamas, and the forest green serendipity set is made from the softest fabric i’ve ever felt 🌲on to the best part now! i get to give away one ‘pick’ worth chf 160 to one lucky parent who lives in switzerland. to participate in the giveaway, simply like this photo, follow both @asteraki.ch and myself, and comment below tagging two or three other swiss-based parents who would love to discover this wonderful shopping concept. get an extra chance to win by sharing this post in your stories (don’t forget to tag @asteraki.ch and me!) 🤎 open to swiss residents only, entries are accepted until friday october 16 5 pm. winner will be announced in this post and my stories on friday night. contest in no way affiliated with instagram. #swissonlineshop #swisskidsstore #kidsfashion #giveaway #kidsstyle #kidsfallfashion

148 4

what juliet’s bed looked like for a minute while i did a winter photoshoot in our home for my favorite swiss kids’ concept store @mylittleroomch 🤎 sadly juliet wasn’t a fan of this gorgeous orangery print, and i’m currently planning a little room makeover for her in her actual new favorite colors - white, beige and light blue. don’t look too far as for her source of inspiration - it’s elsa all the way. so, here i am, on a mission to create a room that will feel like ‘frozen’ to my five-year-old but will still look stylish and classy enough not to drive her mother crazy. will i succeed? who knows. i’m counting on your help, my sweet friends @mylittleroomch 🤍❄️⛄️🧊🐰 #girlsroomdecor #toddlerroomdecor #chambredenfant #swisswebshop #swisskidsshop

159 2

there is so much to love about september and october - that combination of sunshine with crisp air, the changing colors of nature, the return of warm and hearty dishes to the menu and pumpkin farm visits, of course 🍂 we went to our favorite nearby farm super early this year to get the best pick of the crop (and to score some cute pumpkin backdrop photos, i’ll admit!) eloise is wearing a full @alexandalexacom outfit 🤎 #alexandalexa #eloiserabaey #kidsfallstyle #kidsfashion #kindermode #kidsfallwardrobe #kidsstyle #kinderstyling

108 39

g i v e a w a y c l o s e d // congrats @saarsarasaar • you guys, i have some fun news! @by.mev is giving away a €30 voucher for one lucky person to spend on their hair accessories, so you can accessorize your littles’ outfits just like i did in this photo series. simply like this photo, follow @by.mev and myself and tag someone in the comments whose kids would also look lovely with a bow in their hair 🤍 i love how the colors and textures of the hair clips either contrast or match with my favorite items in juliet and eloise’s fall wardrobes. can you guess who each outfit belongs to? 🤎 #giveaway open until sunday october 11 at noon. winner will be announced in this post and on my stories sunday evening. this contest is in no way affiliated with instagram. #haarstrikjes #haarstrik #hairaccessoriesforgirls #littlegirlsstyle #haaraccessoires #bymevfans

133 11

i just love to watch her play, discover, experiment, be surprised, conquer her fears and learn new things. also - how different is raising a second kid? i can still remember being juliet’s shadow every time we went to a playground, scared to death she would fall or hurt herself. it’s not like eloise is completely left to her own devices, but i tend to give her a lot more space and room for error. now that i start thinking about this i have two things on my to-do list tonight - open up a bottle of wine to at least attempt to get rid of some mom guilt, and start a therapy savings account for my kids 🙈🤎🍂 #eloiserabaey #grocompany #marmarcopenhagen #vejakids #mimiandlula #kidsstyle #kidsfallwardrobe #kidsfallstyle #kinderkleding #kidsfashion

152 15

i received these gorgeous golden embroidery iron-on patches from @petitpourri months ago, but master at procrastination that i am, i only managed to iron them onto my beautiful @oldlinenmill napkins a few weeks ago. the good news is that i am now officially ready for the dinner party season - i’ve got my brass candle holders, louis armstrong playlist and pumpkin pie baking husband all good and sorted, too! 🍂🤎🍁 #petitpourri #oldlinenmill #tablestyling #tablestyle #napkinlove #myfavoriteseason #fallishere #dinnerpartydecor

326 29

just a few snapshots of my girls and i in the lush garden we call our home whenever we’re in amsterdam 🤍 sharing the last bits of what was a beautiful summer, before i dive headfirst into this fall season 🍂 #therabaeygirls #julietandsteph #eloiseandsteph

210 11

while i am making exciting plans for the girls’ bedrooms, i am still enjoying their current set-up to the fullest while it lasts. i love eloise’s room so much... her perfect little crib, the sandy, brown and grey colors, the little corners that i can decorate and redecorate aaaaall day long - and those gorgeous autumn proof @petitsheets and @crispsheets blanket. i want to crawl in there myself right now 🤎🤍🍂 #crispsheets #petitsheets #70percenthome #binnenkijker #kinderkamerstyling #babykamerstyling #kidsroomdecor #kidsroomstyle #chambreenfant #chambrebebe #oliverfurniture

120 4

a little throwback to sunnier days @milleunefleurs 🤍 before autumn takes over completely and i can’t get myself to break up my feed with pink and green any longer 😂🍂🤎🍁#donsjeamsterdam #grocompany #mimiandlula #milleunefleurs #kidsfashion


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