Top Instagram Influencers and Instagram Users in New Zealand in 2024
Find out who are the top Instagram influencers in New Zealand. Download the list of the most popular Instagram accounts in New Zealand.

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Discover Top Ranked Influencers by Type and Category of Influence in New Zealand. We've profiled New Zealand's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

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Top Instagram Influencers

Top Instagram Influencers Ranking in New Zealand Find out the most influential Instagram accounts with details on their number of followers from New Zealand. We’re currently tracking a total of 79 influencers in New Zealand with between 1,000 and 10m followers.

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All Topics
Animals & Pets Architecture Art Cars & Motorcycles Celebrities Cooking Design DIY & Crafts Education Fashion Film, Music & Books Food & Drink Game Gardening Hair & Beauty Health & Fitness Humor Kids & Parenting Nature & Outdoors Photography Technology Travel
# @Username Country/Region Topics Followers Engagement Rate
1 Zena Habi
@zenahabi
New Zealand
Fitness and Health Basketball Moms Health & Fitness Cooking 246.2K 1.54%
2 Shabina | Shabosphere
@shabosphere
New Zealand
Food Travel Food and Drink Recipes Cooking 104.4K 0.51%
3 Chelsea Winter
@chelseawinter
New Zealand
Food Cooking 98.4K 0.78%
4 Annabel Langbein
@annabellangbein
New Zealand
Food Travel Home and Garden Recipes Cooking 87.5K 0.69%
5 Brett Gibbs
@brettgibbz
New Zealand
Sports Training Coaching Health & Fitness Cooking Food & Drink Humor 63.5K 3.81%
6 Makaia Carr
@makaiacarr
New Zealand
Nature Parenting Health & Fitness Cooking 54.5K 0.76%
7 Shaun Poh - Photographer
@spohphoto
New Zealand
Fitness and Health Photography Modeling Coaching Health & Fitness Cooking Food & Drink 50.9K 0.42%
8 My Food Bag NZ
@myfoodbagnz
New Zealand
Food Food and Drink Recipes Cooking 44.6K 0.13%
9 THE COCONUT GODDESS
@thecoconutgoddess
New Zealand
Food Recipes Vegan Cooking Food & Drink Health & Fitness 34.8K 2.11%
10 J O R D A N
@jordan.whittaker_
New Zealand
Photography Basketball Animals & Pets Cooking 27.6K 5.83%
11 Al Brown
@albrownchef
New Zealand
Food Chef Cooking 26.9K 1.90%
12 Tarryn Miccoli
@healthyhoffy
New Zealand
Fitness and Health Health & Fitness Cooking Food & Drink 26.7K 0.56%
13 Elle Perry
@elle_hernandez
New Zealand
Fitness and Health Parenting Health & Fitness Food & Drink Cooking 25.7K 0.10%
14
@fawadahadi
New Zealand
Fitness and Health Training Coaching Health & Fitness Food & Drink Cooking 24.6K 2.65%
15 Sophie
@sophie_balasoglou
New Zealand
Education Health & Fitness Cooking Food & Drink 24.4K 2.90%
16 Morag
@aveganfeed
New Zealand
Food Recipes Vegan Cooking Food & Drink Health & Fitness Nature & Outdoors 24.1K 1.10%
17 maryamraha
@maaryaam_raha
New Zealand
Travel Arts and Crafts Game Nature & Outdoors Kids & Parenting Humor Food & Drink Health & Fitness Gardening Film, Music & Books DIY & Crafts Design Cooking Lifestyle 22.3K -
18 Sarah 🇳🇿 BNE
@sarahfitfoodie
New Zealand
Fitness and Health Food Careers Cooking Health & Fitness Food & Drink 21.8K 0.61%
19 Annie Strachan
@clean_andmean
New Zealand
Food Food and Drink Health & Fitness Cooking Food & Drink 17.5K 1.01%
20 🇳🇿 Auckland's Top Restaurants
@top_auckland_restaurants
New Zealand
Food Food and Drink Food & Drink Cooking 16.3K 0.43%
21 SKYE REEARNA WEBLEY
@skyereearna
New Zealand
Family Travel Photography Nature & Outdoors Food & Drink Health & Fitness Hair & Beauty Film, Music & Books Design Celebrities Animals & Pets Cooking Blogger 15.7K 1.00%
22 Simon Gooding - 𝑶𝒏𝒍𝒊𝒏𝒆 𝒄𝒐𝒂𝒄𝒉
@7030fitness
New Zealand
Finance Product Education Fitness and Health Upskilling Health & Fitness Cooking Food & Drink Humor 15.6K 0.88%
23 Ella
@thecuriousavocado
New Zealand
Food Travel Cooking Food & Drink Health & Fitness Nature & Outdoors 12.5K 1.02%
24 SARAH BRITTAIN | gluten free
@sarahbfriendly
New Zealand
Food Fitness and Health Life and Society Food and Drink Recipes Health Cooking Health & Fitness Food & Drink 11.1K 0.86%
25 Tabitha Lorck
@fattab
New Zealand
Food Food and Drink Cooking Food & Drink 10.7K 1.17%
26 𝐵𝑒𝓇𝓃𝒶𝒹𝑒𝓉𝓉𝑒.
@bernie_doyle
New Zealand
Sports Health & Fitness Cooking Food & Drink Humor 10.7K 7.60%
27
@bekkielou
New Zealand
Acting and Drama Celebrity Health & Fitness Cooking Food & Drink Humor 10.7K 1.72%
28
@_masace_
New Zealand
Outdoor Activity Travel Health & Fitness Food & Drink Cooking Humor 10.5K 0.28%
29 Iona Bruce
@ionabruce_
New Zealand
Fitness and Health Health & Fitness Food & Drink Cooking 10.5K 2.00%
30 pastry_mike
@pastry_mike
New Zealand
Food Food and Drink Cooking Food & Drink 10.1K 0.50%
31 Michelle
@athomebarista
New Zealand
Food Outdoor Activity Cooking Food & Drink 10K 2.10%
32 Krystle Hockley
@krystlehockley
New Zealand
Fitness and Health Finance Health & Fitness Cooking Humor 9.9K 1.22%
33 SYMMY :)
@symonetafunai
New Zealand
Sports Cooking Food & Drink 9.6K 9.92%
34 Abbylee Bonny
@abbyleebonny
New Zealand
Business and Finance Health & Fitness Cooking 9.5K 1.60%
35 the brunch girls
@thebrunchgirls
New Zealand
Celebrity Food and Drink Cooking Food & Drink 9.2K 0.38%
36 José Stichbury | Food Photographer
@swoon.food
New Zealand
Food Food and Drink Cooking Food & Drink Health & Fitness 8K 0.81%
37 Auckland Food Blogger | Georgie 🩷
@_georgieats_
New Zealand
Food Travel Cooking Food & Drink Nature & Outdoors 8K 0.53%
38 Havana Coffee Works
@havanacoffeeworks
New Zealand
Food Video Gaming Cooking Nature & Outdoors 7.9K 0.88%
39 Sweet Bites
@sweetbitesnz
New Zealand
Business and Finance Cooking Food & Drink 7.9K 0.18%
40 Jessica
@missgraysouffle
New Zealand
Food and Drink Actors Food Recipes Cooking Food & Drink Blogger 7.5K 1.29%
41 Cameron Gregory - Ring
@cameron_ring
New Zealand
Outdoor Activity Fitness and Health Sports Health & Fitness Cooking Food & Drink Humor 7.3K 5.90%
42 Country Kitchen Apothecary
@countrykitchennz
New Zealand
Beauty and Self Care Cooking Animals & Pets 7.1K 0.71%
43 Samantha 🇳🇿🇬🇧
@sammymantha22
New Zealand
Food and Drink Photography Travel Nature & Outdoors Food & Drink Health & Fitness Hair & Beauty Animals & Pets Cooking Lifestyle Modeling 6.8K 0.29%
44 Linda Shootz Photography
@lindashootz
New Zealand
Fitness and Health Photography Health & Fitness Cooking Food & Drink Humor 6.8K 1.81%
45 Rosy Cake Toppers
@rosycakesnz
New Zealand
Home and Garden Parenting Cooking Animals & Pets 6.7K 0.44%
46 Myra Rogers
@myrarogers
New Zealand
Fitness and Health Health & Fitness Cooking Food & Drink Humor 6.7K 1.58%
47 T 🌺
@tiaresharpe
New Zealand
Beauty and Self Care Fitness and Health Parenting Health & Fitness Food & Drink Cooking Humor 6.1K 3.31%
48 Georgia Davies
@nzbeergirl
New Zealand
Food Home and Garden Food & Drink Cooking 6.1K 3.43%
49 Dane McGregor
@bakergatherer
New Zealand
Food Food and Drink Food & Drink Cooking 5.9K 0.92%
50 Martin Merz
@chefmartinmerz
New Zealand
Food Food and Drink Cooking Food & Drink 5.4K 18.90%
51 Chekaila Johnson 🌹
@kylie_johnsonxo
New Zealand
Family Nature & Outdoors Kids & Parenting Humor Food & Drink Health & Fitness Hair & Beauty Gardening Film, Music & Books DIY & Crafts Design Celebrities Animals & Pets Cooking Parenting Personal Blog Creators & Celebrities 5K 0.66%
52 Kurt Pickard
@kurtpickard
New Zealand
Fitness and Health Sports Parenting Health & Fitness Cooking Food & Drink Humor 4.3K 4.53%
53 ☆👼🏽
@makairalee
New Zealand
Nature Outdoor Activity Sports Parenting Celebrity Health & Fitness Food & Drink Cooking Personal Blog 4.1K 10.31%
54 Fallon Kate
@fallonkate_
New Zealand
Fashion and Accessories Photography Health & Fitness Cooking Food & Drink Hair & Beauty 4.1K 7.49%
55 J E S S🧝🏽‍♀️S U T C L I F F E
@yogafreshnz
New Zealand
Fitness and Health Health & Fitness Cooking Food & Drink 3.8K 1.29%
56 ⠀⠀⠀⠀⠀⠀⠀⠀⠀
@christchurch_food
New Zealand
Food Food and Drink Cooking Food & Drink 3.5K 3.12%
57 A Y O M O ™
@iloveayomo
New Zealand
Food and Drink Cooking Food & Drink Health & Fitness 3.4K -
58 🇳🇿 EATSOCIAL 🍴
@eatsocialnz
New Zealand
Food Food and Drink Cooking Food & Drink 3.1K -
59 Auckland Eateries
@aucklandeateries
New Zealand
Food Food and Drink Cooking Food & Drink 3K 2.13%
60 Shannon and Luca
@plantbased_mum
New Zealand
Food Family Food and Drink Cooking Health & Fitness Food & Drink 3K 1.58%
61 loganhopa
@loganhopaa
New Zealand
Health & Fitness Food & Drink Cooking 2.8K -
62 Casey Newport
@caseynewport
New Zealand
Photography Food and Drink Health & Fitness Cooking Food & Drink 2.7K 2.60%
63 Nishita Chandra
@nishita_chandra
New Zealand
Food Product Education Food and Drink Food & Drink Cooking 2.6K 1.55%
64 Jules & D▪️ Killing Cravings
@matando.antojo
New Zealand
Food Food and Drink Cooking Food & Drink 2.3K 0.64%
65 Chelsea Ray
@chelsearaynz
New Zealand
Travel Family Nature & Outdoors Humor Food & Drink Health & Fitness Hair & Beauty Gardening Film, Music & Books Design Animals & Pets Cooking 2.2K 0.60%
66 Strip of Meat Topless Waiters
@toplesswaiters
New Zealand
Beauty Health & Fitness Humor Cooking 2.1K 2.50%
67 Bonnie & Kelly
@twohonesttruths
New Zealand
Food Food and Drink Cooking Food & Drink 2K 3.69%
68 Hayley
@hayleyfreemanfitness
New Zealand
Fitness and Health Health & Fitness Cooking Food & Drink Humor 1.9K 6.23%
69 Will
@itsbigwill
New Zealand
Funny Celebrity Health & Fitness Cooking Food & Drink Humor Comedian 1.8K 1.93%
70 BERNDT HEERSINK
@berndtheersink
New Zealand
Fitness and Health Health & Fitness Cooking Food & Drink Humor 1.8K 7.93%
71 Ma Petite kids
@mapetitekids
New Zealand
Food Family Food and Drink Cooking 1.8K 2.13%
72 Kerstin Hunt
@kerstinhunt
New Zealand
Fitness and Health Health & Fitness Cooking Food & Drink 1.7K 4.23%
73 Marjka King
@marjkaking
New Zealand
Beauty and Self Care Travel Health & Fitness Cooking Food & Drink 1.7K 3.65%
74 Josh Bakker
@_joshbakker
New Zealand
Fitness and Health Health & Fitness Cooking Food & Drink Humor 1.6K -
75
@sweetpoppea
New Zealand
Family Parenting Cooking Food & Drink 1.6K 4.79%
76 kim
@earthykim
New Zealand
Cooking Food & Drink Health & Fitness Nature & Outdoors 1.4K -
77 Sheraleigh Sapphire Pope
@muma_power
New Zealand
Fitness and Health Health & Fitness Cooking Food & Drink 1.4K 2.63%
78 Erin Thomas
@et_trains
New Zealand
Fitness and Health Health & Fitness Cooking Food & Drink Humor 1.2K 4.87%
79 Monday Cakes
@monday_cakes
New Zealand
Food Cooking 1K 11.36%
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FAQ: Top Instagram Influencers in New Zealand
Who is the most popular Instagram influencer in New Zealand?
If you're curious about the leading Instagram influencers in New Zealand, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer from New Zealand is @zenahabi with 246.2K subscribers in New Zealand.
The second most popular influencer on Instagram in New Zealand is @shabosphere. The @shabosphere profile has 104.4K subscribers. Among other top-ranked Instagram profiles is @chelseawinter. @chelseawinter has 87.5K followers.
How to find top New Zealand influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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