Motorcyclesasart's Instagram Audience Analytics and Demographics


United States

• #MotorcyclesAsArt #HeavyMettle Curated by @michaellichterphotography • Aug. 8 - Aug. 14, 2020 at the @sturgisbuffalochip! More info 👇
United States

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23.8% of motorcyclesasart's followers are female and 76.2% are male. Average engagement rate on the posts is around 1.40%. The average number of likes per post is 53 and the average number of comments is 2.

Motorcyclesasart loves posting about Motorcycle, Riders, Motorcycle Racing.

Check motorcyclesasart's audience demography. This analytics report shows motorcyclesasart's audience demographic percentage for key statistic like number of followers, average engagement rate, topic of interests, top-5 countries, core gender and so forth.

Avg Likes
Avg Comments
Global Rank
Country Rank
Category Rank


23.8 %
76.2 %


  • Cars & Motorbikes 97.89 %
  • Sports 72.22 %
  • Travel & Tourism 55.83 %
  • Art & Design 34.42 %
  • Fitness & Yoga 33.30 %
  • Beauty & Fashion 31.42 %
  • Restaurants, Food & Grocery 30.14 %
  • Clothes, Shoes, Handbags & Accessories 30.14 %
  • Pets 30.14 %
  • Music 30.06 %


49 1

Meet Tomo Matsumura of @shiun_craft_works⁠ ⁠ Tomo started riding a motorcycle at the age of 16 and bought a Harley at the age of 18.⁠ ⁠ He started working in a custom shop at the age of 19, and started making custom bikes.⁠ ⁠ 30 years have passed since he started this job.⁠ ⁠ His shop, SHIUN CRAFT WORKS, started in 2000.⁠ ⁠ He's exhibited at AMD Pro Show in Las Vegas in 2005, organized a custom show in Kobe from 2006 to the present. Actively participates in drag racing, and participated in Bonneville Motorcycle Speed Trials in 2017.

83 9

Meet Sugar Bear His story begins in Kansas City, MO, where he was born in 1939 and raised until 1953 when he and his family moved to Los Angeles for a better life. His fascination with choppers came while driving down a highway, he looked over and saw a woman on the back of a chopper, leaning against the sissy bar, reading a paperback. She noticed him and flashed a peace sign—he was hooked. He immediately bought a bike and chopped it—and he didn’t even know how to ride. Sugar Bear’s mentor was Benny Hardy. Hardy, along with others, built the Captain America and Billy bikes for the movie Easyriders. His work spoke for itself, and Sugar Bear modeled his work after that. He rarely advertised, kept his shop location virtually a secret and built his business one front end at a time. In 1972, Street Chopper put Sugar Bear on the cover with one of his bikes, which resulted in the influx of the most negative letters they’d ever received. Because an African American was on the cover. He wouldn’t grace another magazine cover until 1996, but he had a thriving business and was known for his sweet riding long springer forks. In the same year Street Chopper put him on their cover, he started selling his own brand of springer front ends. The industry has changed quite a bit, is much more accepting of builders, no matter their race. But there is still racial tension. We see it with swastikas and SS lightning bolts on bikes, as well as German-style helmets and war eagles. When you look at his logo, you see a heart and shield. Back in the day, in order to get a bar and shield patch, you had to ride a certain amount of miles. Broken wings were reserved for those who went down. When Sugar Bear earned his bar and shield, he had no interest in promoting the motor company, so he came up with his own logo: a bar and heart logo, because his chopper is his heart. Today, Sugar Bear has a shop at his house; he is the sole employee. He sells his front ends and builds custom bikes, and is heavily involved in protecting the history of choppers. He bought 100 acres in Sturgis and plans to open Choppertown Chopper Museum. It will be dedicated to custom motorcycles and their history.

34 2

Meet Steve Carpy Carpenter @carpys_garage Many Moons ago it seems Feb 15th 2000 to be exact, I came to this wonderful country and began building motorcycles and repairing them as a means of transport here and to show a slightly different look to the bikes I am used to back in London, and I didn’t realize who’s paths I would cross in the 18 years of being a Motorcycle Builder and Custom Parts supplier here in Southern California. I have been building motorcycles for over 4 decades and in the USA over 17 years and have an immense passion for the 2 wheeled machines. Located in Southern California, I have settled in a great part of the USA, Of course, I am creating Unique Motorcycles, as well as parts and Apparel etc. But I also have a huge passion for Hot Rod’s, as to me, they are just like the stripped-down Motorcycles that I create and boy do they have tons of history too. I still love Brit Bikes and have a 2013 Thruxton and my Girlfriend has a T100 Bonneville, Jennifer loves to ride with me and we get to go to some fantastic areas. Life is good and as long as I am tinkering around with Motorbikes or old Hot Rods, then I am a happy person. But my bread and butter has been the good old CB750 Honda. Always had 2 wheels in my life, its just part of me and who I am and hope to continue this for many more years to come. Old or New I just love it all to be honest and cannot see me going in any other direction, Motorcycles are such a massive part of mine and my brothers life as kids, and as long as I can still walk and see, I will always have some kind of two wheeled machinery. Having a passion for Motorcycles has taken me all over the USA, been so lucky to be involved with the medi in Magazines, tv shows and movie stuff etc I was always into American cars when I lived back in England and the American Lifestyle is something I yearned for as a teenager and Yes- I knew I would make it here on these great shores one day and love every minute in this Great Country. Every day is different and I like the diversity that I experience doing what I enjoy and I thrive on old rusty non running projects and accept the gauntlet when it is passed upon me.

52 1

Meet Shinya Kimura⁠ ⁠ Kimura founded Zero Engineering in Okazaki Japan in 1992. He soon gained a reputation for his minimalistic and vintage-looking bikes that combine form and function. His name was soon synonymous with what people often refer to as Zero-style. A Zero-style bike is typically based around a rigid "gooseneck" frame, a pre-1984 Harley Davidson engine, springer front end, spoked wheels and often includes parts of the bike remaining in bare metal. The inspiration came from wabi sabi (austere refinement) and the beauty of the raw materials and incorporating the essence of wa (harmony) into his designs. Kimura and his crew were also known for putting their work to the test by participating in different vintage race series with their motorcycles.⁠ ⁠ In 2002 Kimura expanded his business by opening an office in Las Vegas, Nevada, and in 2005, he built his entry for Discovery's Biker Build-Off.⁠ ⁠ In 2006 Kimura set up his own shop named Chabott Engineering in Azusa, California to build both custom bikes as well as moving himself toward the world of art.⁠ ⁠ Kimura said, "Since setting up in America, I've moved from being just a custom-bike builder to slightly changing my direction a little more toward the world of art. I don't know whether success or failure is awaiting me in the future. Can custom bikes become art? Maybe we'll know in 10 years' time."⁠ ⁠ Along with fellow bike builders Jesse James, Ian Barry and Billy Lane, Kimura was among the first custom bike builders to receive an invitation to the Legend Of The Motorcycle - Concours d'Elegance exhibition.⁠ ⁠ In 2010, Kimura and Chabott Engineering were the subject of a documentary short by filmmaker Henrik Hansen, which was one of five documentaries to be nominated for a 2010 Vimeo documentary award.

90 1

Meet Russell Mitchell of @exilecycles⁠ ⁠ Russ Mitchell is the president of Exile Cycles. The company has grown from its modest beginnings into a multi-million dollar corporation.⁠ ⁠ In the beginning, Exile Cycles consisted of Russell whittling one-off motorcycles in his own garage. Today they operate from a facility of almost 20,000 square feet. Exile Cycles manufactures nearly every conceivable part of a motorcycle, and sells these parts both direct to the public and through its network of over 1,000 dealers. ⁠ ⁠ Exile produces around twenty complete custom bikes each year, and these machines have garnered hundreds of magazine features around the globe. Exile Cycles are instantly recognizable for their clean, tough, industrial styling. ⁠ ⁠ Russell and his crew have competed in many of the Discovery Channel Biker Build Off shows as well as the World Bike Build Off, and Russell now hosts his own show on the Speed Channel. The concept for "Build or Bust" is that Russell takes in a member of the public who thinks it would be easy to build a bike "just like the guys on TV". Russell gives them a pile of parts, all the tools necessary and one month. If at the end of that time they have built a bike that meets Russell's exacting standards, they get to keep a $50,000 custom. If they don't, then they're a loser on national TV! "Build or Bust" airs several times a week and is now filming its second season.⁠ ⁠ Within the motorcycle industry, Russell enjoys a considerable reputation, and the full-body tattoos and blonde mohawk ensure easy recognition. Almost every weekend he can be found at one of the numerous events around the US, displaying his badass bikes in front of the custom-built Exile show-trailer. Although he loves to play up his Englishness for the cameras, Russell is truly grateful to the United States for giving him the chance to pursue his dreams.

96 7

Meet Ron Finch @finchscustoms⁠ ⁠ Ron Finch was born in Ferndale, Michigan in 1939. ⁠ ⁠ As a kid, he customized his bicycles, two Cushmans and a Whizzer. His first real motorcycle was a 1952 BSA Golden Flash. He installed a peanut tank and a Bates seat, and gave it a Black Pearl paint job. In every aspect of his work, he is self-taught. He learned to pinstripe by striping his parents' refrigerator.⁠ ⁠ Finch opened Finch's Custom Cycles in 1965, trying to develop a full-service motorcycle business to support his custom bike building.⁠ ⁠ Ron responds, “It was killing my creativity.” He adds, “This is not how it was supposed to be. One day I fired everybody and turned all my attention to my art.” It was not a mistake.⁠ ⁠ His first work of national notoriety was Odin's Axle, which introduced asymmetrical design. One side of the motorcycle looks nothing like the other, including the front forks. Over its sheet metal surfaces are crazy 3D patters of “rod work,” a concept that's become increasingly important in Finch's work.⁠ ⁠ The bike debuted at the Detroit Autorama in January 1970. It was so well received, the Detroit Institute of Arts asked to show it at the Michigan Artists Exhibition, making it the first motorcycle in American history to be placed, as art, in a museum. Motorcycle World named it “Best Custom of the Year,” and it cemented Finch's reputation as not just a pioneer, but the Mad Hatter of America's young custom motorcycle industry.⁠ ⁠ More recently, Finch launched a business called METALife Sculptures, dedicated to the creation of non-motorized art. And because these objects do not have to traverse the highway, Finch can give even greater expression to the whimsy that is at the core of his vision.⁠ ⁠ Finch's work has appeared in many galleries and museums, but perhaps his greatest recognition to date as a fine artist came in 2009 on the occasion of Harley-Davidson's 105th Anniversary when the Milwaukee Museum of Art mounted a one-man show called “Finch and Flash.” It featured twelve motorcycles and even more of his METALife sculptures.⁠

29 1

Meet Roland Sands of @rolandsandsdesign⁠ ⁠ @rolandsands is from Long Beach, California. He began his life with the upbringing and diverse experience in the motorcycle industry. His first motorcycle was a RM 50 dirt bike, given to him on his 5th birthday, to which, after just minutes of riding, he broke a bone, but fell in love with it anyway. His love of speed on two wheels took him to the professional racing ranks for 10 years. He set multiple track records around the world and was the 1998 American Motorcyclist Association 250GP champion. However, 32 broken bones later, Roland decided to trade in his racing leathers for hammer, pencil and a computer designing and building motorcycles and custom motorcycle products. In 2005, Sands founded Roland Sands Design. Sands designs are a mixture of sport bike and chopper influences and he has played a pivotal role in popularizing high-performance custom bikes to the masses. Roland and his designs (motorcycles and products) have earned many awards throughout the years, including three V-Twin Wheel Design of the year, V-Twin Control Design, Chip Foose Design of Excellence Award in Sturgis, 2nd, 3rd, 4th place in Modified Harley class at the World Championship of Custom Bike Building, V-Twin Award Trendsetter of the Year, Biker Build Off Champion on the Discovery Channel, Biker Build Off Rookie of the year and 2Wheel Tuner Brappy Award.⁠ ⁠ The RSD fleet of custom motorcycles has been featured in over 500 magazine articles worldwide, on over 100 magazine covers and attend many American motorcycle rallies and events year round, as well as multiple International shows both in and out of the motorcycle industry. Sands has also starred in many TV shows including Nitro Circus, Chopper Nation, Biker Build Off, American Thunder and many others.

40 1

Meet @RickFairless of @StrokersDallas⁠ ⁠ Rick was born in Dallas, Texas and was raised and still lives in the Dallas suburb of Irving. He and his younger brother Randy were raised on motorcycles and started riding bikes at 7 years old. At the ripe young age of 19, Rick went to work for his Great Uncle who owned a chain of paint stores called Roach Paint Company, which later became Glidden Paint Co. After 20 years in the paint business, and never missing a day of work, Rick was ready for a change, so he retired as the #1 Sales Rep in the Country for the Glidden Paint Company.⁠ ⁠ Rick's passion in life was, and still is, custom motorcycles. He kept hoping that someone would open a big-time custom motorcycle shop here in Dallas so I could buy cool, custom parts from guys like Arlen Ness and Pat Kennedy. Then he thought, "Why can’t that guy be me? Why can’t I be the guy that opens up a cool custom motorcycle shop here in Dallas?"⁠ ⁠ So, in 1996, Rick opened "Strokers Dallas" Motorcycle shop. Two years later, he opened up his bar & grill next door called "Strokers Ice House". On any normal Saturday & Sunday, they will have 500-1000 bikes pass through the doors! The live music will be playing, the girls are selling ice cold beer and the bikes are roaring in and out... It’s freakin’ AWESOME! The property is 2.5 acres located deep in the heart of Dallas, Texas, only a few miles from Downtown Dallas! Rick says, "I can truly say that I am the luckiest boy in the world & I am living my dream everyday, 8 days a week!"⁠

37 1

Last night’s episode of @cyclesourcemagazine’s ShopTalk focused entirely around this year’s Motorcycles As Art exhibit! If you haven’t seen it yet, go check it out on the Cycle Source Facebook page! #maa2020 #heavymettle

48 2

Richard Pollock of @mulemotorcyclesdotnet Richard Pollock is the founder of Mule Motorcycles. He’s recognized as the godfather of the street tracker style of motorcycle, has had builds on the cover of Cycle World many times, is a pro-level flat tracker, and is often considered one of the best custom builders in the world. Richard got his first bike when he was 16 and has been modifying bikes ever since. At 22, he started working in motorcycle shops. He always wanted to work on the latest stuff and modify his own bikes to the next level. Later, he entered the aerospace industry and became more confident modifying frames, bodywork, and suspension components. Eventually, a friend came to him in '94 and asked him to modify his brand new Sportster. They did a lot to it, and it got a lot of publicity. Soon people started calling and asking to build them custom bikes. Richard cites his dad as his biggest influence. He was a Yale and MIT-educated electrical engineer in the early days of the space program. He always fixed his own cars and appliances. He even built their first television. Growing up in the 50s and 60s, hot rods and motorcycles were Richard's main interests. He found motorcycles most appealing because you could see their inner workings. He grew up in Syracuse, NY, and then moved to Daytona, FL. Back then, you could get a permit at 14 to drive a motorcycle with up to 5 hp. At his junior high, there were probably 50 motorcycles in the parking lot. All the kids would go out at lunch and dream and drool about having a Triumph or a BSA. Richard worked on many first-run aerospace designs where he determined how to do the build, helped design tooling, and created fixes if something didn’t work as planned. When he builds a bike, he figures out the materials, the sizes, the dimensions, maybe builds a prototype, tests it, and then perhaps redoes it. There are few instances where he longs to be an engineer or to have their kind of background and education to do what he does. But from time to time he wishes he had “the paper.” "I think I get by pretty well just from learning by doing and from the education I’ve gotten from working on things," says Richard.

39 1

Meet Paul Yaffe @pybaggernation Paul grew up in SoCal's San Fernando Valley. All the hoodlums in Paul's neighborhood rode dirt bikes, inline Honda 4’s or Kawasaki GPZ’s. Paul's dad had Enduros and Triumph choppers that Paul would ride when his dad was away. When he got his first Harley, he immediately took a saw to it in his parents’ garage. Paul is a self-taught bike builder who is still learning every day. He hung around local shops growing up or anywhere something cool was being created. He is fascinated by anything custom. In 1989, he moved to Phoenix to attend the Motorcycle Mechanics Institute to gain knowledge in all things motorcycle. He got a ground-level education in 2 and 4-Stroke Engine Theory, Electrical Theory and current and early model HD Service, an education he uses every day. The neighborhood hoodlums were Paul's heroes in the early days. Later when he got into Harleys, he followed Billy Westbrook, Arlen Ness, Grady Pfeiffer, Alan Deshon wherever they may have been showing their bikes. The first bike Paul customized was a Sportster. The first ground-up bike he built with Jack Gould, Paul's service manager to this day, was a rigid frame shovelhead. Paul sold it soon after it was done. It financed his first shop which opened in Phoenix in 1991. Choppers came on hard and fast in the late ‘90s. Along with their incredible popularity came a booming aftermarket. By 2001, there were companies popping up like 7-Elevens offering “custom” choppers built entirely from aftermarket parts. This flood of choppers basically destroyed the trend in the industry. "I was lucky," Paul said. "I had already turned my eye to the Bagger platform." Customizing Baggers wasn't new. Paul had tried to introduce a line of custom Bagger parts in 1998 and "failed miserably!" Things really changed in '06-'07. Paul had customized the first 2006 Street Glide and unveiled it in January '06 at the Easy Riders Shows along with the Bagger Nation brand. It seemed like the moto world was ready for the winds of change. Paul published the first Bagger Nation catalog, filled with the parts he tried to introduce 10 years prior. Now he couldn’t make them fast enough!

51 0

Meet Paul Wideman @bareknucklepaul⁠ ⁠ In business since 2003, Bare Knuckle Choppers has consistently designed and built some of the most recognizable choppers in the industry. We are proudly known for our high quality, home-grown, hand-crafted custom parts and award-winning custom motorcycles.⁠ ⁠ Born and raised in the central United States, where the roads are winding and rolling hills lined with trees, what else is there, but to jump on a motorcycle and hit the pavement at mach speed leaving the world behind!? And there the journey started for Bare Knuckle Choppers owner and lead designer, Paul Wideman. Since day one, Paul and crew have been proudly offering custom motorcycle and parts designs that are always inspired, unique, 100% made in the USA, using domestically sourced materials and precision-engineered for aesthetics and most importantly, for performance! ⁠ ⁠ As Bare Knuckle Choppers passion for riding progressed from hobby to custom builds, we found ourselves in pursuit of ever more necessary one-of-a-kind modifications. It was then that we began to conceptualize and manufacture our own parts. Parts that were no longer being produced for various older motorcycles and of course for each of our many custom builds, which you will spy in magazines, around the rallies and streets of America and beyond. We offer hundreds of custom parts here through Bare Knuckle Performance, the expert machine shop behind Bare Knuckle Choppers.


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