Top Instagram Influencers in 2023

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Discover Top Ranked Influencers by Type and Category of Influence. We've profiled top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking Find out the most influential Instagram accounts with details on their number of followers. We’re currently tracking a total of 4,682,561 influencers with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 Cristiano Ronaldo
@cristiano
Sports Soccer 541M 2.20%
2 Leo Messi
@leomessi
Soccer Activity General General Interest 425M 3.06%
3 Kylie
@kyliejenner
Modeling Public Figure 379.8M 1.55%
4 Selena Gomez
@selenagomez
Music Actors Musician/Band 374.2M 1.01%
5 Dwayne Johnson
@therock
Actors Public Figure 360.9M 0.12%
6 Ariana Grande
@arianagrande
Music Singer Actors 352.2M 1.14%
7 Kim Kardashian
@kimkardashian
Actors Public Figure 341M 0.79%
8 Beyoncé
@beyonce
Music Singer 292.5M 0.82%
9 Khloé Kardashian
@khloekardashian
Modeling Public Figure 290.8M 0.61%
10 Justin Bieber
@justinbieber
Music Singer Musician 274.7M 0.76%
11 Kendall
@kendalljenner
Fashion Modeling Fashion Model 272.8M 1.48%
12 Taylor Swift
@taylorswift
Music Singer Songwriting Musician 235.4M -
13 Jennifer Lopez
@jlo
Art Celebrity Modeling Music Singer Artist Creators & Celebrities 232.7M 0.34%
14 Virat Kohli
@virat.kohli
Sports Cricket Athlete 232.6M 1.78%
15 Kourtney Kardashian Barker
@kourtneykardash
Business and Finance Modeling Actors 210.5M 0.66%
16 Barbie
@nickiminaj
Art Singer Artist 208.8M 0.47%
17 NJ 🇧🇷
@neymarjr
Sports Soccer Athlete 200.8M 4.03%
18 Miley Cyrus
@mileycyrus
Music 192.8M 0.57%
19 KATY PERRY
@katyperry
Music Singer Bands Musicians Creators & Celebrities 188.3M 0.10%
20 Zendaya
@zendaya
Art Celebrity Actors Artist 165.7M 4.66%
21 Kevin Hart
@kevinhart4real
Comedian Creators & Celebrities 158.9M 0.06%
22 Cardi B
@iamcardib
Art Singer Hair & Beauty Celebrities Design Artist 150M 1.68%
23 Demi Lovato
@ddlovato
Singer Songwriting Music Musician 145.2M 0.35%
24 👑
@kingjames
Sports Basketball 143.2M 0.57%
25 badgalriri
@badgalriri
Music Singer 139.8M 2.50%
26 Real Madrid C.F.
@realmadrid
Soccer 131.4M 0.28%
27 BROWN
@chrisbrownofficial
Art Singer Artist 130.3M 0.26%
28 champagnepapi
@champagnepapi
Education Singer Rap 130.2M 1.09%
29 FC Barcelona
@fcbarcelona
Soccer 114.8M 0.61%
30 BILLIE EILISH
@billieeilish
Art Singer 107.9M 4.31%
31 Gal Gadot
@gal_gadot
Actors Artist 92.2M 1.10%
32 DUA LIPA
@dualipa
Art Singer Artist 87.7M 2.24%
33 LISA
@lalalalisa_m
Singer 87.4M 7.65%
34 Vin Diesel
@vindiesel
Producers Director Actors 85.1M 0.95%
35 Priyanka
@priyankachopra
Actors Artist Creators & Celebrities 84.8M 0.83%
36 Shakira
@shakira
Music Singer Musician/Band 81.3M 4.62%
37 Khaby Lame
@khaby00
Video Gaming Gaming Video Creator 80.1M 3.75%
38 snoopdogg
@snoopdogg
Music Food Chef Actor Creators & Celebrities 79.1M 0.07%
39 Shraddha ✶
@shraddhakapoor
Celebrity Actors Actor 77.3M 1.53%
40 Gigi Hadid
@gigihadid
Business and Finance Modeling TV Host Entrepreneur 76.7M 1.52%
41 David Beckham
@davidbeckham
Soccer Public Figure 75.4M 0.71%
42 Alia Bhatt 💛
@aliaabhatt
Celebrity Actors Actor 74.2M 3.74%
43 J
@jennierubyjane
Singer 73.7M 7.44%
44 Neha Kakkar (Mrs. Singh)
@nehakakkar
Singer Musician 73.1M 0.49%
45 Narendra Modi
@narendramodi
Politics 71.6M 2.54%
46 Deepika Padukone
@deepikapadukone
Actors 71.1M 0.69%
47 Shawn Mendes
@shawnmendes
Music Singer Songwriting Musician 70.8M 2.20%
48 BTS official
@bts.bighitofficial
Music Band Singer 70.8M 3.40%
49 Katrina Kaif
@katrinakaif
Beauty Celebrity Actors Actor 69.2M 2.48%
50 Emma Watson
@emmawatson
Actors Public Figure 68.8M 0.68%
51 JISOO🤍
@sooyaaa__
Art Singer 68M 6.95%
52 Tom Holland
@tomholland2013
Actors 67.7M 11.96%
53 Justin Timberlake
@justintimberlake
Art Actors Entertainment Songwriting 67.5M 0.70%
54 Raffi Ahmad and Nagita Slavina
@raffinagita1717
Celebrity Marketing and Advertising Entertainment 66.6M 0.17%
55 ROSÉ
@roses_are_rosie
Singer Artist 65.9M 7.18%
56 camila
@camila_cabello
Celebrity Singer Music Modeling 65.8M 0.73%
57 Karim Benzema
@karimbenzema
Sports Soccer 64.9M 1.74%
58 Jacqueline Fernandez
@jacquelinef143
Celebrity Actors Actor 64.4M 0.75%
59 Akshay Kumar
@akshaykumar
Celebrity Actors Actor 63.6M 0.50%
60 Anitta 🎤
@anitta
Art Music Singer 63.6M 0.99%
61 MALUMA
@maluma
Art Music Singer 62.9M 1.09%
62 Will Smith
@willsmith
Art Producers Hip hop music Artist 62.6M 1.10%
63 AnushkaSharma1588
@anushkasharma
Art Actors Artist 61.7M 1.85%
64 Millie Bobby Brown
@milliebobbybrown
Celebrity Actors 61.5M 4.54%
65 Manchester United
@manchesterunited
Soccer 60.6M 0.76%
66 Urvashi Rautela
@urvashirautela
Art Beauty Music Celebrity Actors Modeling Artist 60.2M 0.50%
67 Marcelo Vieira
@marcelotwelve
Sports Soccer 59.7M 0.96%
68 KAROL G
@karolg
Art Humor Film, Music & Books Celebrities Health & Fitness 58.5M 8.66%
69 Whindersson Nunes
@whinderssonnunes
Celebrity Comedy Comedian 58.4M 0.70%
70 Zac Efron
@zacefron
Actors 57.2M 1.87%
71 Bella 🦋
@bellahadid
Technology Modeling Scientist 56.8M 1.36%
72 Salman Khan
@beingsalmankhan
Celebrity Actor 56.2M 1.13%
73 Chris Hemsworth
@chrishemsworth
Actors 56.1M 2.30%
74 disha patani (paatni) 🦋
@dishapatani
Celebrity Actors 56.1M 1.47%
75 Leonardo DiCaprio
@leonardodicaprio
Celebrity Actors Producers 55.9M 0.26%
76 Sergio Ramos
@sergioramos
Sports Soccer 55.6M 1.80%
77 Juventus
@juventus
Soccer Sports Team Creators & Celebrities 55.4M 0.20%
78 V
@thv
Art Artist 54.9M 26.06%
79 Tata Werneck
@tatawerneck
Art Actors Artist 54.4M 0.16%
80 Sunny Leone
@sunnyleone
Fashion Modeling Actors Actor 54.4M 0.47%
81 Robert Downey Jr.
@robertdowneyjr
Actors 54.4M 2.23%
82 Ayu Tingting
@ayutingting92
Art Celebrity Music Lifestyle Singer 53.7M 0.06%
83 Lady Gaga
@ladygaga
Shopping Music Singer Songwriting Musician 53.4M 0.78%
84 J Balvin
@jbalvin
Art Singer Entertainment Music 52.7M 1.18%
85 Paul Labile Pogba
@paulpogba
52.2M 2.20%
86 Kriti
@kritisanon
Art Modeling Artist 52.1M 0.99%
87 HUDA BEAUTY
@hudabeauty
Beauty Pets Shopping Blogger Creators & Celebrities 51.8M 0.05%
88 Kris Jenner
@krisjenner
TV Shows Celebrities Producers Public Figure 51.2M 1.09%
89 Lele Pons
@lelepons
Art Video Blogger Artist 50.7M 1.97%
90 Prilly Latuconsina
@prillylatuconsina96
Celebrity Actors 50.6M 0.28%
91 BLΛƆKPIИK
@blackpinkofficial
Music Band Musician/Band 50.5M 1.60%
92 Nusr_et#Saltbae
@nusr_et
Business and Finance Chef 50.4M 0.40%
93 James Rodríguez
@jamesrodriguez10
Sports Soccer 49.7M 0.90%
94 Joko Widodo
@jokowi
Politics 49.6M 0.32%
95 Adele
@adele
Singer Music 49.4M 7.40%
96 Paulo Dybala
@paulodybala
Sports Soccer 49.3M 1.73%
97 Hailey Rhode Baldwin Bieber
@haileybieber
Celebrity Modeling 49M 4.33%
98 charli
@charlidamelio
48.9M 1.32%
99 Michelle Obama
@michelleobama
Books Pets Author Creators & Celebrities 48.7M 0.80%
100 Wardell Curry
@stephencurry30
Basketball Athlete Creators & Celebrities 48.6M 1.61%