Ipsy's Instagram Audience Analytics and Demographics

@ipsy

United States

Score more buzzworthy products and brands for less with the world’s most personalized beauty membership. #IPSY
ins▓▓▓▓▓@ipsy.com
United States
25–34

Business Category

Lifestyle Services

StarNgage Profile

Free Promotion Count

0

Paid Campaign Count

0

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PROFILE OVERVIEW OF IPSY

78.9% of ipsy's followers are female and 21.1% are male. Average engagement rate on the posts is around 0.02%. The average number of likes per post is 503 and the average number of comments is 14.

Ipsy loves posting about Beauty and Self Care, Spa Beauty Personal Care, Lifestyle Services.

Check ipsy's audience demography. This analytics report shows ipsy's audience demographic percentage for key statistic like number of followers, average engagement rate, topic of interests, top-5 countries, core gender and so forth.

Followers
3,325,424
Avg Likes
503
Avg Comments
14
Posts
13,905

GENDER OF ENGAGERS FOR IPSY

Female
78.9 %
Male
21.1 %

AUDIENCE INTERESTS OF IPSY

  • Beauty & Fashion 75.14 %
  • Art & Design 67.29 %
  • Business & Careers 57.18 %
  • Children & Family 51.78 %
  • Fitness & Yoga 44.59 %
  • Restaurants, Food & Grocery 43.34 %
  • Clothes, Shoes, Handbags & Accessories 42.29 %
  • Healthy Lifestyle 41.96 %
  • Travel & Tourism 34.13 %
  • Entertainment 33.35 %
  • Movies and TV 32.51 %

MENTIONED HASHTAGS OF IPSY

RECENT POSTS

5,227 4,065

We love hearing from you, but please help us keep our community a safe space for everyone to express their unique beauty. 💕

1,246 19

When you get your monthly IPSY shipment and immediately lay all your new goodies out for a cute pic. 🥰 📸 Want to join in on the fun? Head to the link in our bio to sign up! #IPSY @brandy_reyes76 @chikisluvscruz @skinlovebyd @maggiiiesmakeup @aprilmd100 @straight_to_the_beauty_section Glam Bag Products: @firstaidbeauty Deep Cleanser with Red Clay @wingmecosmetics All Over Blending Brush @aceologybeauty Overnight Lip Mask @toyfactory Ultraset Niacinamide Setting Powder @lashstep Mascara @luckychickbeauty Daydreams Eyeshadow Palette @oryzabeauty Baked Opaline Highlighter in Sunkissed @veriphyskincare 20/20 Eye Cream @renskincare Radiance Glow and Protect Serum BoxyCharm Products: @glowrecipe Watermelon Glow Niacinamide Sunscreen SPF 50 @contextskin Dual Lip Pencil @rodialbeauty Mascara XXL in Black @lauramercier RoseGlow Caviar Stick Eye Shadow @weareparadoxx Volume Blowdry Spray @ofracosmetics Signature Luxe Palette @koparibeauty Niacinamide and Caffeine Eye Bright Cream @halfcakedmakeup Lip Gloss Duo in Mezmerize & Crystal Baller @realhermakeup Prebiotic Setting Spray @nablacosmetics Cupid's Arrow in Black @saturday_skin Rise + Shine Gentle Cleanser @this.is.feel Squalane Facial Oil

226 3

Tap the link in our bio to learn how to find your perfect foundation fit—whether you’re a fan of liquid foundation, tinted moisturizer, powder, or cream. #IPSY Model: @ageisbeauty MUA: @nadiahoecklin Products Here: @tartecosmetics Amazonian Clay 16-Hour Foundation @firstaidbeauty Ultra Repair Cream

146 0

Tap the link in our bio for everything you need to know, plus our favorite products to reap all the benefits. #IPSY

218 6

If brighter, smoother, and more even skin sounds good to you, this @rencleanskincare Glow and Protect Serum should definitely be on your *skincare needs* list. The eco-friendly packaging is just the cherry on top. 🍒Tap the link in our bio to learn even more vitamin C benefits that will fast-track you to a glowing complexion. #IPSY @darcybylauren BoxyCharm Product: @renskincare Glow Daily Vitamin C Gel Cream

527 3

Whatever your brow shape, we’ve got you covered on making sure your brows have their moment. Tap the link in our bio for a beginner-friendly guide to pro-level brows. #IPSY

341 8

Mentally, we’re here. 😌 Want to treat yourself to an at-home facial? We’ve compiled all the esthetician-approved tips, techniques, and products you’ll need at the link in our bio. #IPSY @intoxicationofjoy

382 13

This cleanser is so gentle (and effective!), it made our guide for the best skincare to use while pregnant. Curious about which ingredients and treatments you might want to avoid if you’re expecting? Head to the link in our bio to find out. #IPSY 📷: @ara.nzza / @lasfotosproject BoxyCharm Product: @saturday_skin Rise + Shine Gentle Cleanser

467 17

We call them Power Picks for a reason. 😍 Tap the link in our bio for a first look at February’s superstar products, then let us know which you’re most excited for. #IPSY #MyIPSY

491 18

Already falling in love with February’s BoxyCharm? Don’t forget to mark your calendar and prepare to build your box starting February 1st at 12 p.m. PT. Can’t wait? Check out even more spoilers at the link in our bio. #IPSY #MyIPSY BoxyCharm Products: @acebeaute Mystic Romance Palette @malinandgoetz Recovery Treatment Oil @grownalchemist Skin Renewal Day Cream @eloisebeauty Lip Oil in Ruby and Lily @dallasandjamesskincareco Watermelon Dream Clarity Serum @lovecraftbeauty Liquid Cosmic Blush in Mercury Moves and Solar Spin

437 13

Febuary’s Glam Bag lineup is making us blush big time. ☺️ Tap the link in our bio to sneak a little peek for yourself. #IPSY #MyIPSY

690 22

Poker face? Couldn’t be us. 😉 We’re spilling all the tea on BoxyCharm’s Power Picks spoilers! Head to the link in our bio for your first look at February’s star products. #IPSY #MyIPSY BoxyCharm Products: @acebeaute Mystic Romance Palette @malinandgoetz Recovery Treatment Oil @grownalchemist Skin Renewal Day Cream @maccosmetics Lash Dry Shampoo Mascara Refresher

* Copyright: Content creators are the default copyright owners. These Images are published on public domains and respective social media for public viewing.

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