Inspiring Creativity  Honoring Jamaica’s Green, Gold, and Black– New York creatives provide insight into how their heritage inspires them. Joining us at the legendary reggae and Caribbean @vprecords, we celebrate the @adidas x @jff_football kits designed by @walesbonner.

For the city 🗽. The Interboro kit highlights the mosaic of people and backgrounds in the greatest city in the world- because the beautiful game is a common language. @NYCFC MLS is back, February 25 🗓️  #adidasFootball 📸: @iampetemartin

Introducing the @newyrokredbulls Daniel Patrick Kit. Made to be more than a uniform. #RBNY x @danielpatrick_ MLS is back, February 25 🗓️  #adidasFootball 📸: @iampetemartin

From an island to the world 🇯🇲. NY-based innovators celebrate the @adidas x @jff_football kits designed by @walesbonner at the legendary, internationally renowned reggae and Caribbean music label, @vprecords. The four-piece kit is as great as the 𝘪𝘯𝘯𝘢 𝘵𝘩𝘦 𝘱𝘪𝘨𝘦𝘰𝘯 move and is a nod to Jamaican lifestyle, culture, and fashion both at home and worldwide. 𝘞𝘦 𝘓𝘪𝘬𝘬𝘭𝘦 𝘉𝘶𝘵 𝘞𝘪 𝘛𝘢𝘭𝘭𝘢𝘸𝘢𝘩. #adidasfootball  Photographer: @mirandabarnes Creators: @edvinthompson @rheaprendergast @stikxz @sprtyk @wowiwrite @akuakwakwa Stylist: @lojusta HMU: @ashleybrignolle HMU assist: @beautywithindaw Production: @teamepiphany Retoucher: @vegasgiovanni

Riscopri la passione azzurra che è in te 💙   A jersey that will be worn and loved by generations to come. We asked @emiliovitolo, @misscupo, @prezwithaz and @will_pippin  to tell us what the @adidasita x @azzurri jersey means to them. Here’s what they had to say…   @azzurri @adidasfootball #azzurri #adidasfootball @adidasita   Photographer: @yavezanthonio  Creators: @prezwithaz @emiliovitolo @will_pippin @misscupo Stylist: @chiefchiefnyc  Styling Assistant: @jardnassac

Italia 🇮🇹 NYC celebrates the beauty of the game with 3 iconic stripe kits and 4 multi-generational and local icons: fourth gen Butcher @prezwithaz, Restaurant Owner @emiliovitolo, Photographer @will_pippin, and Sports Journalist @misscupo. Siamo pronti a entrare in una nuova era.  @azzurri @adidasfootball #azzurri #adidasfootball @adidasita Photographer: @yavezanthonio  Creators: @prezwithaz @emiliovitolo @will_pippin @misscupo Stylist: @chiefchiefnyc  Styling Assistant: @jardnassac

“It’s important for me to help bring all the kids from all communities—New Jersey, New York, Queens, Manhattan—together to just ball. This is a place where they can feel good about themselves.” -  @Jparedes1111, Playmaker for Just Ball.   adidas and the U.S. Soccer Foundation created Just Ball to level the playing field for soccer in LA and New York. Launched in fall of 2022, Just Ball utilizes mini-pitches to create opportunities for league play at the neighborhood level. Just Ball provides fair, balanced, and equitable access to the sport—so everyone can play soccer ⚽️. U.S. Soccer Foundation - @ussoccerfoundation Newark Public Schools @newarkpublicschools DYCD - @nycyouth Iconic Sports Lab - @iconicsportslab Production - @attndotcom

With his unexpected style, Nueva York’s Hottest Heart is Benito ☀️🌊❤️.  Making his debut at the Macy's Thanksgiving Day Parade®, Bad Bunny's iconic character soared over the streets of New York City—celebrating his style and music. The balloon handlers brought in extra heat, wearing the newest Bad Bunny x adidas White Forums. Visit CONFIRMED to find how you can get your hands on a pair.  Swipe left to get a closer look at the most famous heart in the world.  #MacysParade Photographers: @chancetheryan @will_pippin

"Running gets you there, but the people keep you there." --Adam Joseph Francique (@adamrunsnyc), Founder of The Body PRJCT (@thebodyprjct) & @adidasRunners NYC captain. This year for #HonoringBlackExcellence, adidas is giving flowers to Adam and his non-profit organization, The Body PRJCT, a community initiative that provides free fitness and wellness in Washington heights for all ages and abilities. Click the link in bio to learn more about Adam's HBE celebration, adidas Community curriculum, purpose, and more. Honoring Black Excellence is an @adidas initiative celebrating the achievements of Black individuals, and Black Culture as a whole. Throughout the year, we’ll highlight four honorees from different sports, offering a platform to give back and share their stories.

Tennis legend, @stansmithonline, celebrated the premiere of his @uninterrupted documentary, Who is Stan Smith?, last night with @racquetmag and @friendsfromnewyork at @jajajamexicana. Drawing on the incredible life story of the legendary tennis player, Director @dannylee takes viewers on a lyrical and emotional journey through time and pop culture, charting Smith’s extraordinary life as a tennis champion turned sneaker icon and humanitarian. Who is Stan Smith? is now playing in select NYC theaters and online for a limited time. Photographer: @heidiheartsclub

@johnellxyoung has more story to tell. Back for Chapter 2, @adamrunsnyc shows us what KEEP RUNNING looks like, where it started with @adidasRunners, and his mission to inspire the next generation of Dreamers and Runners. Congrats to Adam and all finishers for conquering 26.2, in the city where KEEP RUNNING started. In case you missed it, check out @adidasNYC to watch Chapter 1. Stay tuned to adidas.com/HBE and adamrunsnyc.com for what’s next. Thank YOU for Running with Adam! Directed by: @TomBender #adidasrunnersNYC #honoringblackexcellence #KEEPRUNNING #adidasRunners

Uptown NYC native, Father, Educator, #adidasRunnersNYC captain and HBE 2022 Honoree—Adam Joseph Francique (@adamrunsnyc) has KEEP RUNNING in his DNA. If you don’t know, let @JohnellxYoung tell you straight … ADAM RUNS NYC. Join us as we celebrate Adam, by giving flowers where they’re due and highlighting his mantra with an NYC exclusive running apparel collection. “If I can reach one person then that’s enough for me to keep running, keep going, and keep building community.” His KEEP RUNNING collection is available at all NYC adidas stores now. Stay tuned for Chapter 2, and check adidas.com/HBE for updates on his community leadership curriculum, nonprofit plans and more. Thank You for Running with Adam! Directed by: @tombender #honoringblackexcellence #KEEPRUNNING #adidasrunner