CUSTOMINE - Wear As A Family, Wear Like A Local

Region Required
Singapore

CUSTOMINE - Wear As A Family, Wear Like A Local

Deadline:22 Nov, 2019
@Team.StarNgage
Kids & Parenting 11 Nov, 2019
DESCRIPTION
Introduction

Founded in 2017, CUSTOMINE is a homegrown Singapore brand selling designer clothing with customisation service. They offer a range of products from Rompers, Tees, Dresses & Scarves for 👶🏻 & Matching Family Outfits!

They create unique collection of prints that are adventurous, fun, stylish yet creative. Most importantly, the brand focuses on customisation - customers can add text on the prints to tell their own stories for FREE! Their Signature SG themed tees - SG LAH, which is inspired by some of the most recognizable mascots of Singapore and local cultural elements such as the Merlion, HDB block and Kopitiam drinks.

What’s more? CUSTOMINE offers a collection of these unique coloured graphic designs come in a family set with matching style, available from baby rompers, kid’s tee, kid’s dress to adult’s tee & adult dresses & scarves in order to bring some fun and create some precious memories together.

For more information: https://www.customineonline.com/

Campaign Details

We are looking for parent influencers (Dads and Moms are both welcome!) to collaborate with CUSTOMINE to promote their latest CNY collections. Shortlisted influencers will receive ONE of the following sponsored items from the NEW collection: https://www.customineonline.com/cny-collection
- 1 set x 3 pcs of Family set: worth $133 + FREE delivery
- 1 set of Mother & Daughter set: worth $120 + FREE delivery
- 1 set of siblings tee: worth $83 + FREE delivery
- 1 set of sibling tee/dress: worth $90 + FREE delivery
*CUSTOMINE will choose the latest design from their CNY collection & let us know your set and design once selected. We will share with you more details on the design selection once shortlisted.

However, do note that the products and designs are subjected to availability and CUSTOMINE reserves the right to substitute any item for its retail price equivalent where necessary.

We regret that only short-listed influencers will be contacted. If you are selected, StarNgage will double confirm your participation via PM on Instagram/Email. For any questions about the campaign, feel free to pm the StarNgage team @StarNgage.
Requirements:
Campaign Requirements

Each participating influencer is to produce 2 x IG post + 1 IG Story. The IG posts/story are to be cross-posted on Facebook as well. The IG post can be in the following formats: Static, Video, Carousel (Multi-images).

All content deliverables are to be completed within 1 WEEK after you receive the products. All visuals have to include the ENTIRE set of outfits. For Instagram Carousel, it is acceptable that some of the images only feature 1-2 pieces of set. However, the first image (feed thumbnail) of the Carousel has to feature the entire set.

In the caption of the 2 x IG posts, please include the following:

- Share about the unique selling points of CUSTOMINE’s collection: Funky & cute graphic prints, Locally designed in Singapore for Singaporeans, FREE customization service
- Tag CUSTOMINE’s IG handler @CUSTOMINEONLINE, direct your followers to CUSTOMINE’s online shop via profile link. The link has to be kept on your profile for at least 1 week after the uploading of your first deliverable. The shortened link will be provided.
- Shout-out about CUSTOMINE’s ongoing promo: Spend a min of $100 and get a customisable scarf (worth $38) for FREE with a unique promo code. The promo code & picture of the FREE scarf will be provided so you can feature the FREE gift in the same post.
- Hashtag #customineonline, #customine, #customized, #custominesg, #sponsored #CUSTOMINExStarNgage

The IG story can be in either static image or video. Please feature the ENTIRE set of outfits in your IG story. You are required to tag @customineonline and @StarNgage on the story.

For influencers with more than 10K followers, please include a “Swipe Up” to CUSTOMINE’s online story. Otherwise, the call-to-action will be to direct your followers to check out CUSTOMINE’s IG page (@customineonline). Please save the IG story as a highlight for at least 1 week.

More detailed instructions will be given once selected. You are also required to tag @customineonline and @StarNgage on the posts. Please do not delete any of the IG posts within the next 3 month of the posting.

For any questions about the campaign, feel free to PM the StarNgage team @StarNgage on Instagram. Thank you!