Hair Makeover Variety Show - Hair Model (Jovan)
- Min 500 followers in IG platform
- Followers are relevant to Beauty product/services users
- Must be based in Singapore
- Have not colored hair black or red in the past 1 year
- No Keratin treatment/Rebonding for past 6 mths
- Willing to have their hair bleached and colored with Fashion color
- Must be willing to cut at least 2-4 inches off the length
- There should be a contrast between the BEFORE & AFRER looks
- No exclusive contract with any salons (to prevent conflict of interest)
- 1 x Repost IGTV post (Video will be produced by 3rd party production house) + 2 IG Story (BTS & Actual day Post)
- To be cross-posted/shared on Facebook and Tiktok (if any)
- Repost Photos: Static, Video, Carousel (Photos will be produced by 3rd party production house)
- Share your Goldwell makeover experience, salon services (worth min $400), and Goldwell home care products (worth min $130). Total worth min $530.
- All content deliverables must be completed within 3 days after you receive the content (Video and Photos). Dates will be given.
- Tag (TBA): Participating Brand, Hair Salons, and Agencies
- #Tag (TBA): Participating Brand, Hair Salons, and Agencies
- Content rights: Signing of model and content release form. All content rights to participating Brands, salons, and agencies for ALL Online, Social Media, and offline marketing communication and collaterals usage.
Commitment Requirements (Weekdays):
- 1 full day shoot in Hair salon, min 8 hours
- 1 full day shoot in Kao Salon studio, min 8 hours