Instagram Influencer Spotlight On: Noel Jose Delos Santos @noeleology

1) Tell us a little about yourself. What are you doing now and where do you come from?

My name is Noel, because I was born in December so you seldom see my name during the Christmas season. I’m from the Philippines but I was born in Saudi Arabia, stayed there until it was time for me to go to college so I spent 15 years in that country. I graduated with a management degree at the University of Asia & the Pacific. Started my own Business at 20 years old ( importation of oil lubricants into Manila), closed it down after 5 years, joined the banking sector and now I’m back to being an entrepreneur, and studying Masters of Techopreneurship &innovation at Nanyang Technological University.

2) What are your topics of interest? What do you post on Instagram the most?

I post a lot of shoes, my travels, staycations, hotels, and different sports that i do and attend, oh and food, food and lots of food and new restaurants; be it exquisite restaurants or just your typical streetfood. I love it when my posts make people want to try what i”m eating or doing.

3) How did your Instagram name come about?

noeleology was a term my friends coined back when I tend to do things my way or “the noel way” so they called it noeleology. Like when my friends ask me what to do and I give them advice, that’s “noeleology”.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I like posting using minimal edits, rustic is the lazy way to call it, but i take like maybe 10 photos with the perfect angle and lighting, i always use my iphone, and i just use the auto lighting edit button most of the time.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

@qiasomar for his passion for shoes and being a hypebeast; @theperfectpair for his shoe collection, @saffronsharpe @itsmecarlad, my friend @laureenmuy who’s been in the industry for long time. @alodiaalmira for computer games and cosplay, @lewsihamilton the f1 racer because he’s so active in posting in instagram as well as going live. @kyliejenner for exploitingthe socialmedia game and making her brand as huge as it can be;

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

This new concept of a Affogato bar near NUS and Botanic gardens, its Coffee+ice cream how can that not make you smile? I suggest picking the signature affogato with caramelized apples. Pour the 2 shots of espresso on your ice cream and cake then enjoy.

7) What’s your favorite part about being an influencer?

I love sharing happiness; I love to inform other people that these type of food is available in this location and that they trust me enough to try it. I also love helping out my friends by posting the delicious food in their start up restaurant. Because of my photos in instagram and that i am well traveled, my friends force me to make their itinerary and I am so happy to oblige because we have just one life and we should ake the most out of it and just continue sharing the happiness.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

By sticking to who you are, pick a content that is really you then try new things once in a while and mix it up.

9) What would your advice be on the importance of quality and original content?

its okay to be spontaneous but sometimes it’s okay to plan and brainstorm a flow on your content in instagram. Having your specific style and taste and even you in the picture makes it original. Sometimes I even see posts that even the caption and hashtags are better than the actual picture and people react positively to that.

10) What do you like best about partnering with brands?

aside from free stuff that they send, most of the brands i put in my social media are really the brands that i actually use and adore.

Topics:

  • Fashion
  • Film, Music & Books
  • Food & Drink
  • Technology
  • Travel

Country:

Singapore

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