Instagram Influencer Spotlight On: Livi Brewer @_theoyster_

1) Tell us a little about yourself. What are you doing now and where do you come from?

I’m a travel writer, photojournalist and blogger from London.

2) What are your topics of interest? What do you post on Instagram the most?

My account is obviously based a lot around my travels and trips. I have worked with numerous hotels, such as the Four Seasons, the Kempinski Group, Shangri-La and the Belmond Group. However, my gallery also has a strong lifestyle theme- I work with restaurants, bars, fashion designers and brands from around the world.

3) How did your Instagram name come about?

For most, The Oyster obviously makes one think of the ocean- this ties in to my passion for travelling and draws one to the sea/beach. The link between oysters and pearls gives the idea of jewellery and luxury. And then oysters in the form of food reiterate that luxurious feel and highlight my love of food!

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I take most of my pictures on film (although I obviously own and use digital cameras) I love developing pictures right from the beginning. I predominantly use Lightroom and occasionally different versions of Adobe Photoshop.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

There are so many!! Because my account is quite versatile and isn’t limited to a particular theme, I love looking at all sorts of different accounts for inspiration. However, I think it’s really important not to get caught up in what other people are doing…you lose all authenticity if you spend your time trying to recreate what others are posting.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Taking more risks – this is when you stand out from the pack!

7) What’s your favorite part about being an influencer?

Meeting and working with so many wonderful and interesting people from all over the world.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

I think it is really important if you’re working with a brand to firstly remember that you are representing that brand. I hear so many stories about people abusing their opportunities because they want to do it “their way” It is really important to me to keep all posts- whether sponsored or advertisements- as organic as possible. And most importantly, to honour whatever agreement you’ve made with that brand and work together.

9) What would your advice be on the importance of quality and original content?

This is so important – it is so obvious on so many accounts that their content is unoriginal. Taking time to make sure every post is great quality and most importantly authentic, is the only way you will be successful with your account.

10) What do you like best about partnering with brands?

So far I have loved getting to know and work with so many different people and brands from around the world. I learn something new with each collaboration and I think that’s one of the best things with being an influencer – unless you’re willing and wanting to learn every day, you’re never going to go very far!!