Instagram Influencer Spotlight On: Goh Liang Yu @Spadely

1) Tell us a little about yourself. What are you doing now and where do you come from?

Hello! I’m LiangYu, turning 21 in this coming June, currently serving my national service. I graduated from Singapore Polytechnic with an Aeronautical Engineering Diploma, one that brings shock to many as it many thought I was in the business or design field.

2) What are your topics of interest? What do you post on Instagram the most?

Food! Nothing excites me more than delicious foodporns! The thought of it makes me drool ~
My instagram is mostly filled with foodgrams with a touch of human interaction (OOTDs, Family and Friends’ group shots).

3) How did your Instagram name come about?

I used to be the typical teen-gamer who camps all day at home, just to game. With an interest in watching Poker championships online as well, I was always fond of the suit ‘SPADE’. Thus, for every in-game character, I will always make use of SPADE as part of their names.
‘LY’, on the other hand, are the acronyms for my name, LiangYu.
So, there you have it, Spadely 🙂 ♠️

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

3 simple apps!
Start off with Snapseed to alter the little, little flaws. VSCOcam to beautify the photo with their extensive range of filters.
Instagram’s very own editing palette to do the final touches to the photos.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

There’s a long list to the Instagrammers whom I really like. But just to name a few, @_foodstories_ , @xlbcr, @leesamantha for their amazing tones in their photos and the creative vibe in each!
For the Instagrammer that inspired me most will have to be @dancexpression, because if it’s not for her, I wouldn’t have started Instagramming in the first place. Her influence gave me the motivation and belief that anything is possible. With hard work and a goal in mind, everything is achievable.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

[Signature Stone Pot Fish Original with Red Grouper] – $118
from Wan Nian Stone Pot Fish, located in Chinatown.
One of the best and ‘shiokest’ broth I’ve had in years, perfect serving for 3-4pax.

7) What’s your favorite part about being an influencer?

Gaining the trust and recognition from the public makes me humbled and thankful, pushing me to work harder each time. This is my favourite of being an influencer.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Get the right team for the job. The ones best suited for the type of campaign that they’ll be running.
Have relevant influencers to promote their campaigns as it’ll reach out to the right audience.
To maintain authenticity, true anonymous reviews of the product/campaigns will work best as these reviews are not obligated to praise.

9) What would your advice be on the importance of quality and original content?

Originality and quality is of utmost importance as it showcases your creativity on different levels.

10) What do you like best about partnering with brands?

I like the fact that I’m able to value-add to the brands’ image while gaining exposure by partnering with them, understanding their work and thought process behind the scenes.

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