Instagram Influencer Spotlight On: Freja Kaltoft @206398650

1) Tell us a little about yourself. What are you doing now and where do you come from?

I have a bachelor degree in digital concept development and work with social media. I eat a plantbased diet and focus a lot on my health – Both physical and mental health. I travel as much as I can and my goal is to see as many different cultures and parts of the world as possible.

2) What are your topics of interest? What do you post on Instagram the most?

Mostly my posts are about vegan food, my home, my everyday life and travels. But my main focus is veganism and travel. I don’t force my vegan believes down peoples throat but I make veganism look good.

3) How did your Instagram name come about?

Freja is my first name and Kaltoft is one of my middle names. It’s as simple as that.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I use VSCO and whitagram now but I’ve just got Lightroom which I’m looking forward to trying.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

bonnyrebecca – inspires me with vegan food and new travel destinations.
sarahs_day – I really like her pictures and her determination to workout.
Melissapayman – Is just an amazing person and inspires me to be the best version of my self.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Try to have a theme in your pictures. Make them the same colors and use the same edits on them. That makes your feed look less messy and more appealing for potential new followers. Other then that just be true to yourself. Don’t try to be a fashion Instagrammer if fashion isn’t your interest.

7) What’s your favorite part about being an influencer?

I love inspiring other people. I’ve noticed that a lot of people reach out to me and ask me for advice and tips especially on veganism but also on my travel experiences – I simply just like to help and inspire people.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Make sure that the influencers have the same qualities as your brand. I.e. I had a company send me things for cooking meat which I couldn’t show on my account since I don’t eat meat and it goes against what I believe in. I make sure not to sell out – I only recommend products or services on my profile which I have tried and which I really believe in.

9) What would your advice be on the importance of quality and original content?

It’s important to stay original cause that way your followers have to follow you to get your content. If you just post similar pictures to everyone else thy might as well follow someone else. Having high quality pictures make you seem more professional. It’s takes some more time that way but it’s worth it in the end.

10) What do you like best about partnering with brands?

That we can lift each other up. I like helping brands with the same vision as me. I would love to make a difference in this world with a good company and inspiring other people to spend their money on a good brand.

Topics:

• Cooking
• Design
• Food & Drink
• Gardening
• Health & Fitness
• Nature & Outdoors
• Travel

Country:

Denmark